Idayamba mkati mwa February 2025, kampeni yabwinoyi idawonekera m'malo otchuka monga masitima apamtunda ku Lausanne, Zurich, ndi Lugano, komanso Zurich Airport.
Kampeniyi idapangidwa kuti ipitilize kulimbikitsa Seychelles ngati malo oyamba oyendera, kukopa omwe akuyenda ndi kukongola kwake kosayerekezeka. Zikwangwanizo zinali ndi banja lomwe likuyenda m'mphepete mwa nyanja, lopangidwa ndi madzi oyera bwino komanso malo abata omwe amatanthauzira Seychelles. Chithunzichi chimabweretsa chisangalalo, bata, ndi kukongola kwachilengedwe, ndikuyitanitsa omvera kuti aganizire zochitika zosaiŵalika zomwe zimawayembekezera kuzilumbazi.
Poyika mwanzeru zithunzizi m'malo odzaza anthu ambiri, Seychelles idakhalabe yowoneka bwino, ndikusunga kopita patsogolo pamalingaliro a apaulendo. Kwa milungu iwiri, kampeniyi ikufuna kulimbikitsa apaulendo aku Switzerland kuti aziwona Seychelles ngati malo omwe amapita kutchuthi, ndikugogomezera kukongola kwazilumbazi komanso kuthawa kwawo komwe kumapereka.
Polankhula za kampeni ya zikwangwani, Ms. Judeline Edmond, Woyang'anira Msika wa Tourism Seychelles ku Switzerland & France-Benelux, adatsindika mfundo yayikulu yachitukukocho, ponena kuti:
"Kampeniyi ikupempha apaulendo kuti athawe nyengo yozizira ku Switzerland ndikubwera ku Seychelles kuti adzasangalale ndi chilimwe chosatha."
"Ngakhale ku Europe kumakhala kozizira, mbali ina ya dziko lapansi kuli malo okongola komanso ofunda, opatsa magombe abwino, madzi a turquoise, komanso kuchereza alendo kodziwika kwa Seychellois."
Anafotokozanso kuti kampeniyo ikufuna kuyika Seychelles ngati malo abwino opulumukirako m'nyengo yozizira, kuwonetsa nyengo yake yotentha ya chaka chonse, chikhalidwe chapadera cha Creole, komanso zochitika zosiyanasiyana. Zoyikapo zikwangwani m'malo ofunikira ku Switzerland zidapangidwa kuti zikope chidwi cha omwe akuyenda, kuwalimbikitsa kuti asinthane malaya olemera ndi zovala zosambira ndikulowa mu paradiso wabata pachilumbachi.
Ntchitoyi inali imodzi mwa njira zotsatsira za Tourism Seychelles kuti alimbikitse kupezeka kwa malowa m'misika yayikulu yaku Europe. Kudzera mu kampeni yakunja iyi, Seychelles idapitilira kukopa alendo omwe angabwere, kulimbitsa mbiri yake ngati malo opumirako, osangalatsa, komanso kukongola kwachilengedwe.
Seychelles Oyendera
Tourism Seychelles ndiye bungwe lovomerezeka lazamalonda ku Seychelles Islands. Kudzipereka kuwonetsa kukongola kwachilengedwe kwazilumbazi, chikhalidwe cha zilumbazi, komanso zokumana nazo zapamwamba, Tourism Seychelles imachita gawo lofunikira kwambiri polimbikitsa Seychelles ngati malo oyamba oyendera padziko lonse lapansi.
