ATM: Kupumula kwakanthawi kochepa kuyendetsa kukwera kwa 38% kwa alendo ku Saudi Arabia pofika 2024

Alendo ku Saudi Arabia Akuyembekezeka kukwera 38% kuchoka pa 15.5 miliyoni mu 2019 mpaka 21.3 miliyoni pofika 2024, malinga ndi kafukufuku watsopano, wopangidwa ndi Arabian Travel Market (2020), zomwe zikuchitika ku Dubai World Trade Center kuyambira 19-22 Epulo 2020.

Kufunika kowonjezerekaku kudzayendetsedwa ndi kuchuluka kwa anthu okhala ku GCC omwe akufuna kuyendera ufumuwo nthawi yanthawi yochepa kapena yopuma pang'ono. Idzalimbikitsidwanso ndi apaulendo abizinesi omwe akupita kukawona malo okopa alendo omwe Ufumuwo ukukulirakulira kapena kupita nawo kumodzi mwamasewera kapena zikhalidwe zambiri.

Kutengera izi, zomwe a Colliers adawonetsa zidawonetsa kuti alendo opitilira 21.3 miliyoni akuyembekezeka kudzayendera dzikolo pofika 2024. 

Danielle Curtis, Woyang'anira Chiwonetsero ME, Msika Wakuyenda ku Arabia, adati: "Monga Saudi Arabia ikupitiriza kuchepetsa kudalira mafuta, kuwonjezeka kwa alendo obwera kudzacheza kukukhala kothandiza kwambiri pakukula kwachuma kwa dziko, ndipo ku ATM, tikuwona kukula kumeneku, ndi chiwerengero cha owonetsa kuchokera ku Ufumu chikuwonjezeka ndi 45% chaka ndi chaka pakati pa 2018 ndi 2019.

“Pofuna kukulitsa ntchito zokopa alendo kufika pa 100 miliyoni pofika 2030, Saudi Arabia sikufunanso kuonedwa ngati malo achipembedzo a Asilamu padziko lonse lapansi, kapena malo ogwirira ntchito ngati amodzi mwa mayiko olemera kwambiri padziko lapansi. Ili ndi malo odabwitsa, okhala ndi zigawo zosiyanasiyana komanso zokopa alendo zambiri zomwe zimaperekedwa kwa apaulendo osangalala. "

Mogwirizana ndi kuchuluka kwa ziwerengero zokopa alendo, makampani opanga mahotela padziko lonse lapansi ayambanso chidwi ndi Saudi Arabia ndi mitundu ingapo yapadziko lonse lapansi komanso yachigawo yomwe ikufuna kukulitsa kupezeka kwawo mu Ufumu wonse.

Malinga ndi zomwe zachitika posachedwa kuchokera ku STR, zipinda za hotelo za 79,864 zikuyembekezeka kuwonjezeredwa kuzinthu zomwe zilipo za Ufumu pofika chaka cha 2025, ndi zipinda zambiri (34,270) ku Makka, kutsatiridwa ndi Jeddah ndi Riyadh okhala ndi 14,525 ndi 11,632 zipinda zatsopano, motsatana.

Mahotela ku Riyadh adachitira umboni chaka cholimba mu 2019, RevPAR ikukula 5.2% kutsatira chiwonjezeko chokhalamo ndi 9.2% ndi -3.6% kutsika ku ADR. Mu Q4, RevPAR ya Riyadh idafika 529.33 SAR - yapamwamba kwambiri kuyambira 2014.

"Ngakhale kuti kupezeka kwatsopano kumeneku kungapangitse kuti mahotela azipikisana kwambiri pakuchita bwino kwa mahotela m'dziko lonselo, kuchuluka kwa alendo omwe akuyembekezeredwa m'zaka zinayi zikubwerazi kukuyembekezeka kupitiliza kukwera mu 2020 mpaka kupitirira," atero Curtis.

Pambuyo pa kukhazikitsidwa kwa visa yatsopano ya alendo, yomwe imalola alendo ochokera m'mayiko a 49 kuti agwiritse ntchito e-visa kapena kulandira visa akafika - Ufumu wakhazikitsa njira ziwiri zoyendera zokopa alendo mogwirizana ndi Vision 2030.

Gawo loyamba - 2019-2022 - liziyang'ana pa kukopa alendo oyamba kuti apeze Saudi Arabia, makamaka magombe ake, zipululu, mapiri ndi malo olowa monga Dir'iyah komanso kalendala yake yodzaza zamasewera ndi zikhalidwe. Pamene, gawo lachiwiri - 2022-kupitirira - lidzayang'ana pa chitukuko chonse cha ntchito za giga monga NEOM ndi Red Sea Project.

Kutembenukira ku zokopa alendo, msika waku Saudi Arabia ukuyembekezeka kufika $43 biliyoni pofika 2025, malinga ndi kafukufuku waposachedwa kwambiri wa Renub Research. Ngakhale tchuthi cha mabanja chikulamulira msika pano, kuchuluka kwa anthu a m'badwo wa Z, omwe amakhudzidwa kwambiri ndi chithunzi cha komwe akupita - kaya ndi gastronomy, ulendo, chikhalidwe kapena zochitika zapadera, akuyembekezeka kusintha izi. 

Kuyang'ana kutsogolo kwa ATM 2020, owonetsa aku Saudi omwe adzawunikira zomwe Ufumu uyenera kupereka komanso zomwe zikuyenda bwino pamapaipi, akuphatikizapo Saudi Commission for Tourism and National Heritage, SAUDIA ndi flynas, pakati pa ena, pomwe NEOM ikupanga. Nyumba ya Saudi pavilion itenga pafupifupi 2,300sqm ya malo oyimilira chaka chino, chiwonjezeko cha 20% poyerekeza ndi chaka chatha.

Curtis anawonjezera kuti: "Monga makampani oyendayenda a GCC ndi zokopa alendo amayang'ana kukopa gawo lalikulu pamsika wa KSA., ATM 2020 idzayambitsa msonkhano wa Saudi Arabia Tourism Summit ngati gawo la mndandanda watsopano wawonetsero & maukonde. Gawoli lifotokoza zomwe akupita kuti akope alendo ochokera kumsika wofunikirawu komanso kupereka mwayi wapaintaneti kwa ogula ochokera ku Saudi Arabia ndi owonetsa. "

ATM, yomwe akatswiri am'mafakitale amawona ngati gawo lazokopa alendo ku Middle East ndi North Africa, idalandira anthu pafupifupi 40,000 pamwambo wake wa 2019 ndi oyimira ochokera kumayiko 150. Ndi owonetsa opitilira 100 omwe akupanga mawonekedwe awo, ATM 2019 idawonetsa chiwonetsero chachikulu kwambiri ku Asia.

Adopting Events for Tourism Growth monga mutu wachiwonetsero, ATM 2020 ipitilira kupambana kwa kusindikiza kwa chaka chino ndimisonkhano yambiri yokambirana zomwe zikuchitika pakukula kwa zokopa alendo mderali komanso kulimbikitsa makampani oyendayenda komanso ochereza za m'badwo wotsatira. za zochitika.