Pa Disembala 11, mwambo waukulu wotsegulira wa 2018 China Sports Culture Expo & China Sports Tourism Expo. China Sports Culture Expo imayendetsedwa ndi General Administration of Sport of China (GAS) ndi Chinese Olympic Committee (COC). China Sports Tourism Expo imayendetsedwa ndi All-China Sports Federation, Chinese Olympic Committee ndi China Tourism Association. Ziwonetsero zonsezi zidakonzedwa ndi Boma la Guangzhou Municipal Government, Sports Culture Development Center of General Administration of Sport of China, International Data Group (IDG) ndi IDG Sports, idachitikira ku Guangzhou Poly World Trade Exhibition Hall (PWTC). Pa 10: 00 am, mwambo wotsegulira ndi China International Sports Culture and Sports Tourism Main Forum Agenda inachitikira, yomwe inapezeka ndikuyankhulidwa ndi Li Yingchuan, wachiwiri kwa mkulu wa General Administration of Sport of China; Huang Ningsheng, wachiwiri kwa bwanamkubwa wa Chigawo cha Guangdong; ndi Wen Guohui, wachiwiri kwa mlembi wa Komiti ya Guangzhou Municipal Party ndi meya wa Guangzhou. Kuphatikiza apo, motsogozedwa ndi Wang Dong, wachiwiri kwa meya wa Guangzhou, mwambo wotsegulira nawo Liu Fumin, Mtsogoleri wamkulu wa dipatimenti ya Economic ya The General Administration of Sport of China; Tu Xiaodong, Director-General wa Publicity Department of General Administration of Sport of China; Tian Ye, Mtsogoleri wa Sports Culture Development Center of General Administration of Sport of China; alendo ochokera m'madipatimenti oyenerera ndi mayunitsi ang'onoang'ono a General Administration of Sports; maboma akuzigawo ndi matauni; maofesi amasewera a zigawo zosiyanasiyana, zigawo zodzilamulira ndi matauni; mabungwe oyenerera amasewera apadziko lonse lapansi; ndi ma consulates ena ku Guangzhou, komanso owonetsa ndi oimira bizinesi ndi atolankhani. Zokhala ndi mutu wa "New Era, New Sport, New Life", Expo ikhala ndi zochitika zingapo monga mabwalo amsonkhano, ziwonetsero, ndi kulumikizana kwa mafakitale m'masiku awiri otsatirawa.
Chiwonetserochi chimakhala ndi masikweya mita opitilira 40,000 ndipo chimaphatikizapo owonetsa 400. Lili ndi madera asanu ndi limodzi otsatirawa owonetsera mitu: malo owonetsera chikhalidwe cha masewera, malo owonetsera masewera okopa alendo, teknoloji yamasewera ndi malo akuluakulu owonetsera thanzi la deta, malo owonetsera masewera apadziko lonse, mtundu wa masewera ndi malo ena owonetserako, ndi malo owonetserako masewera ndi zokopa alendo. . Iwo amalemekezedwa kwambiri ndi alendo pa Expo.
Chikhalidwe chamasewera ndi chachikulu komanso chozama
Monga dera lalikulu kwambiri lomwe lili ndi masikweya mita 3000 mu Expo, malo owonetserako masewera amasewera amamangidwa ndi Sports Culture Development Center of General Administration of Sport of China (China Sports Museum). Imakhala ndi chitukuko ndi chithumwa cha chikhalidwe chamasewera achi China kudzera mumitu yake inayi, kuphatikiza "China Chachikhalidwe", "Glory China", "Healthy China" ndi "Grand China". Pachiwonetserochi, alendo angayamikire zakale zakale zachikhalidwe, monga galasi lamkuwa losindikizidwa ndi Cuju (kukankha mpira, masewera akale a ku China) ndi chithunzi cha Cuju-themed, mutu wa mivi mu nthawi yomenyana, chosema cha njerwa ndi chikhalidwe. Zojambula zaku China zamasewera a chess azimayi okongola komanso chosema cha njerwa chamasewera a polo. Sikuti amangosonyeza chikondi cha anthu akale komanso cholowa chamasewera, komanso amawonetsa zopambana komanso zanzeru zachikhalidwe chamasewera achi China. M'magulu amutu monga "Zero Breakthrough" ndi "Women's Volleyball Spirit", aliyense atha kuyandikira mendulo yoyamba yagolide ya Xu Haifeng yomwe adapambana pa Masewera a Olimpiki a 1984, mendulo yagolide yoyamba ya Yang Yang pa Masewera a Olimpiki Ozizira a 2002, volebo yosainidwa ndi gulu lonse la volleyball ya azimayi achi China atapambana mpikisano woyamba wotsatizana, kuyambira 1981 mpaka 1985, m'mbiri ya volebo yapadziko lonse. Zosonkhanitsa zamtengo wapatalizi zidalemba njira yachitukuko cha China kukhala chimphona pamasewera ndikufotokozera nkhani zambiri zogwira mtima.
