Pulogalamu yophunzirira yathunthu imapereka 'kugundana kwachilengedwe' ku IMEX ku Frankfurt

'Aliyense ali ndi kuthekera koganiza mwanzeru. Ana amatha kuganiza za njira zatsopano zopitilira 60 patsiku poyankha vuto. Tikamakula, izi zimachepetsa kufika pa sikisi pa tsiku. Bwanji osaphunziranso kuganiza mwanzeru?' Gebert Janssen, woyambitsa ndi CEO wa Party and Eventarchitect, komanso m'modzi mwa olankhula ku IMEX ku Frankfurt, akufotokoza mwachidule zovuta zomwe okonza mapulani amakumana nazo popanga zatsopano.

Magawo ambiri ophunzirira ku IMEX ku Frankfurt, omwe akuchitika 21 - 23 Meyi (ndi EduMonday, Meyi 20), amayang'ana pamutu wamalingaliro, IMEX's Talking Point ya chaka chino. Zotsatira zake ndi maphunziro osiyanasiyana ndi zidziwitso zoperekedwa ndi akatswiri ochokera mkati ndi kunja kwamakampani apadziko lonse lapansi.

Kuganiza zosokoneza

Gulu lomwe lili kumbuyo kwa DUNDU, chidole chachikulu komanso chowonjezera chamasewera m'mbuyomu, adzagawana luso lawo la momwe angagwiritsire ntchito luso kuti apititse patsogolo kusewera pamalingaliro a Zidole: pomwe malingaliro a zidole ndi mapangidwe amawombana. Sam McNeill, Woyang'anira wamkulu wa Song Division ku UK/Europe komanso m'modzi mwa ma MC omwe amafunidwa kwambiri padziko lonse lapansi, afotokozanso za phindu lolemba nyimbo ngati njira yothetsera mavuto pakupanga chikhalidwe chaukadaulo.

Mogwirizana ndi dzina lawo, Marmalade on Toast atenga njira ina yaukadaulo komanso luso. Woyambitsa Simon Harmer akuganiza kuti 'makampani akonzeka kusokoneza' ndipo afotokoza zambiri mu gawo lake Kugwiritsa ntchito zatsopano kusokoneza ndikuchita nawo. Panthawiyi, Mkonzi wamkulu wa Love Inc. Brittny Drye, adzagawana malangizo ake pakupanga zowona, zophatikizana mu Kutenga masitepe otsatirawa kuti mukhale bizinesi yofanana.

Mutu wamalingaliro udzakulitsidwa mndandanda wa 'Macheza amphamvu' operekedwa ndi mamembala ena a IMEX Team. Kutengera ndi zomwe zidachitika, zowunikirazi pamitundu yosiyanasiyana ya pulogalamu ya Imagination Talking Point zidzakhudza kusiyanasiyana ndi kuphatikizika, kulingalira pakuchita, komanso kukhazikika.

Chatsopano cha 2019 ndi msonkhano wa PCMA wa #Iamremarkable pa EduMonday. Gawoli lakonzedwa kuti lithe kuthana ndi "zoyenerana ndi amuna ndi akazi komanso denga la magalasi', gawoli lipatsa mphamvu aliyense amene akutenga nawo mbali kuti alankhule momasuka zomwe akwaniritsa, kuntchito ndi kupitirira apo. Idzatsogozedwa ndi Katarzyna Seidl, Strategic Partner Manager mu Global Partnerships Team ku Google ndi Florian Ahle, global Brand Evangelist and Auto brand market katswiri amene amaphunzitsanso Google Digital Academy ku London #iamremarkable ndi imodzi mwa misonkhano itatu yopangidwa mwapadera ya PCMA. , ndi lotsatira pa PCMA's EduCon ku Los Angeles mu June ndi lachitatu ku IMEX America mu September.

Zokumana nazo pamodzi ndi maphunziro

Zochitika zatsopano ndi zochitika zomwe zidzayambike pachiwonetsero cha chaka chino zidzakweza malingaliro a okonza mapulani ndi owonetsa mofanana. Zambiri mwa izi zitha kupezeka ku Discovery Zone yatsopano yawonetsero yomwe ili ndi ma hologram, maloboti, anthu onyenga, nyimbo ndi zojambulajambula pamodzi ndi zodabwitsa zingapo. EduMonday pa Meyi 20 ku Kap Europa iwonetsa yakeyake 'Imagination Zone' komwe opezekapo atha kutengera luso lawo paphwando lopenta kapena kutulutsa mayendedwe apamwamba pa disco yopanda phokoso.

'Kugundana kwachilengedwe'

Carina Bauer, mkulu wa bungwe la IMEX Group, akufotokoza kuti: “Pokhala ndi maphunziro oposa 250 m’masiku anayi, takonza pulogalamu ya chaka chino kuti ipititse patsogolo luso la okonza mapulani ndi owonetsa zinthu mofanana. Cholinga cha chaka chino - kulingalira - kumatengera kuphunzira pamlingo wina watsopano ndi upangiri, nkhani ndi malangizo kuchokera kwa akatswiri oswa malire ochokera mkati ndi kunja kwa mafakitale athu.

"Zinali zosangalatsa kuona mabwenzi ambiri, mmodzi kukhala MPI, akugwiritsa ntchito Talking Point ndikuigwiritsa ntchito kuti aganizirenso zomwe akuchita komanso maphunziro awo pawonetsero. Ndi chitsanzo chabwino cha mnzako yemwe adafunsa kuti 'bwanji ngati….?' ndipo adabwera ndi malingaliro atsopano atsopano.

“Ndi kuphunzira kosiyanasiyana kotereku, zokumana nazo, kulumikizana komanso kuchuluka kwa zodabwitsa zosaiŵalika, tikuyembekezera kugundana kosangalatsa, kopanga komanso, zowonadi, misonkhano yambiri yamabizinesi pakati pa ogula ndi ogulitsa m'milungu ingapo! ”

IMEX ku Frankfurt ikuchitika 21 - 23 May 2019. Kulembetsa kwawonetsero ndi kwaulere ndipo kumatsegulidwa kwa onse omwe amagwira ntchito pamisonkhano, zochitika ndi makampani olimbikitsa maulendo. EduMonday imachitika tsiku lomwe chiwonetserochi chisanachitike, Lolemba 20 Meyi, ndipo ndi ufulu kulowa motsatira kulembetsa kwa IMEX ku Frankfurt.