Chifukwa cha mliri wa COVID-19 komanso kuchuluka kwa mitundu ya Omicron, malonda oyendayenda ndi zokopa alendo akutsekanso. Koma chosangalatsa n’chakuti msonkhanowu unakopa nthumwi 600, unachititsa misonkhano 8, ndipo unaphatikizapo kupezeka kwa zigawo 13. Ubwino ndi kuchuluka kwa magawowo kunali kochititsa chidwi, kutenga nawo gawo kwa amkuwa apamwamba pamakampani komanso mamembala a IATO.
Mutu wa chaka chino Mayina odziwika kwambiri ndi osadziwika omwe ali ndi dzina IATO Msonkhano Wapachaka, womwe unachitika ku Gujarat pambuyo pa zaka 10, unachitika Brand India - Njira Yobwereranso, ndipo okamba nkhaniwo analankhula zimenezo. Adapereka chidwi kwa akuluakulu ndi mamembala omwewo, ndipo zidzawonedwa ndi chidwi momwe zinthu zidzakhalire m'miyezi ikubwerayi.
Zipangizo zamakono zinali zapamwamba pamndandanda wamaphunziro monga momwe zinalili funso la kukhazikika ndi zokopa alendo.
Nkhani ina yofunika yomwe idakambidwa inali ubale wapakati pa mahotela ndi othandizira, nkhani yomwe idadzetsa makambirano owopsa komanso chidziwitso chopepuka. Kukhalapo kwa akatswiri amakampani monga Ajay Bakaya, Managing Director wa Sarovar Hotels & Resorts; Puneet Chhatwal, Managing Director ndi Chief Executive Officer wa The Indian Hotels Company, Ltd.; ndi Anurag Bhatnagar, Chief Operating Officer wa The Leela Palaces, Hotels and Resorts adapereka chidziwitso pamutu wochereza alendo, ngakhale kuzindikira kuti akupita patsogolo mokhudzana ndi mgwirizano wa mahotela.
Zatsopano zidzakhala zotani?
Kukambitsiranaku kunadzetsa malingaliro, monganso funso la zokopa alendo odalirika. Chochititsa chidwi n’chakuti, akuluakulu a zokopa alendo ndiponso ochita nawo malonda a makampaniwo analankhula za kufunika kogwirizana kwambiri kuti zinthu zipite patsogolo. Zolemba kuchokera kumakampani zidafunidwa patsamba lino kuti likhale lopindulitsa.
Kutsatsa kwapa digito kudzakhala kolunjika, ndipo pa ichi chinali mfundo, panali mgwirizano pazokambirana. Kufunika kwa kusintha kwa machitidwe ndi kukhazikitsidwa kwa zovuta kunagogomezedwanso pamagulu.
Chimodzi mwa zinthu zofunika kwambiri pamisonkhano yotereyi chakhala kulola maboma kuwulula zomwe zikuyembekezeka. Maboma a Rajasthan, Punjab, Madhya Pradesh, ndi Gujarat adalankhula zomwe zikubwera m'madera awo.
Pamlingo waukulu, maulendo apanyanja adalandira chidwi kwambiri ndi okamba akunena kuti gawo lapaderali likufunika kusamalidwa kwambiri, m'malo mongolankhula wamba.
Rajeev Kohli wa Creative Travel adabwera ndi malingaliro 8 otheka, ndipo adanenanso kuti Kampeni yodabwitsa yaku India kuchotsedwa ntchito ndikusinthidwa ndi chizindikiro chatsopano chomwe chikuwonetsa zomwe zikuchitika masiku ano.
A Rajiv Mehra, Purezidenti wa IATO, adauza eTN kuti msonkhanowu udayenda bwino ndipo wakopa anthu ambiri opezekapo malinga ndi momwe zinthu zilili pano.
#icho
#touroperators
ZOMWE MUNGACHITE PA NKHANIYI:
- Rajeev Kohli of Creative Travel came up with 8 doable ideas, and he also suggested that the Incredible India campaign be retired and be replaced with a new branding reflective of the current times.
- The quality and range of the sessions was impressive, with participation of top brass in the industry and IATO members as well.
- And Anurag Bhatnagar, Chief Operating Officer of The Leela Palaces, Hotels and Resorts gave weight to the hospitality topic, with even a detection of forward movement as far as agents-hotels ties are concerned.