Mapulojekiti opanga zinthu ali ndi zambiri
Malo owonetserako zamasewera okopa alendo amakhudza zachikhalidwe zosiyanasiyana zamasewera ndi zokopa alendo komanso mabungwe apamwamba azamasewera okopa alendo, mabungwe opanga zikhalidwe zamasewera, maphunziro amasewera ndi mabungwe ophunzitsira talente m'makampani. Ndi kuwongolera kwa moyo wabwino, anthu amakhala ndi moyo wabwino. Choncho anthu amafuna moyo wabwino wauzimu ndi chikhalidwe ndi maganizo ozama a chimwemwe. Mosiyana ndi izi, zokopa alendo, chikhalidwe, masewera, thanzi ndi penshoni zakhala "mafakitale asanu osangalatsa", omwe chikhalidwe, masewera ndi zokopa alendo zimayenderana chifukwa chikhalidwe ndi masewera zimapereka zinthu zambiri zokopa alendo pomwe zokopa alendo zimapanga. msika waukulu chipinda chikhalidwe ndi masewera.
Kuphatikizana kwa chikhalidwe, zokopa alendo ndi masewera kumakulitsa zomwe zili zokopa alendo ndikuwonjezera phindu la chikhalidwe ndi masewera komanso khalidwe la zokopa alendo. Kuonjezera apo, akhudza kwambiri zisankho za alendo, zomwe zatsimikiziridwa mokwanira pa Expo. Okonda masewera akunja ndi chikhalidwe cha mbiri yakale komanso mafani a World Cup, osewera mpira, NBA ndi zochitika zina zodziwika bwino za IP adawonetsa chidwi kwambiri ndi ntchito zokopa alendo zamasewera pofunsa akatswiri omwe ali pamalowo.
Ukadaulo wanzeru umatsogolera kuzinthu zatsopano
Ukadaulo wamasewera komanso malo owonetsera thanzi la data ali ndi kuchuluka kwakukulu kwa "teknoloji yakuda" mu Expo yonse. Palibe malo opangira ukadaulo wamasewera okha, kapangidwe ka malo anzeru ndi magwiridwe antchito, zowulutsa zamasewera ndi nsanja, komanso malo ochezera. Kuphatikiza apo, owonetsa adawonetsa zinthu zawo zatsopano komanso zanzeru, monga Banja Labwino, Lefit, Shenzhen Youyi, SportKote, Reaction Sports, Sunfoot, Jinlun, Yucheng Sports Center, Zhiqian Block Chain Center, Xunjia Software Technology ndi Sun-Sleep, etc.
Ukadaulo wanzeru umatsogolera zinthu zamasewera kuti zilimbikitse thanzi. Iwo wakhala muyezo kwa m'badwo wachiwiri chilengedwe olimba njira. Zogulitsa monga "outdoor smart gym", "smart and dynamic bicycle room" ndi "smart fitness trail" zimaphatikiza intaneti, data yayikulu, cloud computing ndi luso la IoT ndi zida zolimbitsa thupi ndi sayansi yamasewera. Kuyanjana kwa makompyuta ndi anthu kumatheka kudzera mu ma APP a m'manja ndi mapulatifomu owongolera ma PC, omwe amakondedwa ndi achinyamata ambiri.
Kusinthanitsa kwakunja kumabweretsa mgwirizano ndikupambana-kupambana
Malo owonetsera masewera apadziko lonse lapansi angapereke mwayi woyendera maulendo amtundu wamitundu yosiyanasiyana padziko lonse lapansi popanda kupita kunja, ndikukhala pafupi ndi mabungwe amasewera apadziko lonse monga marathon, skiing ndi kupalasa njinga, chikhalidwe cha masewera apadziko lonse ndi zochitika zamasewera. Mzinda wa Guangzhou, womwe umakhala nawo pachiwonetserochi, uli ndi chidziwitso chambiri poyambitsa mabungwe amasewera apadziko lonse lapansi ndikupanga masewera apadziko lonse lapansi. Kuphatikiza pa kuchititsa zochitika zapadziko lonse zamapulojekiti osiyanasiyana, World Badminton Federation ndi International Table Tennis Federation (ITTF) akhazikitsa malo ophunzitsira padziko lonse lapansi ku Guangzhou. Izi zapereka chithandizo chachindunji komanso champhamvu pa chitukuko cha polojekiti yokha. Kumbali ina, chitukuko chabwino cha masewerawa chingalimbikitsenso chitukuko chogwirizana chamakampani amasewera ndi zinthu zamasewera ndikukwaniritsa zolinga zopambana.
