Zomwe zili Zotentha Tsopano mu Eye Wear za 2022

Written by mkonzi

Pokoka kudzoza kuchokera ku Lipoti lake la 2022 Trends ndi zovala zogulitsidwa kwambiri, wogulitsa pa intaneti wa DTC amalosera za zovala zotentha kwambiri zapachaka.

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EyeBuyDirect yaneneratu zapamwamba zisanu zomwe ogula aziwona mumakampani azovala zamaso chaka chino. Poyang'ana mafelemu ogulitsa kwambiri ndikulowa mu Lipoti lawo la 2022 Trends Report lomwe linatulutsidwa kale, zikuyembekezeka kuti ogula azikokera kuzinthu zisanu chaka chino:

•             Zosalowerera Ndale: Zosalowerera ndale nthawi zonse zakhala zikuyenda pazovala zamaso. Zoyera zoyera ndi zakuda zatuluka, ndipo mitundu yofewa ndiyosalowerera ndale mu 2022, zomwe zimalola zovala zanu zamaso kukweza zovala zanu. Kaya ndi mapeyala okoma, mafuta a azitona, kapena chisa chachikasu, yembekezerani kuwona zovala zamaso zokhala ndi toni zofewa kuphatikiza mafelemu owoneka bwino amitundu iyi atchuka chaka chino.

•             Mafelemu olimba, apamwamba kwambiri: Kudana nawo kapena kuwakonda, magalasi amphaka amapangidwa kuti akhale ogulitsa kwambiri mu 2022. Mafelemu a retro awa amabwera mumitundu yosiyanasiyana ndi mawonekedwe (ena olimba mtima kuposa ena). Zovala zamaso zamtunduwu zimawonjezera kuthwa kwa nkhope komanso kukhudza mwaukadaulo kwa zovala zomwe ogula amangogwedezeka kuchokera kuofesi yawo yakunyumba.

•             Zakale ndi zatsopano (zamphesa): Ngakhale magalasi amphaka atha kukhala owoneka bwino ndi akazi, tiwona kuchuluka kofanana kwa ogula achimuna akukokera ku zovala zakale chaka chino. Ma Aviators ndi mafelemu apaulendo ndi njira ziwiri zapamwamba zomwe timayembekezera, mumagalasi operekedwa ndi dokotala komanso magalasi adzuwa. Mafelemu akale okhala ndi hinji kapena malangizo a template a kamba amabweretsa kusakhalitsa komwe kumayenderana ndi chovala chilichonse - ndipo tiwona ogula akusankha.

•             Masewera: Masewera amakumana ndi umunthu mumchitidwe uwu wa 2022, pomwe ogula akukankhira malire achikhalidwe "zamasewera" ndi zovala zawo zamaso, tiwona magalasi achitetezo awa amtsogolo akutchuka. Ma gradient owoneka bwino komanso ma lens opangidwa ndi polarized amatenga ogula kuchokera ku bwalo la pickleball kupita kumsewu, ndikuwonjezera chitetezo chofunikira.

•             Kuwerenga Magalasi: Owerenga ali ndi nthawi yawo, pomwe ogula ambiri akuthamangira magalasi omasuka komanso otsogola omwe amapereka chithandizo chowonjezera powerenga magazini kapena kusanthula mitu yatsiku ndi tsiku. Pamene masiku akuchulukirachulukira komanso kutentha kukukulirakulira, ogula azifunafuna owerenga kuti atuluke panja, ndiye tiwona magalasi owerengera akuyamba kuyenda m'miyezi ikubwerayi. Kaya tinti imodzi yokha, yokhala ndi galasi (yotsekereza kuwala kwadzuwa kwa 10-60% kuposa mafelemu owoneka bwino) kapena magalasi owerengera owoneka bwino, ogula azitenga zovala zamaso izi.

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mkonzi

Mkonzi wamkulu wa eTurboNew ndi Linda Hohnholz. Amakhala ku eTN HQ ku Honolulu, Hawaii.

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