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Momwe Mabungwe Oyendera Angalimbikitsire Makhalidwe Abwino?

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European Travel Commission (ETC), yomwe ikuyimira mabungwe 33 azokopa alendo ku Europe, yatulutsa buku latsopanoli lonena za Kulimbikitsa Ntchito Zokopa alendo - bukhuli lomwe limafotokoza momwe mabungwe azokopa alendo mdziko lonse komanso am'deralo angalimbikitse omwe akuchita nawo ntchito zokopa alendo pamlingo uliwonse kuti apange njira zokopa alendo zokhazikika ntchito zawo za tsiku ndi tsiku. 

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  • Opanga mfundo, mabungwe oyang'anira komwe akupita, ntchito zokopa alendo, madera akumaloko ndi alendo aliyense ali ndi gawo lofunikira pakusintha gawoli
  • Buku latsopanoli la ETC limabweretsa kufotokozera momwe mabungwe azokopa alendo angalimbikitsire njira zokhazikika
  • COVID-19 yakhudza mabizinesi onse ndi ogula kuti aziganiza mosiyana, ndikukhazikika tsopano ngati dalaivala wofunikira pakupanga zisankho

Ndi cholinga chatsopano chogwiritsa ntchito njira zomwe zimachepetsa zovuta zoyendera chifukwa cha COVID-19, bukuli lili ndi kafukufuku wofunikira kuchokera kumabungwe apadziko lonse lapansi ndi komwe akupita komwe kwakhazikitsa njira zokopa alendo zochuluka, zachuma, komanso zachilengedwe m'mbuyomu zaka.

Kafukufuku wamasabata makumi awiri wophatikizidwa m'bukuli akuwonetsa njira zomwe Europe ndi madera ena padziko lonse lapansi akukhazikitsira njira zodalirika pagawo lawo laulendo ndi zokopa alendo, limodzi ndi zotengera zazikulu za National Tourism Organisations (NTOs) ndi Destination Management Organisation (DMOs).

Kugwiritsa ntchito mfundo, European Travel Commission (ETC) ikukhulupirira kuti mabungwe azokopa alendo aku Europe ndi akumayiko ali ndi gawo lalikulu lofunikira kubweretsa omwe akuchita nawo limodzi kuti apange lingaliro lofananira lokhazikitsa ntchito zokopa alendo.

Masomphenyawa akuwalimbikitsa kuti azigwira ntchito limodzi ndi omwe akuchita nawo zamalonda ndi zamaphunziro, komanso mabungwe aboma ndi mabungwe azamalonda kuti apange zidziwitso zamtengo wapatali ndikuzindikira njira zothandizira alendo aku Europe kupanga zisankho zachilengedwe komanso zokomera anthu asadafike komanso nthawi yamaulendo awo. 

Bukuli likuzindikiranso kuti mabungwe azoyenda ndi zokopa alendo, makamaka mabizinesi ang'onoang'ono ndi apakatikati (ma SME), omwe akufuna kuchitapo kanthu, nthawi zambiri zimawavuta kuyendetsa njira zovomerezera, njira zowunikira, njira zopezera ndalama, kampeni, ndi ngakhale zida zomwe zilipo pokhazikika 'danga'. Zitsanzo za machitidwe oyenera, limodzi ndi malingaliro angapo othandiza afotokozedwa mu bukuli, lomwe tsopano likupezeka kutsitsa kwaulere patsamba la ETC.

Pothirira ndemanga za kufalitsa, Luís Araújo, Purezidenti wa ETC, adati: "Malo omwe amapitako ali ndi gawo lofunikira kwambiri pakulimbikitsa malo aku Europe ndikutsogolera kusandulika kudziko lomwe kwachitika miliri. Kuti izi zitheke, ETC ikuyembekeza kuti bukuli lithandizira kugawana nzeru ndikukhala ngati galimoto yama NTO ndi ma DMO kuti malo awo azikhala okhazikika komanso olimba mtsogolo. Bukuli lipereka mwayi wogawana kafukufuku wochita umboni ndi zochitika zomwe zitha kuchitidwa ndi malo opititsa patsogolo zokopa alendo komanso kufunsa mbali kuti zizichita zinthu moyenera. Tikukhulupirira kuti bukuli lithandizira madera aku Europe pantchito yawo yopanga zokopa alendo zomwe zimalemekeza kwambiri chilengedwe komanso zomwe zipindulitsenso chuma chakumaloko ndi madera azaka zikubwerazi. ”

COVID-19 imalimbikitsa mabizinesi ndi anthu kuti aziganiza mosiyana

Mlandu wotsatira njira zomwe zimachepetsa zovuta zoyendera zakhala zikulimba, komabe, mliriwu wapereka chothandizira pakusintha kwakukulu ndi kuchuluka kwa zosowa ndi zofuna zomwe zikuwonetsa kuti kukhazikika ndi komwe kumayendetsa bwino zisankho zaogula ndi chinthu chofunikira kwambiri pakupikisana pakati pa bizinesi zokopa alendo ku Europe. Mliriwu wakakamiza onse omwe akuchita nawo ntchito zokopa alendo kuti ayesetse kugwiritsa ntchito izi ndikukhala ndi mfundo zokhazikika m'malo opitilira kukula konse.

Bukuli limapezeka mwaulere.

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Ponena za wolemba

Wachinyamata T Steinmetz

Juergen Thomas Steinmetz wakhala akugwirabe ntchito zapaulendo komanso zokopa alendo kuyambira ali wachinyamata ku Germany (1977).
Iye adayambitsa eTurboNews mu 1999 ngati nkhani yoyamba yapaintaneti yantchito zapaulendo padziko lonse lapansi.

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