Kenya yakhazikitsa malo ake otsatsa zokopa alendo ku India ndi Spain, pofuna kukopa misika yatsopano ku Asia ndi Europe kuti ikulitse kukwera kwake kwa alendo kuti akafike 2.5 miliyoni obwera zaka zitatu zikubwerazi.
Bungwe la Kenya Tourism Board (KTB) lati sabata ino kuti izitsogolera oyendetsa maulendo akumayiko ena kukagulitsa ku India ndi Spain, akufuna kukopa alendo aku India ndi Spain kuti adzachezere Kenya.
Opitilira 10 amalonda aku Kenya akuwonetsa zokopa alendo ku Kenya ku Mumbai, India. Omwe amagulitsa nawo malonda ali mu tenti yolumikizira ku Bombay Exhibition Center ku Mumbai kukopa oyenda ku Kenya pa masiku atatu a Outbound Travel Mart (OTM).
OTM ndi chiwonetsero chotsogola chotsogola m'chigawo cha Asia-Pacific chomwe chimakhala ngati khomo lolowera misika yayikulu kwambiri yaku India yomwe Kenya ikulondolera; Akuluakulu aku Nairobi adauza Business Daily koyambirira sabata ino.
Akuluakulu a KTB a Betty Radier ati India ikadali msika wofunika kwambiri womwe Kenya ingapitilize kukulitsa kuchuluka kwa alendo obwera kukacheza omwe afika pafupifupi maulendo 125,032 chaka chatha, kukula kwa 6.17% poyerekeza ndi chaka chatha.
India ili m'gulu la misika isanu yapamwamba kwambiri yaku Kenya yoyendera alendo ochokera ku Asia ndipo imadziwika kuti ndi imodzi mwamisika yomwe ikukula mwachangu kwambiri padziko lonse lapansi. Msika wamaulendo wopita ku India akuyembekezeka kufikira 50 miliyoni mu 2020.
"India ndi msika wofunikira ku Kenya ndipo tapanga njira zina zomwe zingalimbikitse kuzindikira anthu kudzera m'masewera monga Cricket, golf, komanso kupanga mafilimu" atero a Radier.
Anatinso KTB sabata ino ikhala ndi Filamu, imodzi mwamagazini yotchuka kwambiri ya Bollywood yopanga zinthu zosiyanasiyana zokopa alendo komanso zokumana nazo ku Kenya zomwe zikupereka mwayi kwa omwe amapanga makanemawa kuti awonetsere dziko lino la Africa ngati malo opumira. India ili m'gulu la misika isanu yapamwamba kwambiri yaku Kenya yochokera ku Asia.
Alendo aku Kenya aku 2018 omwe adafika ku 37.33 adakula ndi 157% kuyambira chaka chatha kuwoloka mamiliyoni awiri kwa nthawi yoyamba, ndikutumiza kukula kwakukula kwa Sh2018 biliyoni. Ziwerengero zaposachedwa zikuwonetsa kuti alendo opitilira mamiliyoni awiri adachezera dziko lino la Africa mchaka cha XNUMX.
Pakulemba zakukula bwino pantchito zokopa alendo ndi zoyendetsa ndege, Kenya tsopano ikuwonetsa njira yatsopano pakukweza zokopa alendo ku East Africa mzaka 10 zikubwerazi ndikuyerekeza kwakukula kwa sikisi peresenti (6%) pachaka.
Malipoti ochokera ku Nairobi akusonyeza kuti kukula kwa zokopa alendo kudalembedwa kupitilira magawo ena azachuma.
Bungwe la World Travel and Tourism Council (WTTC) lipoti likuwonetsa kuti makampani opanga maulendo ndi zokopa alendo ku Kenya ndi akulu kuposa migodi, mankhwala, ndi zopanga magalimoto zitaphatikizidwa. Lipotilo linasonyeza kuti phindu lazachuma la bizinesi ndi maulendo oyendayenda ndi 10 peresenti ya Gross Domestic Product (GDP) ya ku Kenya, yomwe ili pafupifupi mofanana ndi mabanki aku Kenya.
