The Saudi Tourism Authority (STA) yawulula kampeni yatsopano, yotchedwa Saudi Summer, yolimbikitsa nzika kuti zifufuze za Ufumu chaka chino, m'malo mwa tchuthi chakunja, kutsatira kuchotsedwa kwa ziletso zotsekera chifukwa cha Covid 19.

Kukhazikitsidwa kwa kampeni kumatsatira kafukufuku wambiri * wa STA, kuwulula kuti 57 peresenti ya okhala ku Saudi akuda nkhawa ndi kuyenda patchuthi ndi ndege, koma 85 peresenti akukonzekera kupuma kwa masiku khumi chaka chino. 78 peresenti anasonyeza chidwi choyendera dziko lawo.

"Saudi Summer imabwera ngati mwayi wabwino wopeza malo ambiri oyendera alendo ku KSA, limodzi ndi mbiri yakale, zachilengedwe komanso chikhalidwe chake. Kampeniyi ikuthandiziranso kuti unduna wa zokopa alendo ulimbikitse ntchito zokopa alendo, zomwe zidakhudzidwa kwambiri ndi repe.zolimbana ndi vuto la Covid-19," adatero Wolemekezeka Ahmed Al Khateeb, Minister of Tourism for the Kingdom of Saudi Arabia komanso Chairman wa STA.

Kuyambira pa 25 Juni mpaka 30 Seputembara 2020, kampeni ya Saudi Chilimwe ikulimbikitsa malo khumi kudera lonselo. Madera khumi ndi awa: Jeddah ndi KAEC; Aba; Tabuk; Khobar, Dammam ndi Ahsa; Al Baha; Al Taif; Yanbu ndi Umluj; ndi Riyadh.

Pamodzi, malowa amapereka zigwa zachonde, magombe abata, nkhalango zowirira, nyengo yozizira, nsonga zamapiri, mizinda yodabwitsa, midzi yodziwika bwino ndi zina zambiri. Apaulendo akulimbikitsidwa kuyendera malo angapo kuti apindule ndi maphukusi osiyanasiyana ndi zochitika zomwe zilipo, kuyambira maulendo apanyanja ndi kudumpha pansi, kupita kumalo osungiramo zinthu zakale ndi kukwera maulendo.

"Gawo la zokopa alendo likuyambiranso ntchito zake ndi mzimu watsopano komanso chiyembekezo chachikulu chopita patsogolo mwachangu, kuti tikwaniritse zokhumba zathu mogwirizana ndi Saudi Vision 2030, yomwe ikufuna kutsata kusiyanasiyana kwachuma, kukopa mabizinesi, kuchulukitsa ndalama komanso kupanga mwayi wantchito nzika," adatero HE Ahmed Al Khateeb.

Saudi Chilimwe imatsogozedwa ndi STA mogwirizana kwambiri ndi mabungwe wamba. Ntchito yayikulu ya STA ndikuyika Ufumuwo ngati imodzi mwamalo otsogola kwambiri padziko lonse lapansi, popanga zokopa alendo ndikuzilimbikitsa padziko lonse lapansi.

*Kafukufuku wowona za ogwiritsa ntchito ku Saudi Summer adachitika mu Meyi 2020 ndi STA & IPSOS

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ZOMWE MUNGACHITE PA NKHANIYI:

The campaign also contributes to enhancing efforts by the Ministry of Tourism to revive the tourism sector, which was most affected by the repercussions of the Covid-19 crisis,” said His Excellency Ahmed Al Khateeb, Minister of Tourism for the Kingdom of Saudi Arabia and Chairman of the STA.
The STA’s main role is to position the Kingdom as one of the leading tourism destinations in the world, by developing its tourism product and promoting it on a global scale.
“The tourism sector resumes its activities with a renewed spirit and great hopes for moving forward at an accelerated pace, to achieve our aspirations in harmony with Saudi Vision 2030, which seeks to pursue economic diversification, attract investments, increase revenues and create job opportunities for citizens,” said H.