Mu 2024, mgwirizano pakati pa European Tourism Association (ETOA) ndi European Travel Commission (ETC) udzayang'ana kwambiri kulimbikitsa Europe mu China, mabungwe adalengeza.
The China European Marketplace (CEM) ikuyembekezeka kuchitikira ku Shanghai pa Meyi 24, 2024. Yokonzedwa ndi ETOA, chochitikachi chidzatsogolera misonkhano yapayokha pakati pa ogulitsa ku Ulaya ndi ogwira ntchito oyendera alendo aku China pa msonkhano wa tsiku limodzi. Kuphatikiza apo, kuyambira Meyi 27-29, ETC ikhala ndi malo a EUROPE ku ITB China ku Shanghai kuti iwonetse madera osiyanasiyana aku Europe.
Mabungwe onsewa akuwonetsa chiyembekezo chawo pakubwezeretsanso msika waku China ku Europe kudzera muntchito yotsatsa iyi.
Malinga ndi Tom Jenkins, CEO wa ETOA, omwe adayika ndalama zawo pamsika waku China adakumana ndi zovuta mzaka zinayi zapitazi. Komabe, mamembala a ETOA akuyembekeza kuti adzawonanso 50% muzochitika zamsika poyerekeza ndi misinkhu ya 2019 kumapeto kwa 2023. Komanso, pali chiyembekezo cha kuwonjezeka kwa kufunikira kupitirira nthawi imeneyo. M'malo mwake, ambiri akuneneratu kuti msika udzafika pofika 2025-6. Izi ndizomwe zidzakambidwe pa zokambirana za CEM.
Maulendo opanda visa opita ku China awonjezedwa kuti aphatikize nzika zaku Netherlands, Spain, Germany, France, ndi Italy. Kusunthaku kumathandizira kwambiri kukopa kwa nthumwi ku zochitika izi. Cholinga chathu ndikuwonetsa kulandiridwa mwachikondi kwa alendo aku China pomwe tikuyembekezera kubweza kuchokera ku Europe, adatero Jenkins. Anagogomezeranso kufunika kwa misika yonse, makamaka kutsindika kufunika kwatsopano.
Malinga ndi mkulu wa ETC Eduardo Santander, China ndi msika wofunikira kwambiri ku Europe. Kutsitsimuka kwa zofuna zaku China kumakhala kofunikira kwambiri pamakampani azokopa alendo aku Europe. Alendo a ku China akapita ku Ulaya, nthawi zambiri amasankha kufufuza mayiko atatu kapena kuposerapo paulendo umodzi. Kuchulukirachulukira kwa apaulendo odziyimira pawokha ochokera ku China kukuwonetsa kuthekera kokulirapo pamene akubwerera ku Europe kuti akapeze komwe akupita komanso kuchita maulendo okhazikika.
Santander adatsimikiza kuti mabungwe onsewa amawona kulumikizana kwa zokopa alendo pakati pa China ndi Europe kukhala kofunika, potengera bizinesi ndi chikhalidwe. Poganizira za ubale wamphamvu pakati pa zigawo ziwirizi, zokopa alendo zimathandizira kwambiri kulimbikitsa kumvetsetsana komanso kulimbikitsa mgwirizano wamtsogolo pakati pa anzawo aku China ndi ku Europe.
Yakhazikitsidwa mu 1989, ETOA poyamba idagwira ntchito ngati bungwe la oyendera alendo omwe amapereka ku Europe ngati kopita m'misika yayitali. M'kupita kwa nthawi, ETOA yakulitsa chiwongolero chake kuti iphatikizepo ogwira ntchito m'madera, oyimira pakati pa intaneti, makampani oyendera maulendo ambiri, ndi bizinesi iliyonse yomwe ikufuna kudzikweza ngati gawo lazinthu zonse zaku Europe.
ETC imapangidwa ndi European national tourism organizations (NTO) ndipo ikufuna kupititsa patsogolo kukula kosatha kwa Europe ngati malo oyendera alendo pomwe ikulimbikitsanso ku Europe m'misika yomwe si ya ku Europe.
