Zokopa alendo ku Germany zimakondwerera zaka 100 za kayendetsedwe ka Bauhaus

Bungwe la Germany National Tourist Board (GNTB) likukhazikitsa chaka chamawa chazaka 100, kukhazikitsidwa kwa gulu lodziwika bwino la Bauhaus ku Weimar, pakati pa kampeni yawo yotsatsa padziko lonse lapansi ya 2019.

"Tsiku lokumbukira kukhazikitsidwa kwa Bauhaus ndiloyenera kugwirizanitsa dziko la Germany monga malo opitako kwa anthu a ku Ulaya," akufotokoza motero Petra Hedorfer, Chief Executive Officer wa German National Tourist Board. "Mizu, cholowa komanso chidwi chapadziko lonse cha gulu la Bauhaus zitha kupezeka m'mizinda monga Weimar, Dessau, Berlin ndi madera ena ambiri. Zonsezi ndi zinthu zomwe zimathandizira kuti pakhale gawo lofunikira kwambiri pazachikhalidwe cha ku Germany komwe amapitako. ”

Koyamba: Tsamba Lofikira Tsopano Likhalapo

Tsamba latsopano lofikira la kampeni ya Bauhaus tsopano likupezeka pa intaneti mu Chijeremani, Chingerezi ndi Chifalansa. Katswiri wokumbukira zaka 100 wa Bauhaus, wokhala ndi hashtag #CelebratingBauhaus, amalumikizana mwachindunji ndi tsamba latsopanoli. Cholinga chake ndi filimu yachidule yojambula, yopangidwa ndi GNTB, yopereka chithunzithunzi cha Bauhaus ndi malo ofunikira omwe amapita ku Germany. Palinso maulalo othandiza kwa othandizana nawo a Bauhaus Centenary Association 2019, komanso mabungwe otsatsa a Federal State omwe amalumikizidwa ndi cholowa cha Bauhaus, monga Berlin, Saxony-Anhalt ndi Thuringia.

Zochita Zambiri Zotsatsa ku Germany ndi Padziko Lonse Lapansi

'100 Years Bauhaus' idzakhalanso cholinga cha GNTB's 2nd Incoming Brand Summit' yomwe idzachitike kumapeto kwa Okutobala ku Weimar. Wokonzedwa mogwirizana ndi Thüringer Tourismus GmbH, msonkhanowu udzakhalapo ndi oyimilira atolankhani 120 padziko lonse lapansi komanso olimbikitsa pazama TV ochokera kumayiko 20. Zina zazikulu za kampeni ya Bauhaus zikuphatikiza pulojekiti yamakanema ndi media media CNN komanso projekiti yowona zenizeni mogwirizana ndi Bauhaus University Weimar. Kuphatikiza apo, GNTB izikhala ikugwiritsa ntchito zochitika zakale za PR komanso zachikhalidwe cha anthu m'misika yosiyanasiyana padziko lonse lapansi, kulimbikitsa mutu wa Bauhaus komanso kufunikira kwake ku Germany ngati kopitako.