Selbyville, Delaware, United States, November 4 2020 (Wiredrelease) Global Market Insights, Inc –:Global Vitamin E market is poised to gain massive momentum over projected timeframe of 2020-2026. This can be credited to rising demand for Vitamin E supplements as a part of increasing significance of human nutrition around the world. Vitamin E, a fat-soluble nutrient which is found in wide range of foods, is used particularly for boosting immunity and for maintaining the health of eyes and skin.
With worldwide outbreak of COVID-19, healthcare professionals are emphasizing on strengthening immune system as it can provide protection against coronavirus infection. As a result, people are inclined on purchasing products that can help improve immunity. This is likely to evoke product demand as human body requires vitamin E to enhance immunity and fight against viruses and bacteria. This will positively influence business growth over the foreseeable future.
Based on the estimates by Global Market Insights Inc., vitamin E market size is projected to surpass USD 3 billion by 2026, given the prominence of following growth inducing factors:
Numerous benefits of vitamin E for human nutrition
Apart from immunity boosting capabilities of vitamin E, it is also popular as an antioxidant which protects body cells from any damages caused by the molecules called free radicals. Today, people are highly exposed to free radicals which are produced from air pollution, cigarette smoke and ultraviolet radiation from sunlight. These free radicals are associated with several disorders such as premature aging, cancer, heart diseases and high blood pressure. Vitamin E enables widening of blood vessels which prevents clotting of blood within these vessels which can prove beneficial in the treatment of aforementioned diseases.
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Burgeoning demand for vitamin E based products
Considering the enormous health benefits of vitamin E, there has been a considerable rise in products rich in vitamin E which is anticipated to open new growth avenues for the industry. Following are some of the prominent examples of such products:
• Vitamin E oil: It is derived from vitamin E and can be directly applied to the skin or added as an ingredient in skin care products such as creams, lotions and gels. These products are claimed to have anti-aging properties. In addition, vitamin E oil or moisturizers containing the oil can help in preventing or treating flaking and dry skin. Dry skin is more prone to develop wrinkles as compared to well-moisturized skin which helps skin look younger. Moreover, some research studies suggest that it can also enable wound healing.
• Vitamin E supplements: Although there are large number of natural sources of vitamin E, its supplements are gaining immense popularity owing to their potential benefits for treatment of various disorders. For instance, vitamin E supplements play a crucial role in the treatment of ataxia. It is a genetic disorder which affects motor controls of body and causes severe deficiency of vitamin E. In addition, intake of vitamin E supplements can seemingly benefit children suffering from a blood disorder known as beta-thalassemia.
Heightened demand for dietary supplements in North America
Vitamin E market in North America is expected to observe considerable growth over the ensuing years on account of accelerating demand for dietary supplements in the region. Based on a survey conducted by the Council for Responsible Nutrition of 2019, nearly 77% residents in the U.S. aged 18 years and above consume dietary supplements. Out of them, around 58% consume multivitamin and 12% consume vitamin E supplements.
Furthermore, as per the Canadian Community Health Survey report, in 2015, apparently over 45.6% citizens in Canada take at least one supplement. The largest consumers of nutritional supplements in the country comprise of adults aged 19 years and above (47.3%).
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