Mahotela, Maulendo ndi zokopa alendo: Kusintha kukhala Chatsopano

Mahotela, Maulendo ndi zokopa alendo: Kusintha kukhala Chatsopano
Mahotela, Maulendo ndi zokopa alendo: Kusintha kukhala Chatsopano

Kupitilira mwezi umodzi wapitawu, pamaso pa mafunde a coronavirus, ambiri a ife tidakhala m'maofesi athu atazunguliridwa ndi anzawo, tikukambirana mozama za momwe tingagwiritsire ntchito kuchuluka kwama hotelo, kuyenda ndi zokopa alendo chaka chino. Malinga ndi bungwe la UN World Tourism Organisation (UNWTO's) zolosera kuyambira koyambirira kwa chaka chino, obwera alendo ochokera kumayiko ena akuyembekezeka kukula ndi 4% mu 2020, zomwe sizili zazikulu monga zomwe zidawoneka mu 2017 (7%) ndi 2018 (6%), koma zinali zokwanira pitilizani kulimbikitsa bizinesi yokopa alendo, yomwe imathandizira pafupifupi 10.4% ya GDP yapadziko lonse lapansi komanso ntchito pafupifupi 319 miliyoni.

Tinkadziwa mosangalala za chiwopsezo chomwe chikubwera cha mliri wapadziko lonse wa COVID-19. M'malo mwake, madera angapo padziko lapansi adalephera kuzindikira kachilomboka kooneka ngati korona kamene katsala pang'ono kubweretsa zonse mpaka kumapeto, mpaka Marichi 11, pomwe World Health Organisation (WHO) yalengeza kuti ndi mliri. Sitinadziwe kuti dziko lomwe tikadzadzuke mawa silingadziwike, ndipo moyo monga tikudziwira kuti sudzakhalakonso.

Misewu ikuluikulu yatha, ma airplights aponyedwa pansi, mizinda yomwe sikunagone tsopano yagwa tulo tofa nato, ndipo zimphona zachuma zagwada. Pakati pa chisokonezo chachete ichi, makampani azoyenda komanso zokopa alendo amapezeka akugwidwa ndi mkuntho ngati imodzi mwazinthu zomwe zawonongeka kwambiri. Kuyenda komwe kumadziwika kuti kumathandizira kufalitsa matenda a coronavirus, ndichifukwa chake tsopano yafalikira mwachangu kumayiko opitilira 206 padziko lonse lapansi zomwe zimapangitsa kuti maboma angapo akhazikitse mayendedwe okhwima.

Pamene makampani okopa alendo amawerengera zotayika zake, UNWTO akuyerekeza kuti mliriwu upangitsa kuti alendo obwera kumayiko ena achepe pafupifupi 440 miliyoni, zomwe zikupangitsa kuchepa kwa 30% pama risiti apadziko lonse lapansi. Kuti timvetsetse izi, ntchito zokopa alendo idzataya pafupifupi US$450 biliyoni mu 2020, ndipo anthu 75 miliyoni padziko lonse lapansi adzakhala opanda ntchito. Kutengera momwe zinthu zimakhalira, UNWTO akhoza kubwerezanso ziwerengerozi.

Ndi kusatsimikizika konse kozungulira, makampaniwa amadzilimbitsa okha pakuwona kokha - kusintha. Tatsala pang'ono kuwona kusintha kwakukulu kwamayendedwe ndi zokopa alendo ndi machitidwe ogula.

Maulendo olumikizana ndi maulendo opuma

Kufunika kwamitundumitundu kudzatanthauza kuti zidzatenga kanthawi kuti apaulendo azimva kukhala otetezeka kupita ku eyapoti yodzaza ndi kukwera ndege. Kuchira kungakhale kofulumira kuyenda kwamakampani chifukwa kumakhala kofunikira kwambiri m'chilengedwe, pomwe kuyenda kosafunikira kopumira kumatha kukhala ndi njira yotalikirapo.

Maulendo apanyumba vs. maulendo apadziko lonse lapansi

Ulendo wopuma ukayambiranso, apaulendo angakonde kuyesa madziwo ndi komwe amapita kufupi ndi kwawo, mwina ngakhale mtunda woyendetsa galimoto. Anthu aku Singapore adavomera chifukwa chogona pantchito mumzinda.

Bajeti vs. mwanaalirenji

Ngakhale mahoteli apamwamba ndi apamwamba akukwera kwambiri omwe akupweteka kwambiri pakadali pano, ali ndi mwayi wokhoza kuchira mwachangu. Chitetezo ndi ukhondo ndizofunikira kwambiri kwa apaulendo posankha hotelo, ndipamene miyezo yabwino yamahotelo apamwamba itenga gawo lalikulu.

