Inaugural International Travel & Tourism Awards: Ndipo opambana ndi…

Opambana khumi ndi anayi omwe adapambana pa Mphotho yoyamba ya International Travel & Tourism, yoperekedwa ndi WTM London, awululidwa madzulo ano (Lachiwiri 6 Novembara) pamwambo wopatsa mphotho ku London.

Omwe adapambana mphothoyo adalemekezedwa pamaso pa anthu opitilira 500 akadaulo apamwamba pagulu la Tobacco Dock lomwe lili mgulu la Grade I, pafupi ndi malo a WTM London's ExCeL.

Poyang'aniridwa ndi gulu loyima palokha la akatswiri ochokera padziko lonse lapansi, mphoto 14 zikuwonetsa zabwino kwambiri m'gulu lazamalonda apadziko lonse lapansi ndi zokopa alendo.

Nick Pilbeam, Divisional Director ku kampani ya makolo ya WTM London, Reed Exhibitions adatsogolera gulu loweruza limodzi. UNWTOMtsogoleri wa Communications, Marcelo Risi.

Woyambitsa nawo ITTA a Paul Nelson adati; "Takhala okondwa ndi mayankho ochokera kumakampani kupita ku ITTAs komanso kukhudzidwa ndi kuchuluka ndi zomwe zalembedwazo.

"Omaliza onse amaimira zomwe mphothozi zimakhudzira: kukondwerera kupambana kwa mabungwe oyendera alendo kumayiko, madera ndi mizinda ndikuzindikira makampani ndi anthu wamba.

Woyambitsa mnzake wa ITTA a Charlotte Alderslade anawonjezera kuti: "Mwambo wopereka mphotho za ITTAs unali chikondwerero cha opambana m'kalasi pamakampani oyendayenda komanso ochereza. Unali usiku wabwino kwambiri.

"Ndipo ndikuyembekeza kuwona zanzeru zambiri komanso malingaliro akunja a 2019."

Opambana ndi:

Best National Tourism Board / DMO Campaign
Mothandizidwa ndi National Geographic

Gold: Turismo do Centro de Portugal - Kuyendera ndi Kukhala Ndi Kuthandiza!

Kampeni iyi idathandizira ntchito zokopa alendo kuyambiranso kutsatira moto wowopsa womwe udakhudza Chigawo Chapakati mu 2017.

Silver: Pitani ku Zilumba za Faroe - Tanthauzirani Zilumba za Faroes

Kuyamikiridwa Kwambiri: Pitani ku Estonia, Zavod BBDO ndi BBDO Berlin - The Estonian Stress Buster

Kugwiritsa Ntchito Mwaluso Kwambiri Zaukadaulo M'malo Opita

Gold: Ulendo waku South Africa ndi Drive South Africa - Google Trekker South Africa

Izi zimathandiza anthu okonda zachilengedwe kuti afufuze malo osungirako zachilengedwe a ku South Africa ndi malo osungiramo zachilengedwe pa Google Street View, chifukwa cha thandizo lochokera kwa anthu odzipereka oposa 200 ku South Africa.

Silver: Hong Kong uCloudlink Network Technology Ltd - Global Pocket WiFi

Kuyamikiridwa Kwambiri: Kyiv City Tourist and Information Center - Kyiv City Guide

Kuyamikiridwa Kwambiri: Walks and City Connect - Yendani Pakuyenda - Flexible Tour Pass

Best Tourism Marketing Agency

Gold: adapanga Tourism Marketing m'malo mwa Littlestar Services - MAMMA MIA! The Musical - Tourism Marketing Campaign Jan 2016 - Dec 2017

Zopangazi zidapanga pafupifupi $ 15 miliyoni m'zaka ziwiri ndipo 65% idabwera chifukwa cha ntchito yotsatsa zokopa alendo.

Silver: Inova Hospitality Management - Njira Yapadera ya Inova

Kuyamikiridwa Kwambiri: AM+A Marketing and Media Relations - Kuthandizira Tsiku la Njuchi Ladziko Lonse la Slovenia Tourism Board: Kuyambitsa Api Tourism Padziko Lonse

Kuyamikiridwa Kwambiri: Brighter Group, A Finn Partners Company - ExtraJordanary - Reinvigorating Tourism ku Jordan

Kampeni Yabwino Kwambiri Yachigawo / Mzinda

Mothandizidwa ndi World Tourism Cities Federation

Gold: VisitFlanders - Msilikali Wamatope

Zaka zana limodzi pambuyo pa Nkhondo Yoyamba Yapadziko Lonse ku Passchendaele, chojambula chamatope ndi mchenga ku London Trafalgar Square ku London chidatha ndi madzi m'masiku anayi, zomwe zidapangitsa kuti anthu aziwonekera kwambiri pazachikhalidwe komanso pazama TV.

Silver: Marketing Manchester - Come Together Campaign

Pamwamba Kuyamikiridwa: DEC BBDO m'malo mwa Canary Islands Tourism - After-Rain Ads

Kuyamikiridwa Kwambiri: Tourism Toronto - Mawonedwe Ndi Osiyana Pano Kampeni

Kampeni Yabwino Kwambiri ya PR

Gold: DEC BBDO m'malo mwa Canary Islands Tourism - #StopBlueMonday

Kampeni iyi idalimbikitsa anthu kuti adzipangire okha chithunzithunzi chabwino kuti agawane nawo kudzera pawailesi yakanema - kuchulukitsa alendo aku UK ndi 19.8% ndikukopa ndalama zokwana £76.4 miliyoni.

