Kafukufuku akuwonetsa kukwera kwakukulu kwa kusungitsa mahotelo opangidwa pogwiritsa ntchito mafoni a m'manja ndi mapiritsi

HRS, malo otsogola kwambiri ku mahotela ku Europe, awona kuwonjezeka kwakukulu kwa kusungitsa mahotelo opangidwa pogwiritsa ntchito mafoni a m'manja ndi matabuleti pazaka ziwiri zapitazi.

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HRS, malo otsogola kwambiri ku mahotela ku Europe, awona kuwonjezeka kwakukulu kwa kusungitsa mahotelo opangidwa pogwiritsa ntchito mafoni a m'manja ndi matabuleti pazaka ziwiri zapitazi. Pafupifupi munthu m'modzi mwa atatu aliwonse tsopano asungitsa chipinda cha hotelo kamodzi kokha ndi foni yam'manja, ndipo enanso 25 peresenti angalole kuyesa kusungitsa hotelo poyenda pogwiritsa ntchito foni yawo yam'manja, foni yam'manja kapena piritsi. Izi zimachokera ku kafukufuku wa eResult wopangidwa ndi HRS.

Ziwerengero zimenezi n’zofunika kwambiri tikayerekezera ndi kafukufuku wofanana ndi womwewo amene anachita zaka ziwiri zapitazo, pamene munthu mmodzi yekha mwa anthu asanu ananena kuti anasungitsa chipinda cha hotelo pogwiritsa ntchito foni yam’manja.

Zomwe zikuchitika masiku ano zikuwonetsa kuti apaulendo abizinesi amakonda kugwiritsa ntchito foni yam'manja kusungitsa hotelo kuposa apaulendo wamba. Malinga ndi kafukufukuyu, theka la oyenda bizinesi adasungitsa kale kugwiritsa ntchito foni yam'manja, ndipo m'modzi mwa anayi akukonzekera kutero posachedwa. Izi zawonekanso bwino kuyambira 2011. Zaka ziwiri zapitazo, pafupifupi 30 peresenti ya apaulendo amalonda adasungitsa ntchito pogwiritsa ntchito foni yam'manja ndipo pafupifupi 20 peresenti akufuna kutero.

Komabe, zomwe zikuchitika pakusungitsa malo am'manja zikuyenda mopitilira mumkhalidwe wa apaulendo apayekha popeza pafupifupi m'modzi mwa atatu mwa omwe adafunsidwa adasungitsa kale chipinda cha hotelo kwakanthawi kochepa kapena zofanana pogwiritsa ntchito foni yam'manja ndipo opitilira kotala akufuna kutero. posachedwa. Mosiyana ndi izi, ndi 18.4 peresenti yokha yomwe idasungitsa mafoni mchaka cha 2011 ndipo pafupifupi m'modzi mwa 10 omwe akufuna kugwiritsa ntchito foni yam'manja kapena chipangizo chofananira kuti asungitse posachedwapa.

"Alendo amasiku ano amadalira mapulogalamu chifukwa amachepetsa njirayo kukhala yofunika - kusaka mwachangu komanso kosavuta, kusungitsa masitepe awiri okha ndi zina zomwe zaganiziridwa bwino monga kasamalidwe ka malo mu Apple Passbook kapena ntchito zokumbutsa. Ndiwonso njira yochitira bwino pulogalamu yathu ya HRS, yomwe yatsitsidwa nthawi zoposa 10 miliyoni, "atero Björn Krämer, Mtsogoleri wa Mobile & New Media ku HRS.

M'ziwerengero zina zomwe zapezedwa kuchokera ku kafukufukuyu, amuna ndi omwe amakonda kusungitsa mahotelo pa foni yam'manja kuposa akazi. Pafupifupi 34 peresenti ya amuna omwe adafunsidwa adasungitsa hotelo pogwiritsa ntchito foni yamakono kapena chipangizo chofananira, pamene amayi ocheperapo adachita (pafupifupi 27 peresenti), ngakhale uyu akadali mmodzi mwa anayi.

ZOMWE MUNGACHITE PA NKHANIYI:

  • However, the trend in mobile bookings is moving further into the realm of private travellers as approximately one in three of those surveyed have already booked a hotel room for a short break or similar using a mobile device and more than a quarter are intending to do so shortly.
  • On average one in three people have now booked a hotel room at least once with a mobile device, and a further 25 percent would be willing to try making a hotel booking on the move using their mobile phone, smartphone or tablet.
  • 4 percent made mobile bookings in 2011 and only around one in 10 intended to use a smartphone or similar device to make a booking in the near future.

Ponena za wolemba

Linda Hohnholz

Mkonzi wamkulu kwa eTurboNews zochokera ku eTN HQ.

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