Popeza kusintha komwe makampani akuyembekeza, pali madera ochepa omwe mahotela angafune kuyang'anitsitsa kuti awonetsetse kuti zinthu zikuyenda bwino.

Msika woyambira

Chifukwa cha apaulendo "opita kudera," mahotela angapo adzafunika kuyambiranso misika yawo yayikulu. Ngati mahotela adadalira kwambiri msika winawake, womwe sayembekezera kuti angatengepo posachedwa, adzafunika kufufuza misika ina yomwe ingagulitsidwe chifukwa zofuna zapakhomo pazokha sizingakhale zokwanira kuti zisinthe zofuna zakunja. Monga hotelo yodziyimira pawokha, izi zingawoneke zovuta, koma zitha kuthandiza kulumikizana ndi gulu lazokopa komwe akupitako ndikumvetsetsa mapulani awo kuti agwirizane ndi njira yoyenera.

Magulu Msika

Pomwe mahotela amatsegulidwanso, magulu azamalonda adzafunika kusanthula yemwe akubwera pazitseko m'masiku ochepa oyambilira. Izi ndizofunikira kuzindikira mwachangu masinthidwe am'magulu amsika ndikukonzekera njirayi molingana.

Bajeti & magawidwe azinthu

Mosakayikira, kutengera kusintha kwa misika yoyambira ndi magawo amisika, mahotela adzafunika kubwerera kumalo ojambula ndikuwunikiranso njira zonse zazikuluzikulu zazaka. Kuyambira posintha zomwe gulu laogulitsa likugulitsa ndikusintha mapulani otsatsa malonda mchaka, zonse zimafunikira kuyang'ananso.

Kusiyanasiyana kwamitsinje

Mpaka zipinda zanyumba zikakwera kubwerera kumtunda wazachuma (ndipo zidzatero), mahotela adzafunika kuganiza kunja kwa bokosilo ndikuyang'ana kusiyanasiyana kwa mitsinje yawo yazopeza. Kusintha kwa malingaliro kudzafunika pomwe magulu amalonda akupeza chakudya ndi zakumwa (F&B), misonkhano & madyerero, ndi ma spas, ndi zina zambiri. Mahotela angapo apamwamba adakhazikitsa njira zoperekera kunyumba kuphatikiza kuperekera mbale zawo zosayina, ndiwo zochuluka mchere, ngakhalenso chopereka chawo cha vinyo.

mitengo

M'mbuyomu, mahotela omwe asankha kutsitsa mitengo bulangete pambuyo pamavuto aliwonse akhala akuvutika kuti apezenso mitengo ya tsiku ndi tsiku (ADR) ikangofuna kuti milingo ikwere. Komabe, vutoli silofanana ndi lina lililonse, ndipo titha kudziwa kuti ambiri omwe akufuna kuyenda mtsogolomo amathanso kuvulala pachuma, ndipo kuchotsera kungawalimbikitse kuyenda. Pofuna kupewa kutsika kwamitengo, mahotela akuyenera kukhalabe ndi mitengo pagulu pamayendedwe awo komanso ma OTA koma amatha kuyang'ana kugulitsa kung'anima osasokoneza malingaliro awo.

Ntchito zogwirira ntchito

Pomwe ndalama zikuyenda pangozi, mahotela amayenera kuyang'ana magawo osagwiritsa ntchito, kwakanthawi. Maunyolo angapo ama hotelo omwe akuyang'ana kuti ateteze ndalama adakhazikitsa njira zopangira ndalama kwa mazana mazana a antchito awo.

Pakadali pano, momwe mliriwu uthere ndikulingalira kwa aliyense. China, komwe mliriwu udayambira ndipo dziko loyamba kunena kuti likulamulidwa ndi COVID-19 ndikuchepetsa pang'onopang'ono mayendedwe apaulendo, likukumana ndi zizindikilo zoyambiranso za kuchira ndikuwonjezeka kosamala kwa kusungitsa ndege ndi malo ogulitsira, kuyimira pang'ono chiyembekezo cha dziko lonse lapansi.

M'zaka zaposachedwa, makampani oyendayenda komanso zokopa alendo akumana ndi mavuto ambiri, kuphatikizapo zigawenga, kusakhazikika pazandale, masoka achilengedwe, komanso kuchepa kwachuma, kungotchulapo ochepa. Komabe, makampaniwa adatenga zonsezi. Ndikulimba mtima, yamenya ndikubwerera. Momwemonso, izi zidzachitika.

Ponena za wolemba

Avatar ya Kaushal Gandhi - FABgetaways

Kaushal Gandhi - FABgetaways

Gawani ku...