Linali Tsiku la Valentine 2007, koma JetBlue sanamve chikondi.
Kumpoto chakum'mawa kunagwedezeka kwa chipale chofewa komanso chipale chofewa, zomwe zinachititsa kuti ndegeyi ichotse maulendo opitilira 1,000. M’misewu ya ndege ya pabwalo la ndege la John F. Kennedy International, mazana a anthu okwera ndege a JetBlue anakhala atatsekeredwa m’ndege zopuwala, ena kwa maola 10.
"Tikudziwa kuti talephera," woyambitsa JetBlue ndi CEO David Neeleman adatero pambuyo pa mkuntho. Anapepesa kwambiri komanso mobwerezabwereza. Patapita miyezi ingapo, iye anasiya ntchito.
Kwa oyendetsa ndege owopsa, okwera ndege omwe amanyadira ma TV obwerera kumbuyo ndi tchipisi ta mbatata za buluu, mkunthowo "unali kutentha kwawo kuti alowe dziko lenileni," atero a Michael Boyd, purezidenti wa kampani yowunikira ndege ya Boyd Group.
Kukula kumatanthauza kuti mabizinesi atsopano asinthe magwiridwe antchito, chiwongola dzanja chamakasitomala ndikuzindikira kuti kuyimitsa ndege ndi koyipa koma apaulendo omwe akuyenda pamabwalo akuipiraipira.
"Amayi Nature akapambana, musiyeni apambane," Chief Executive Dave Barger adauza omwe ali ndi masheya mwezi watha.
Tsopano popeza mitengo yamafuta a jet ikukwera komanso makampani oyendetsa ndege ali pamavuto, zovuta zatsopano zikuyandikira. Kuti apirire, JetBlue ali ndi chida chosabisika.
Ngakhale pambuyo pa tsoka lozizira, kafukufuku wokhutiritsa ndege wa J.D. Power and Associates 2007 adayika JetBlue No. 1 kwa chaka chachitatu motsatizana.
"Chifukwa chokha chomwe apulumutsira momwe alili ndi chifukwa anthu ngati iwo," adatero Boyd.
"Alibe okwera kwambiri chifukwa ali ndi magulu omwe amawatsatira. Ndiko kuchita bwino kwambiri. ”
JetBlue Airways inapita kumwamba mu 2000 ndi, monga Neeleman anafotokozera, "lonjezo lakubwezeretsa anthu paulendo wa pandege." Ma TV, mipando yachikopa, ndege zatsopano ndi zotsika mtengo zinaonekera.
Ndegeyo inayamba ndi maulendo apakati pa New York ndi Fort Lauderdale, Fla. Zaka zisanu ndi zitatu pambuyo pake, imatumikira mizinda ya 53 ndi maulendo a 600 tsiku lililonse.
Tsopano, mumakampani omwe akukweza mitengo ndikuchepetsa ndege, zolinga za JetBlue ndikuchepetsa kukula, kupeza ndalama zatsopano ndikubera makasitomala, Barger adatero. "Sitikukonzekera za mtengo wamafuta otsikanso."
Potengera mtengo, JetBlue mwezi watha idakankhira kubweretsa ndege 21 mmbuyo zaka zisanu ndikuyimitsa mapulani oyambira ntchito ku Los Angeles International Airport.
Ndegeyo yalowanso ndi chindapusa chatsopano, kulipiritsa thumba lachiwiri loyang'aniridwa ndikupereka malo ochulukirapo kwa iwo omwe akufuna kulipira mpaka $20 yowonjezera.
Pakadali pano, kusinthaku sikunawononge mbiri ya JetBlue, atero a David Stempler, Purezidenti wa Air Travelers Association. Anati gulu lake limalandira madandaulo ambiri okhudza ndege zakale koma zochepa za JetBlue.
"Sindikuganiza kuti zina mwazinthu zomwe adachita zakhala zikukwiyitsidwa ndi onyamula ena," adatero.
JetBlue imayang'anizananso ndi zoletsa zachitetezo komanso mavuto akusokonekera pama eyapoti aku New York, omwe ali ndi mbiri yoyipa kwambiri mdziko muno.
Vuto lina ndikuti JetBlue ili ndi mitundu iwiri yokha ya ndege, yokhala ndi anthu 100 ndi 150, adatero Boyd. Ananenanso kuti amaletsa ma eyapoti a JetBlue amatha kutumikira.
Kuti mupange ndalama ndi ndegezo, "muyenera kukhala pamsika komwe kuli anthu ambiri katatu kapena kanayi patsiku," adatero. "New York kupita ku Florida, yup. Koma zimaonda mukangoyamba kudzaza Florida. ”
Maulendo apandege otsika mtengo opita ku Florida, mphamvu ya JetBlue, nawonso atha kukhala owonongeka chifukwa chamavuto azachuma pomwe ogula amachepetsa maulendo atchuthi, adatero Boyd. Koma, adati, mavuto azachuma angakhudze JetBlue komaliza chifukwa cha makasitomala ake okhulupirika.
Wokonda wina wa Forest Hills, NY-based JetBlue ndi ndege yaku Germany Deutsche Lufthansa AG, yomwe mu Januwale idakhala gawo lalikulu la JetBlue, ndikulipira $300 miliyoni yomwe ikufunika pamtengo wa 19%.
Barger adati ndalamazo zimanena zambiri za "kukhulupirira zomwe JetBlue ikunena."
JETBLUE PAMODZI
> Dongosolo: Njira zochotsera zowulukira zandege zopita kumalo ndi kolowera.
> "Mizinda Yoyang'ana": Boston; New York; Fort Lauderdale, Fla.; Orlando; Long Beach, California; Oakland, California; ndi Washington.
> Kukula: Wonyamula anthu pachisanu ndi chitatu ku United States kutengera ndalama zomwe amakwera.
Kopita: Kupitilira ndege 600 tsiku lililonse kupita kumizinda 53 m'maboma 19, Puerto Rico, Mexico ndi Caribbean.
> Ndege: 107 Airbus A320s (pafupifupi mipando 150) ndi 34 Embraer 190s (pafupifupi mipando 100).
> Ndalama zapaulendo mamailosi Januwale-May 2008: 2.2 biliyoni, kukwera ndi 5.6 peresenti kuchokera nthawi yomweyo ya 2007.
> Peresenti ya makilomita omwe anagwiritsidwa ntchito mu January-May 2008: 78.7 peresenti, kutsika kuchokera pa 81.8 peresenti mu nthawi yomweyo ya 2007.
ajc.com
