Ntchito zokopa alendo zidzakula: chifukwa cha kuyiwala

Kuiwala Zaulendo 1
Kuiwala Zaulendo 1

Kodi kuthekera kokuyiwala ndichinsinsi chobwezera zokopa alendo? Si chinsinsi kuti zovuta zomwe zingakhudze kwambiri apaulendo ngati kuli koyenera kupita. Ndiye kodi oyang'anira amapanga bwanji omwe akufuna kukhala alendo kuiwala zokumbukira zopweteka za 2020? Kapena kodi apaulendo akufunitsitsa kusungitsa zokumbukirazo ndikuyamba zatsopano?

Ndayiwala Ndayiwala

Nkhani yabwino yokhudzana ndi zokopa alendo ndiyakuti chifukwa chodzipatula kwa miyezi ingapo, luso lathu lokumbukira zawonongeka, ndipo ndizotheka kuti zina (ngati sizinthu zonse) za zoyipa zomwe zachitika (payekhapayekha komanso mogwirizana) zidzaiwalika kapena kuchepa mwamphamvu, ndipo zokopa alendo zidzakumananso.

Lingaliro lakuiwala ndilofunikira pamene oyang'anira hotelo, maulendo ndi zokopa alendo akukambirana za ogula pambuyo poti akukonzekera njira yabwino yotsatsira. Poganizira kwambiri za kuiwala ndi kukumbukira kukumbukira ndikuchoka pamalingaliro owopsa, oyang'anira makampani atha kukhala ndi chidziwitso chomveka chazidziwitso zomwe zimakhudza mikhalidwe ya alendo.

Sikoyenera kulumpha kuvomereza kuti malingaliro omwe ali pachiwopsezo ndi malingaliro awo opita kumalo amakhudzidwa ndi zovuta. Zadzidzidzi ndi / kapena masoka atha kubweretsa kusintha kwa mapulani oyenda omwe angalimbikitse apaulendo kuti apewe kopita / kukopa, kuimitsa ulendo kapena kufufutiratu lingaliro laulendo kuchokera kutchuthi kapena bizinesi.

Mwamwayi chifukwa cha mafakitole, pakapita nthawi, zovuta zoyipa zayiwalika, ndipo komwe akupitako kukuyambiranso ngati zosowa, zokhumba ndi zolinga za anthu zoyenda zimakhala zofunikira kwambiri kuposa chiopsezo ndipo amagawa nthawi ndi ndalama kopita komanso / kapena zokopa . Kusintha kwa malingaliro kudzachitika mwachangu ngati oyang'anira zokopa alendo atenga (kapena akuwoneka kuti atenga) njira zokulitsira zovuta zomwe zikuwoneka.  

Kukumbukira ndi Kuiwala

Kuiwala Zaulendo 2

Kugwirizana pakati pa kukumbukira ndi kuiwala kumachokera ku nthano zachi Greek. Kukumbukira (Mnemosyne) ndi kuyiwala (Lethe) akuimiridwa ngati mitsinje iwiri yofananira kumanda a Hade komanso mawonekedwe amulungu azimayi a Memory and Oblivion.

Miyoyo ya akufa imayenera kumwa m'madzi a Lethe kuti iiwale moyo wawo wachinyamata asanabadwenso, pomwe oyambilira adalimbikitsidwa kumwa mnzake Mnemosyne, kuti athetse kulakwa kwa mzimu popeza amakumbukira chilichonse ndikukhala odziwa zonse . Kukumbukira ndi kuyiwala kumaimira malingaliro awiri olumikizana koma osasinthika.

Pomwe ndimawerenga zomwe atolankhani ochokera kumabungwe azamalonda omwe akupita, magulu a hotelo, ndege komanso malo ambiri othandiza pakampani yolandirana alendo, ndikhulupilira kuti 2021 ipezanso kuyambiranso kwa zokopa alendo, zakunyumba komanso zapadziko lonse lapansi. Makampani oyang'anira oyang'anira ndi akatswiri ena ofufuza ndiwosamala kwambiri, ndikuwonetsa kuti makampani akuyenera kudikirira mpaka nthawi ya 2 kapena 3 ya 2021 kuti awone zipata zikutseguka ndipo alendo adzaza mahotela, malo odyera, mashopu ndi mabwalo amatawuni.

