ASEAN Tourism Forum ikuwona akulu akulu akubwera limodzi kuchokera kumayiko 10

ASEAN-Tourism-Msonkhano
ASEAN-Tourism-Msonkhano

ASEAN Tourism Forum 2019 ikuchitika ku Ha Long City, m'chigawo chakumpoto cha Quảng Ninh ku Vietnam.

Mayiko khumi a ASEAN adachita kampeni ku ASEAN Tourism Forum kuti awone kuti malonda ogwirizana ndi kutsatsa akuyendera limodzi ndipo dziko lapansi likupeza chithunzi chogwirizana cha mayikowa.

ASEAN Tourism Forum 2019 ikuchitika ku Ha Long City, m'chigawo chakumpoto cha Quảng Ninh ku Vietnam kuyambira Januware 14-18 kuti alimbikitse mgwirizano ndi chitukuko cha zokopa alendo.

Ndi mutu wakuti "ASEAN - The Power of One," akuluakulu akuluakulu ochokera ku mayiko onse a 10 ASEAN adakhala pamodzi ku Ha Long kuti awulule zomwe aliyense wa iwo wachita pofuna kulimbikitsa mzimu wa ASEAN. Njira zina zam'mbuyomu zalephera, koma kuyambira pamenepo, bungweli labwera ndi logo yatsopano ndipo likuyesetsa kupanga kabuku kazinthu zoperekedwa.

Association of Southeast Asia Nations (ASEAN) ndi bungwe loyang'anira maboma lomwe lili ndi mayiko 10 kumwera chakum'mawa kwa Asia ndi Maiko Amembala ochokera ku Indonesia, Thailand, Malaysia, Singapore, Philippines, Vietnam, Cambodia, Myanmar (Burma), Brunei, Laos.

ASEAN Tourism Marketing Strategy 2017-2020 ili ndi masomphenya odziwitsa anthu za Southeast Asia ngati malo apadera komanso okhazikika okopa alendo. Cholinga cha masomphenyawa ndikukhazikitsa ndondomeko yogulitsa malonda yophatikizidwa komanso yokhazikika pa digito ndi njira yoyendetsera ntchito yokhazikika pamapulogalamu ogwirizana ndi mgwirizano wamakampani. Ikufunanso kulimbikitsa zochitika za alendo a m'madera zomwe zimakwaniritsa zosowa zachitukuko za mayiko omwe ali mamembala.

Kuti tikwaniritse cholinga chogwiritsa ntchito bwino zinthu, cholinga chake ndi njira yabwino yogulitsira bungwe, ndipo kwa nthawi yoyamba, bungwe likuchitapo kanthu kuti uthenga wabungwewu udutse mumtundu wa digito. ASEAN ikukonzekera kukonzanso tsamba lake chaka chino kuti likhale lokhazikika kwa ogula.

Pamsonkhano wa ASEAN Tourism Forum (ATF) 2019, a ASEAN National Tourism Organisations (ASEAN NTOs) adawulula zoyesayesa zawo zonse pakutsatsa malonda kuti akalimbikitse kupita ku Southeast Asia.

"Ngakhale State Member iliyonse ikupitiliza kulimbikitsa dziko lawo, Mayiko 10 a ASEAN amagwirira ntchito limodzi kulimbikitsa Southeast Asia. Aka ndi koyamba kuti ASEAN igawane nawo mapulani ndi malangizo awo otsatsa malonda, kuyambira pomwe idakhazikitsidwa ASEAN Tourism Marketing Strategy (kapena "ATMS") 2017-2020. Pamodzi, tikufuna kulimbikitsa maulendo amayiko ambiri mdera lino, ndikuyika Southeast Asia ngati malo amodzi, "atero a John Gregory Conceicao, Executive Director, International Relations, Market Planning ndi Oceania, Singapore Tourism Board, yemwe adayimira Mpando wa ASEAN. Tourism Competitiveness Committee (ATCC).

Mkati mwa dongosolo la ASEAN Tourism Strategic Plan (ATSP) 2016-2025, ASEAN NTOs adapanga ASEAN Tourism Marketing Strategy (ATMS) 2017-2020 ngati chitsogozo choyambitsa ntchito zotsatsa panthawi yomwe yanenedwa. Cholinga cha ATMS ndikudziwitsa anthu za kumwera chakum'mawa kwa Asia ngati malo apadera oyendera alendo, okhazikika komanso ophatikizana, poyang'ana kwambiri malonda a digito ndi mgwirizano.

Magawo omwe akuwunikira ndi intra-ASEAN, China, Japan, Korea, India, Europe, USA, Australia ndi Middle East. Zapadera zaku Southeast Asia zaku Southeast Asia zophikira, thanzi, chikhalidwe & cholowa ndi chilengedwe & zopereka zapaulendo ziyenera kuwonetsedwa pakadutsa nthawi ya ATMS.

Zochita zazikulu zamalonda mu 2018 zinaphatikizapo kuchita nawo malonda a malonda kwa nthawi yoyamba kuti athandizire njira za chikhalidwe cha anthu ndi kukwezedwa pa intaneti, komanso kugwirizana ndi mabwenzi abwino monga AirAsia ndi TTG pamakampeni angapo okhudzana ndi ASEAN. Kutsatsa ku China, Japan ndi Korea kudathandizidwa ndi ASEAN-China Center, ASEAN-Japan Center ndi ASEAN-Korea Center motsatana, komwe ku Australia ndi India mapulogalamu otsatsa adathandizidwa ndi ASEAN Promotional Chapter for Tourism ku Australia ndi India motsatira. misika.

