Crown Royal idapereka mzimu wake wowolowa manja ngati mnzake yekhayekha wa kachasu pa CMA Awards kwa chaka chachisanu ndi chiwiri motsatizana, zonse zikufika pakulengeza kokhudzidwa pa Night Music's Biggest Night. Chokhazikika pamtima pa nyimbo za dziko, mtunduwo unkakondwerera zomwe amagawana komanso zochitika zapamwamba zomwe zimagwirizanitsa mafani ndi ojambula mofanana.
Paint Music City Purple
Kuyambira sabata, Crown Royal adagwirizana ndi Daniel Musto wa DanielxDiamond kukondwerera kukhazikitsidwa kwa Crown Royal Aged 31 Zaka, chopereka chatsopano mu mbiri yawo ya whisky. Maonekedwe odziwika bwino a nyimbo za dziko la Musto komanso omwe adakhala nawo pawokha pama jekete opangidwa mwaluso a DanielxDiamond Crown Royal akuphatikiza mawonekedwe apamwamba kwambiri ndi Wild West. Mgwirizanowu udasokoneza luso komanso chikhalidwe cha nyimbo za dziko.
Ma Veterans Focus: Kugwirizana ndi CreatiVets
Mlungu wonse, Crown Royal inapitiriza kudzipereka kwa msilikali wakaleyo pothandizana ndi CreatiVets, osapindula pogwiritsa ntchito nyimbo zothandizira omenyera nkhondo pambuyo pa ntchito. Mgwirizanowu udawonekera pomwe wosankhidwa wa New Artist of the Year Nate Smith ndi wolandila Purple Heart adatembenuza wojambula waku dzikolo Scotty Hasting adatuluka pa siteji kuti agawane nawo ulendo wake wolimbikitsa kuyambira usilikali mpaka kulemba nyimbo yake yoyamba ndikuchita ku Grand Ole Opry.
Mu mphindi yosaiwalika pa CMA Awards, Smith adalengeza kuti Crown Royal ikupereka $ 50,000 ku CreatiVets. Izi zimabweretsa ndalama zomwe zidakwezedwa kuyambira pomwe mgwirizano udayamba mu 2022 kufika $370,000, ndipo izi zathandizira kuyandikira kuwirikiza kawiri kwa chiwerengero cha omenyera nkhondo a CreatiVets omwe amathandizira chaka chilichonse.
Pamene tinabwerera ku Music City kwa chaka chachisanu ndi chiwiri kunali kofunika kukondwerera gulu la nyimbo za dziko ndi kubwezera mwatanthauzo, "anatero Jesse Damashek, Wachiwiri Wachiwiri Wachiwiri, North American Whiskeys ku Diageo. "Kuthandizana ndi Nate Smith ndi Scotty Hasting kuti awonetsere ntchito yodabwitsa ya CreatiVets inali mathero abwino a sabata yosaiwalika."
Mafani Alowa nawo Mishoni
Owonera CMA adalimbikitsidwa kuti alowe nawo pakupereka. Poyang'ana kachidindo ka QR panthawi yowulutsa kapena kuyendera tsamba la zopereka za CreatiVets, owonera adawonetsetsa kuti zopereka zowonjezera ziperekedwa ku bungwe ndikulimbitsa lingaliro lakuti kubwezera ndikosavuta ngati kukweza galasi.
Kukweza Toast Kudutsa Nashville
Kuchokera pagawo la CMA, Crown Royal sanangoyima. Idathandiziranso zochitika ngati 72nd Year BMI Country Awards ndi CMA pambuyo-maphwando kudzera muzakudya zapadera komanso toasts kuchokera pansi pamtima pakati pa nyenyezi ndi atsogoleri amakampani.
Pokondwerera ubale womwe ulipo pakati pa whisky, nyimbo, ndi kuwolowa manja, mtunduwo umakumbutsa aliyense kuti azikhala mowolowa manja, kumwa mowa mwanzeru, komanso kuyamikira zomwe timapereka.