Kaya oyang'anira zokopa alendo akuzindikira kapena ayi, zomwe akuyembekeza, poti akwaniritsa zonse zomwe akubweza (ROI), ndiye "chiyembekezo" chomwe opanga tchuthi adzaiwala zowopsa za 2020 ndikukumbukira (ndikumwetulira) and glee), nthawi zosangalatsa zomwe adakumana nazo mu 2019 komanso koyambirira. Tsoka ilo, ndikukhulupirira izi patsogolo pawo, oyang'anira akuchita zochepa kwambiri kuti asinthe mndandanda wawo wa 2019 ndipo ngakhale mahotela omwe atsegulidwa kumene sakuphatikiza njira, ukadaulo, nsalu zolimbana ndi tizilombo tating'onoting'ono ndi zinthu zomwe zingagwire ntchito limbikitsani mantha azaumoyo ndi chitetezo chaomwe akuyenda pa wannabe.

Wolemba Laura Spinney (Wokwera Pale: Fuluwenza waku Spain wa 1918 ndi How It Changed the World), anapeza kuti, "Ngati mungayang'ane m'mbuyomu, chizolowezi chathu monga anthu chakhala tiiwala miliri ikangodutsa. Timadutsa mosadandaula komanso mwamantha. Timachita mantha mliriwo ukaphulika, kenako timaiwala za izi, kubwerera kumalo osadandaula, ndipo sititenga njira zofunikira zowonetsetsa kuti tidzakhala okonzekera bwino nthawi ina. ”

Imilirani

Kuiwala Zaulendo 3

Kafukufuku wa Disembala 2020, Coronavirus Travel Sentiment Index Report, adapeza kuti malingaliro ogula zaulendo asokonezedwa kwambiri ndi Covid 19 ndipo malingaliro paulendo amagawanika pakati pa kukhala okonzeka ndi kuzengereza pomwe theka la anthu aku America sanakonzekere kusiya mphasa zawo ndikukhala fumbi pamapasipoti awo. Kafukufuku yemwe adachitika sabata ya Disembala 14, 2020 adatsimikiza kuti a 55% aku America omwe adafunsidwa anali ndi malingaliro olakwika pazoyenda "pakadali pano," pomwe 50% adataya chidwi ndiulendo "pakadali pano." Pafupifupi asanu ndi mmodzi mwa khumi (10%) amakhulupirira kuti maulendo akuyenera kukhala ochepa, makamaka, kuzofunikira zofunikira ndi 58% yodziwitsa kuti apaulendo sayenera kubwera kumadera awo, "pakali pano." Zoyeserera zakusunthira ku Q50 ya 2 pomwe 2021/2 aku America akuwona kuti mliri wapano ukuwapangitsa kuti asayende miyezi itatu ikubwerayi. Njira yothandizira katemerayo ili ndi zotsatira zabwino ndipo 3% aku America akuwona kuti katemerayu akuwapangitsa kukhala ndi chiyembekezo chambiri panjira yoyenda bwino (ustravel.org).

Kafukufuku wa Global Business Travel Association (GBTA) (Disembala 2020), adapeza kuti atatu mwa anayi omwe anafunsidwa amayembekeza kuti ogwira nawo ntchito azikakhala nawo pamisonkhano / zochitika mu Q2 kapena Q3, 2021. Mamembala atatu mwa asanu a GBTA adatsimikiza kuti Katemerayo adathandiza kwambiri pakampani yawo posankha zoyambiranso bizinesi; komabe, 54 peresenti yamakampani omwe ali membala wa GBTA satsimikiza za malo awo okhudzana ndi kupezeka kwa katemera komanso mwayi wobwezeretsanso maulendo abizinesi. Chiwerengero "chachikulu" cha anthu chikalandira katemera, kampani imodzi mwa zisanu idati ilola ogwira nawo ntchito kuti apite kukagwira ntchito.

Makumi atatu mphambu asanu ndi limodzi mwa anthu omwe anafunsidwa ku North America a GBTA ati kampani yawo yayamba kukonzekera misonkhano / zochitika 2021 ndipo opitilira theka akukonzekera misonkhano yaying'ono mpaka yapakatikati mpaka anthu 500. Popeza kupezeka pamisonkhano mwa anthu kumachulukitsa kupezeka pamisonkhano pamtundu ukuyenera kuchepa (ustravel.org).