Zolinga zam'tsogolo za 2019 zikuphatikiza kukonzanso tsamba la zokopa alendo ku ASEAN, kuyambitsa kampeni yophatikizika yotsatsa ndi mabwenzi, kukhazikitsa mayanjano amalingaliro ofanana, komanso kulimbikitsa mgwirizano womwe ulipo. Ntchito zonse zotsatsa ndicholinga chodziwitsa anthu za kusiyanasiyana kwa dera la ASEAN ndi mtundu wa ASEAN Tourism. Chizindikiro cha ASEAN Tourism chidzagwiritsidwa ntchito ngati logo yayikulu pazotsatsa.

Kuphatikiza pazomwe zili pamwambapa, NTO iliyonse idapereka zosintha zadziko motere.

  • Brunei Darussalam idakhazikitsa dzina lake latsopano la zokopa alendo "Brunei: Adobe of Peace" ndi tsamba latsopano. Chaka chino, Bandar Seri Begawan adzatchedwa Likulu la Chikhalidwe cha Chisilamu ku Asia mchaka cha 2019, pomwe dzikolo lidzalimbikitsa zokopa alendo zachikhalidwe ndi Chisilamu.

 

  • Cambodia idalandila kulumikizana kwatsopano kwa ndege mu 2019 ndi Cambodia Airways, Philippines Airlines, Garuda Indonesia ndi Air China. Cambodia idavumbulutsanso mwayi wopezera ndalama zokopa alendo ku North-East Zone, Key Coastal Zone ndi Phnom Penh, komanso kutsimikizira kuchitira ATF 2021 ku Phnom Penh.

 

  • Indonesia imayang'ana alendo 20M chaka chino. Kuti akwaniritse cholinga chimenechi, boma linakhazikitsa ndondomeko zotsatizanatsatizana monga zokopa alendo pakompyuta, zokopa alendo za zaka chikwi, ndi zokopa alendo zongoyendayenda; ndi kampeni ya "10 New Balis" yopititsa patsogolo ndikulimbikitsa kopita kosadziwika bwino. Kuphatikiza apo, Malo Otsika Otsika Ali mu dongosololi.

 

  • Lao PDR inayendetsa Kampeni ya "Visit Lao Year 2018", kulimbikitsa mizinda yoyamba ndi yachiwiri, mwachitsanzo, Luang Prabang, Vang Vieng, Vientiane, Champasak, Xiengkhouang, Luang Namtha, Khammouane, etc. Chaka chino, Boma lidzapitiriza kuyesetsa ndi kuwonetsa zikondwerero zake zachikhalidwe, monga Boun Kinchieng (Hmong chaka chatsopano), Phwando la Njovu, Chaka Chatsopano cha Lao (Chikondwerero cha Madzi), Chikondwerero cha Rocket ndi Chikondwerero cha Boun Pha That Luang.

 

  • Malaysia idapanga ASEAN Tourism Packages 2019-2020. Pali ma phukusi 69 oyendera mayiko osiyanasiyana okhala ndi malo a ASEAN ochokera kwa othandizira 38, omwe amathandizira kukwezedwa kwa ASEAN ngati malo amodzi.

 

  • Dziko la Myanmar lidavumbulutsa mtundu wawo watsopano wokopa alendo "Myanmar: Be Enchanted", kuti awonetse komwe akupita, ochezeka, odabwitsa komanso omwe sanapezeke. Dongosolo lopumula mopanda ma visa lidaperekedwa kwa alendo ochokera ku Japan, South Korea, Macau, Hong Kong, pomwe Visa-on-Arrival idaperekedwa kwa nzika zaku China ndi India.

 

  • Dziko la Philippines lidalimbikitsanso cholinga chake chokweza dzikolo ngati malo oyendera alendo odalirika, pokhazikitsa mapulojekiti ake omwe amayang'ana malo obiriwira komanso kupereka zinthu zochokera kumadera. Philippines Tourism Promotion Board idasinthanso za ma eyapoti ake omwe angotsegulidwa kumene, mwachitsanzo Bohol-Panglao International Airport, Mactan Cebu International Airport ndi Cagayan North International Airport.

 

  • Thailand idadziyika ngati malo apamwamba kwambiri padziko lonse lapansi, cholinga chake ndikupereka zinthu zabwino ndi ntchito zabwino, kulimbikitsa ndalama komanso kukulitsa msika wapakatikati komanso kulimbikitsa chuma chamadera akumidzi polimbikitsa malo okopa alendo omwe akubwera. Monga Wapampando wa ASEAN mu 2019, Thailand ikufuna kukhazikitsa Gulu la ASEAN, lomwe limayang'ana anthu ndipo silisiya aliyense.

 

  • Singapore inalandira alendo a 16.9M kuyambira Januwale mpaka November chaka chatha, kuwonjezeka kwa 6.6% kuchokera nthawi yomweyi mu 2017. Singapore Tourism Board inapitiriza kumanga pamtundu wake wa Passion Made Possible kuti afotokoze nkhani yeniyeni ya Singapore.

 

  • Viet Nam idapeza chiwonjezeko cha 20% cha ofika alendo mu 2018, kukula kwakukulu pakati pa mayiko a ASEAN. Dzikoli lidapatsidwa "Asia's Leading Destination 2018" ndi "Asia's Best Golf Destination 2018" ndi World Travel Awards ndi World Golf Awards motsatana. Chaka cha 2019 chidadziwika kuti "Pitani ku Vietnam 2019 - Nha Trang, Khanh Hoa" kuti mulimbikitse chikhalidwe cha dziko komanso chuma cha m'mphepete mwa nyanja.

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