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Narai Hotel Bangkok ili ndi nkhani yodabwitsa yoti inene

Narai Hotel BKK

Chidziwitso chamtengo wapatali kuchokera kwa atsogoleri azithunzi za hotelo za mabanja ku Thailand. Kupititsa patsogolo kaganizidwe kabwino koyendetsa komanso kuyika ndalama ku Bangkok

Pa posachedwapa anamaliza South East Asia Investors Summit SEAHIS 2022 msonkhano ku Bangkok, tinali ndi mwayi womvetsera kwa mbadwo watsopano wa atsogoleri achichepere aku Thailand pantchito yochereza alendo.

Gawoli lidaperekedwa ngati M'badwo wotsatira ukunena kuti: Adzatengera kuti mabizinesi awo?

Izi zikuphatikiza zidziwitso zingapo zofunika kuchokera kwa atsogoleri azithunzi za hotelo za mabanja ku Thailand komanso malingaliro anzeru omwe akuyendetsa chitukuko ndi ndalama mu gawoli. 

Wachinyamata Nathee Nithivasin, MD wa Gulu kuyambira 2015, amatchula mbiri yake ya LinkedIn ndi dzina lake lotchulidwira 'Ton'. Iye ndi m'badwo wachitatu wa banja la eni ake omwe akuyenera kutenga ulamuliro wa ufumu wa hotelo ya Narai pamene kampaniyo ikulowa mu nthawi yodabwitsa ya kusintha komwe kudzawona kuwonongeka kwa chithunzi cha hotelo ya zaka 54 pa Silom Road.  

Bambo Nathee anafotokoza kuti zisankho zovuta za bungwe la oyang'anira zimayenera kutsata malamulo osamala koma okhwima a golide omwe amatsimikizira chitetezo ndi chitetezo cha nthawi yaitali cha katundu wa banja komanso kuthekera kosunga ndalama zopezera mibadwo yamtsogolo. Iye ndi onse a m'banja lake anayenera kubwereza zisankho zazikulu zonse ku 'amayi' zomwe zikutanthauza kuti ulamuliro wa matriarchal, womwe umawonekera m'mabanja amphamvu kwambiri ku Thailand, udakali wofunikira lero. 

Nathai
Nathee Nithivasin, MD

Narai Hotel yakhala mumsewu wa Silom kwazaka zopitilira theka ndipo ikuyenera kusintha kwambiri kuti ikwaniritse moyo wa alendo aku Silom. Narai Hotel inachita upainiya m’dera la Silom kuti likhale msewu wamalonda. Dzinalo "Narai" lidasankhidwa kuti liwonetse luntha la Mfumu Narai Wamkulu, yemwe anali mfumu ya 27 mu nthawi ya Ayutthaya. Kusinthasintha kwa Mfumu Narai kunabweretsanso ubale wapadziko lonse, malonda, ndi ukatswiri wotukuka.

Pokambirana ndi Bambo Nathee adalongosola kuti hotelo ya zaka 54 idzagwetsedwa ndikumangidwanso pazaka 4 zikubwerazi ndikupanga "Oasis yatsopano ku Silom," yomwe idzayambike mu 2026.

A Nathee adanenapo m'mafunso am'mbuyomu kuti gulu la Narai ligwiritsa ntchito lingaliro lothandizira anthu amdera la Silom pansi pa lingaliro lakuti "Khalani M'gulu la Aliyense", popereka madera omwe angagwiritsidwe ntchito ndi anthu omwe si alendo komanso malo ena oyandikana nawo. amabwerekedwa pamitengo yotsika kwa ma SME.

Narai Hotel yatsopanoyo ikhala yosachepera 20 yokwera ndipo mapangidwe amkati ndi mapangidwe azipinda adzaphatikizana ndi zatsopano. Adafotokozanso kuti azisunga zinthu zakale m'zipinda zapansi kuti asunge "mphesa" ya hotelo yodziwika bwino, pomwe zigawo zapamwamba za hoteloyo zitha kukhala zapamwamba, atero a Nathee. Zojambula zakale zakale zikadasungidwa mosamala ndikuwonetsedwa mu hotelo yatsopanoyo monga chifanizo cha dzina lake, King Narai.