Chiyembekezo

Kuiwala Zaulendo 4

Kafukufuku akuwonetsa kuti pali kufunikira kwakanthawi koyenda. Pokonzekera chuma cham'mbuyo cha COVID-19 atsogoleri ena am'maboma ndi maboma akuunikanso zinthu zawo zokopa alendo ndikusamuka kukachita zokopa alendo zochulukirapo, akusunga ndalama zambiri pachuma, ndikukhazikitsa malamulo am'deralo omwe angateteze machitidwe awo ndi kuonjezera ndondomeko zokhudzana ndi thanzi. Padzakhala mpikisano wowonjezeka wotsika mtengo wa alendo ndi mpikisano mpaka pansi. Magulu onse amakampani azipereka kuchotsera kwakukulu kuti adzaze zipinda zama hotelo ndi mipando ya ndege.

Apaulendo asankha malo opita, mahotela ndi zokopa zomwe zimalimbikitsa kayendetsedwe kabwino ndi njira yothandiza yazaumoyo. Zikuwoneka kuti wogula amayenda pafupipafupi koma amakhala nthawi yayitali. Apaulendo angawone mliriwu ngati chonenedweratu cha zomwe zingabwere chifukwa cha nyengo chifukwa chakusalabadira kwayekha komanso pagulu.

Kwa apaulendo omwe amapita kuma eyapoti ndi ndege - atha kupeza kuti ukadaulo wasintha kulumikizana ndi anthu, ndikuwongolera ukhondo kuthana ndi zovuta zawo; padzakhala macheke otentha ndi kutalika kwa mayendedwe ndipo ndege zina ndi eyapoti zipitiliza kufunsa okwera kuti avale maski.

Ulendo wapakhomo udzawona kuwonjezeka koyamba kwa zokopa alendo chifukwa anthu azitha kuyenda m'galimoto zawo, ma vani kapena ma RV omwe amapereka chitetezo ndi chitetezo. Maulendo apadziko lonse lapansi adzakwera m'mwamba - oyambitsidwa ndi onyamula m'mbuyo ndi oyenda bajeti ndi ena omwe akufuna kulumikizananso ndi abwenzi ndi abale (foreignpolicy.com; wttc.org).

Kodi Tilipo Pano?

Kuiwala Zaulendo 5

Pakadali pano - PALIBE PANO… Apo! Chief Executive of the World Travel & Tourism Council, a Gloria Guevara, akuganiza kuti zokopa alendo zibwerera kuyambira 2022, ngati onse omwe akuchita nawo zokopa alendo atha kuyanjanitsa zochita zawo. International Air Transport Association (IATA) inaneneratu za kuchira mu 2024 ndipo Arnie Sorenson, Chief Executive of Marriott ali ndi chiyembekezo chakuyambiranso kwa zokopa alendo koma sakudziwa kuti zibwerera liti ku 2019.

Ngati tiwona ntchito zokopa alendo kuchokera m'mbiri yakale - ndizodziwikiratu kuti padzakhala zopuma. Mu 2011 Japan idakumana ndi tsoka la zida za nyukiliya (Fukushima Dai-ichi nuclear plant). Zinatenga zaka kuti apaulendo ayambirenso kukhulupirirana koma atatero, obwera kutsidya kwa nyanja adakwera kuchoka pa 13.4 miliyoni (2014) mpaka 31.2 miliyoni (2018) ndikupangitsa Japan kukhala malo omwe akukula mwachangu padziko lapansi.

SARS chinali chokumana nacho chowopsa, monganso Ebola - yomwe ikupitilizabe kukula ku Africa; komabe, kusungidwa kwa safari sikudakhudzidwe ndi matendawa. M'malo mwake, anthu amaiwala - ndikupangitsa kuti ukhale wabwino pankhani zokopa alendo.

© Dr. Elinor Garely. Nkhani yakulemba, kuphatikiza zithunzi, sizingatengeredwe popanda chilolezo cholemba kuchokera kwa wolemba.

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