Kukhazikitsidwa kwa malo owonetserako kukuwonetsa bwino kumasuka kwa Expo pakulimbikitsa ndalama zakunja ndi mgwirizano wamakampani amasewera. Alendo adalankhula bwino za mabwalo aku United States, Thailand, Northern Europe, Mariana ndi mayiko ena ndi zigawo, Komiti Yokonzekera Masewera a Chungju World Martial Arts ya 2019, komanso bwalo la International Snow Federation.
Brands phwando
Mtundu wamasewera ndi madera ena owonetserako ndi kwawo kwamitundu yambiri yodziwika bwino yamasewera ndi mpikisano kunyumba ndi kunja, kuphatikiza Shankai Sports, Lyon Xingzhi, Iqiyi Sports, Urban Green, Guoao Cross Country, Zhenxi Sports, Crystal Stone, Qidi Hongxing, Huaxia Geography, Wanzhong Star, Snow Mountain King, Airhouse, Elan, Shiqihua, Austria AST, Yukigassen, Yingke Law Firm, Weisu, Dayuan, Yinggeruimo, Antepolis, Qumatch, Tichuang Technology, AVG, Kebing Lawn, KLF, Nyumba Yamahema, etc.
Poyambitsa "masewera apadziko lonse lapansi" ndi "kugulitsa masewera opangira kunyumba", Expo ikupangadi chochitika chapadziko lonse lapansi, akatswiri, ozikidwa pamisika komanso apamwamba. Ndikoyenera kutchulapo kuti mawonekedwe amtundu wamtundu wawo ndiwotsogola kwambiri kotero kuti amakhala malo omwe alendo amatha kujambula zithunzi.
Mabungwe onse azokopa alendo akupikisana kuti amange malo okopa alendo
Malo owonetsera zamasewera ndi zokopa alendo amasonkhanitsa maofesi azokopa alendo kuchokera kuzigawo ndi mizinda 30, kuphatikiza Guangdong, Inner Mongolia, Gansu, Hebei, Zhejiang ndi Jiangxi. Ndiwokongola kwambiri, akuwonetsa chikhalidwe cha anthu achi China, chikhalidwe chamasewera, mizinda yosangalatsa, malo owonetsera zokopa alendo, malo owoneka bwino okopa alendo, zochitika zokopa alendo, njira zokopa alendo, kopitako zokopa alendo ndi malo ochitira masewera olimbitsa thupi, ndi zina zambiri. za chikhalidwe chamasewera, madera onse amatsatira lingaliro lachitukuko la "masewera & zokopa alendo" ndikumanga mwachangu malo okopa alendo.
Mabungwe omwe atenga nawo gawo pachiwonetserochi akuphatikizanso Lottery Management Center ya General Administration of Sport of China, Qigong Sports Management Center ya General Administration of Sport of China, Beijing Sports University ndi magawo ena ocheperako, komanso Komiti ya Olimpiki ya Beijing, Beijing National Sports Association Kukwera ndi Kuwombera Nthambi, ndi China Federation of Camping ndi Caravanning, etc.
Izi zazikulu zisanu ndi chimodzi madera chionetsero ndi mbali zosiyana amasonyeza mzimu wa masewera Chinese ndi kachitidwe katsopano chitukuko cha makampani masewera China ndi kuunikila masewera mtundu chikhalidwe, dera masewera chikhalidwe, ayezi ndi chipale masewera chikhalidwe, etc. Iwonso kukankhira patsogolo Integrated chitukuko cha masewera, chikhalidwe, zokopa alendo, etc. ndi zina kulimbikitsa kulankhulana ndi kuwombola pakati pa makampani masewera China ndi mayiko ena.
Kuphatikiza apo, pali zinthu zambiri zothandiza patsamba lino, kuphatikiza malo ochitira masewera olimbitsa thupi a ana a ice ndi chipale chofewa, Stars Viking Snow Park, zone yopindika pa ayezi weniweni, ndi zina zambiri. Kupitilira masikweya mita 400 ndikuphatikiza malo apadera a chikhalidwe cha American streetball Rucker Park ndi bwalo lamasewera opangira mphira kuchokera ku Topthink Sports pamunsi pake. Masewera odabwitsa omwe ankasewera apa nthawi yomweyo adadzutsa chidwi cha omvera.
Expo ipitilira mpaka Disembala 13. Maphwando omwe ali ndi chidwi akuitanidwa kuti alowe nawo pachiwonetserochi kuti akasangalale ndi akatswiri komanso osangalatsa amasewera achi China komanso zachikhalidwe m'malo asanu ndi limodzi owonetsedwa.