Silver: Pitani ku Orlando - Orlando's BIG Zikomo

Kuyamikiridwa Kwambiri: Pitani ku Zilumba za Faroe ndi Atlantic Airways - Tanthauzirani Zilumba za Faroes

Kuyamikiridwa Kwambiri: Kampani ya Puerto Rico Tourism ndi Ketchum - Kuchokera ku "Bwereranso" Kubwerera: Momwe Ulendo Waku Puerto Rico Unatsutsira Mkuntho Awiri ndi Zolakwika Zazikulu

Kampeni Yabwino Kwambiri Yapa digito mu Tourism

Mothandizidwa ndi Ink

Gold: DEC BBDO m'malo mwa Canary Islands Tourism - Zilumba 7 Zomwe Zinakhala 47

Kampeni iyi ya Canary Islands Tourism idayikanso chithunzi cha malowa kuchoka pa zisumbu zisanu ndi ziwiri za dzuwa ndi nyanja kupita kuzilumba 47 zosiyanasiyana tsiku lililonse.

Silver: AirAsia Malaysia ndi WE ARE KIX - Adventure Live

Kuyamikiridwa Kwambiri: Pitani ku Zilumba za Faroe ndi Atlantic Airways - Tanthauzirani Zilumba za Faroe

Best Digital Influencer mu Viwanda

Mothandizidwa ndi Unduna wa Chikhalidwe ndi Tourism ku Turkey

Gold: Viajar Verde – Sustainable Tourism Blog

Blog ndi tsamba la Ana Duék, Viajar Verde, ladziwika kuti ndiye tsamba lalikulu komanso lofotokoza za zokopa alendo odalirika ku Brazil.

Silver: Vagabrothers Productions Ltd - Vagabrothers

Zabwino Kwambiri mu Wellness Tourism

Gold: Slovenian Tourist Board - Madzi Athanzi

Kampeni ya spa ndi zaumoyoyi idakweza kwambiri mbiri ya malo achi Slovenia padziko lonse lapansi komanso padziko lonse lapansi.

Zabwino Kwambiri mu Tourism Tourism

Mothandizidwa ndi Rovia

Gold: Kerala Tourism - Kerala

Dongosololi limathandiza alendo kukhala ndi moyo wakumidzi, ndipo Maphukusi 20 atsopano a Village Life Experience adzakhazikitsidwa m'maboma 14 m'chigawo cha Kerala mchaka chomwe chikubwera.

Silver: Cinnamon Hotels Management Ltd - Pulojekiti ya Cinnamon Elephant

Silver: Yayasan Karang Lestari Pemuteran Bali (Coral Reef Restoration Foundation) - Chitsitsimutso cha Coral Reef

Zabwino kwambiri paulendo

Gold: Dziwani za Jordan - The Jordan Bike Trail

Njira yopambana iyi ya 700km imalola okwera njinga kuti aziwona bwino kwambiri ku Yordani ndikupanga mipata yatsopano m'midzi 54 yomwe ili panjira.

Silver: Zosangalatsa za G - Zosangalatsa Ndi Cholinga

Kuyamikiridwa Kwambiri: Kalabu ya Tuk Tuk - Kubwezeretsa 'Adventure' Kumaulendo Osangalatsa Kumpoto kwa Thailand

Malo Apamwamba Odyera Zakudya

Gold: Food NI Ltd - Chaka cha Chakudya ndi Chakumwa cha Northern Ireland cha 2016

Izi, zomwe zidaperekedwa pa bajeti ya £230,000, zidayikanso momwe chakudya ndi zakumwa ku Northern Ireland zimazindikiridwa ndikupanga ndalama zokwana £41 miliyoni za PR yabwino.

Silver: Gipuzkoa Provincial Council - THOTX!

Zabwino kwambiri mu LGBT

Gold: Geotourist ndi AARP - GLBT History Tour of Denver, USA

Ntchitoyi idakweza mbiri ya Denver kukhala mzinda wa GLBT ndikubweretsa anthu azipembedzo zonse, azikhalidwe ndi mibadwo yonse pamodzi.

Silver: Ofesi Yowona za Israeli - Otsogolera Malo a LGBT

Zabwino mu Luxury

Gold: Mauritius Tourism Promotion Authority ndi Hills Balfour - Taylor Morris & Mauritius Luxury kampeni

Kampeni iyi imayang'ana msika wotukuka wazaka chikwi, ndipo yakhudza mwachindunji kuchuluka kwa alendo ku Mauritius.

Silver: Caldera Yachting - Santorini Luxury Cruises - Zochitika Zamoyo Zonse

Zopereka Zapadera
Air Canada

Werengani zambiri za omwe apambana komanso omwe asankhidwa kukhala osankhidwa patsamba la mphotho awards.wtm.com kapena social media:
@IntTTAwards ndi #ITTAs

eTN ndiwothandizana nawo pa WTM.