A Nathee, omwe anali membala wa board ya Narai Hotel Co Ltd kuyambira 2008, anati: “Ndinatenga udindo kuchokera kwa bambo anga mu 2008, ndipo ndakhala kuno chibadwire. Bambo anga adandiuza kuti hotelo ya Narai idabadwa chifukwa agogo aamuna ndi onse omwe ali ndi masheya adawona mwayi wokulitsa zipinda ndi mahotela akulu,” adatero. 

Amakumbukira mbali zonse za hotelo ya nsanjika 12 kuyambira ali mwana, akukumbukira nthawi zambiri zochititsa chidwi panthawi yapitayi - malo odyera oyambirira ozungulira ndi Narai Pizzeria, yomwe inali yoyamba ya mtundu wake ku Thailand. 

Pamene idatsegulidwa mu 1968, zipinda zake 500 zidapangitsa kuti ikhale imodzi mwamahotela oyamba akulu akulu. Malo ake odyera ozungulira, okwera pamwamba pa malo otsika amatauni okhala ndi ma degree 360, owoneka bwino.


Malo ochititsa chidwi a Narai Ballroom adakhala ngati chokopa chachikulu pakuchititsa maukwati omwe ali ndi mphamvu zokwana 1000 pomwe alendo opitilira 15.1 miliyoni adalowamo ndipo malo odyera a Rabiang Thong, omwe adayamba kukhala amodzi mwamalo oyamba padziko lonse lapansi ku Thailand, adakhalapo. Makasitomala 30 miliyoni. 

Hoteloyi ndi ya Narai Hospitality Group, yomwe ili ndi malo ogona a Lub.d boutique, Riverine Hotel & Residence, ndi hotelo yapafupi ya Triple Two Silom.

Gululi likukonzekera kumanga mahotela awiri atsopano pa Silom Road pofika 2026, ndi bajeti ya ndalama za 8-10 biliyoni Baht Bambo Nathee anafotokoza. 

Izi zikuphatikiza kugwetsedwa kwa Narai Hotel ndi Triple Two Silom yapafupi. Ntchito yatsopanoyi ili ndi mahotela awiri, yoyamba yokhala ndi zipinda za 200, idzatchedwanso Narai Hotel, ndipo idzakhala hotelo ya 4-5.

M'mbuyomu, mitengo ya zipinda za Narai Hotel nthawi zambiri inali pafupi 1,000-2,000 baht usiku uliwonse, koma Narai watsopanoyo akuyenera kulipira ndalama zoposa 5,000 baht usiku uliwonse.

Triple Two Silom, khomo lotsatira lidzakhala hotelo ya nyenyezi 6 yokhala ndi makiyi 100-150. 

Kampaniyo pakadali pano ikusankha mtundu wa hotelo kuti ithandizire kuyang'anira malowa.

Komabe, nyumbayi sikhala malo otalikirapo m'derali chifukwa idzakhala ndi nkhani 20 zokha zodzisiyanitsa ndi nyumba zina zazitali.

Zina mwa ntchitoyo ziphatikiza bwalo la 7,000 lalikulu mita ndi ngalande yogawa nyumba ziwirizi, yomwe idzakhala malo a anthu onse.

Misonkhano - pulojekitiyi idzakhala ndi zipinda zochitira misonkhano zomwe zimakhala ndi anthu 2,000-3,000, komanso malo odyetserako chakudya ndi zakumwa kwa ogulitsa chakudya mumsewu ndi malo odyera.

Chilichonse cha polojekitiyi, yomwe idzakhala pafupifupi 70,000 sq m ya malo, idzakhala yokonzeka pofika 2026, a Nathee akulosera. 

“Masomphenya athu, cholinga chathu, ndi zolinga zomwe tafotokoza mu dongosolo lathu latsopano la bizinesi sizinasinthe. Tili ndi miyezo yofanana. Narai Hotel yalandira mphoto zambiri pazaka zambiri. Zonse mu utumiki wamakasitomala komanso udindo wa anthu. Ziribe kanthu momwe tingasinthire bungwe, tidzapitirizabe kusunga khalidwe, miyezo ndi chitukuko mosalekeza ndikukwaniritsa zosowa za kasitomala aliyense, "anatero MD Nathee Nithivasin.

Nkhani Zogwirizana

Ponena za wolemba

Andrew J. Wood - eTN Thailand

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