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Brand USA Imasunga India pa Radar Yake

Chifaniziro cha Ufulu chowonedwa kuchokera pa boti la Circle Line, Manhattan, New York

Msika wapadziko lonse wa Brand USA ndiwosiyana m'njira zambiri, osati zochepa zomwe zidafotokozedwera uthenga momveka bwino kwa omwe akutenga nawo mbali pazoyenda komanso zokopa alendo ku India kuti United States yatsimikiza mtima kubweza msika waku India, ulendo ukangobwerera, tumizani COVID.


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  1. Brand USA idachita msonkhano pa Ogasiti 11, 2021, ndi omwe akutsogolera oyenda ndi zokopa alendo ku India.
  2. Zinatsimikizidwanso ndi Brand USA kuti India nthawi zonse imakhala pa radar yake.
  3. Onse oimira USA ndi India akuyembekeza mwachidwi kupitiliza mayendedwe, zokopa alendo, zoyendetsa ndege, kuchereza alendo, chilichonse chomwe mungatchule.

Ngakhale nthawi ya COVID, USA idasungabe pulogalamu yake yodziwitsa zomwe zikuchitika ku India. Pofotokozera pa Ogasiti 11, 2021, yomwe idasonkhanitsa, papulatifomu, atsogoleri oyenda komanso oyendera alendo ochokera ku India, Brand USA idakambirana cholinga chake chotsatsa ndi kugulitsa USA ku India. Brand USA idatsimikiziranso kuti India yakhala ili pa radar yake, ndipo omwe amapereka pamsonkhanowu adapereka zowerengera ndi ziwerengero kukumbutsa owonera kuti manambala a COVID asanachitike adzakwaniritsidwa koma atha kupitilira.

Pamaso olumikizira, zinthu zikusintha ndi maulendo ambiri apaulendo, kachiwiri, mukangodutsa. Akuluakulu aku Brand USA anali komweko kuti akauze osewera aku India kuti pali zofanana pakati pa mayiko awiriwa kuti alimbikitse kuyenda. Mbali yaku India pamsonkhanowu idatsogoleredwa ndi Sheema Vohra yemwe wakhala akutsogolera kukwezedwa kwa US ku India.

Travel Trade Training

Kudzera mu Brand USA, wopambana mphothoyo Dongosolo Lopezeka ku USA yawonjezeka 64% poyerekeza chaka ndi chaka. Pulogalamuyi imapereka mawebusayiti ophunzitsa komanso olimbikitsa ndipo aphunzitsa othandizira 10,113 kuyambira 2020 mpaka lero.

Msika waku India

Mu 2019, 1.47 miliyoni Alendo aku India adapita kukawona United States, ndikupereka $ 14.2 biliyoni ku chuma cha US. Voliyumu ya alendo ochokera ku India inali pansi pa 77% mu 2020 poyerekeza ndi 2019, pomwe ndalama zinali zotsika ndi 45%. Mu Juni 2021, maulendo okwera okwera ndege akunja osayima kuchokera ku India kupita ku US anali otsika 59% poyerekeza ndi Juni 2019.

Mbiri Yoyendera A India

Chaka chilichonse, mayiko 18 amalandira 2% kapena kupitilirapo kuchuluka kwa alendo ku India. Izi zikugwirizana ndi zoyesayesa za Brand USA zolimbikitsa maulendo apadziko lonse lapansi kumadera akumidzi kapena odziwika ku United States malinga ndi lamulo la Travel Promotion Act. 63% amayendera boma limodzi panthawi yochezera ku US, komwe kumafanizira 76% m'maiko onse akunja. Mwa mausiku pafupifupi mamiliyoni 13 am'chipinda osungidwa mu 2019, India imakhala pachinayi pachipinda chambiri m'misika yonse. Cholinga chachikulu chaulendo wopita kubizinesi ndi 35% ya alendo onse ku 2019 - mulingo wokwera katatu kupitirira kwapakati pamayiko akunja. Zina mwazoyendera zazikulu ndi VFR (kuchezera abwenzi ndi abale); tchuthi / tchuthi; ndi msonkhano, msonkhano, kapena chiwonetsero chazamalonda.

Potseka msonkhanowo, panalibe yankho lomveka ku funso lofunika kwambiri: Kodi zenizeni zidzasinthidwa liti ndi zenizeni?

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Ponena za wolemba

Anil Mathur - eTN India

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