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Mabungwe oyendera alendo amayang'ana zakudya zawo zakudziko kuti apindule nawo

Mabungwe oyendera alendo amayang'ana zakudya zawo zakudziko kuti apindule nawo
Mabungwe oyendera alendo amayang'ana zakudya zawo zakudziko kuti apindule nawo
Written by Harry Johnson

Pamene ntchito zapaulendo ziyamba kuyenda bwino, mabungwe ambiri oyendera alendo akuyang'ana kuti adzisiyanitse ndi malo omwe akupikisana nawo poyang'ana zakudya zawo m'malo mwa malo otentha achilengedwe, mizinda, kapena gombe.

Malinga ndi akatswiri amakampani, Destination Marketing Organisations (DMOs) ya nkhukundembo, Malta, ndipo Indonesia ayang'ana kwambiri zakudya zawo zapadziko lonse kuti akope alendo atsopano.

Makampeni otsatsa aphatikiza zithunzi zonyezimira ndi makanema achidule ofotokoza njira zophikira zachikhalidwe kuti zilimbikitse chikhalidwe. Kukula kwamakampeni otsatsaku kukuwoneka kuti kukugwirizana ndi kuchuluka kwa zakudya zapadziko lonse lapansi komanso zophikira, pomwe ma DMO amagwiritsa ntchito izi kuti apeze mwayi wopikisana nawo omwe amapikisana nawo.

Ma DMO akuwoneka kuti akukumana ndi kusintha kwa malingaliro oyenda pa gastronomy. Kukula kwamtunduwu kwadzetsedwa ndi mliriwu, womwe wathandizira kukulitsa milomo ya alendo ambiri ngakhale kutsekedwa kwa malo odyera ambiri mu 2020 ndi 2021.

Malo odyera ambiri amafunikira kuti agwirizane ndi zoletsa za mliri kuti apulumuke, motero adayamba kugulitsa zakudya kudzera pazakudya monga Just Eat, Deliveroo ndi Uber Eats. Ntchitozi zapangitsa kuti zakudya zapadziko lonse lapansi zizipezeka mosavuta kwa ogula kuposa kale chifukwa cha ntchito zotsika mtengo, mapulogalamu amtundu wa smartphone, komanso njira zolipirira mafoni am'manja.

Zotsatira zake, kuzindikira kwapadziko lonse za zakudya zina zapadziko lonse lapansi kwawonjezeka kwambiri, zomwe zapangitsa kuti alendo odzaona malo agwiritse ntchito izi pokopa alendo omwe angakhale nawo.

Izi mwina sizingachedwenso, pomwe msika woperekera zakudya ukukula pa Compound Annual Growth Rate (CAGR) ya 7% pakati pa 2021 ndi 2025, malinga ndi lipoti la 2021 Food Insights & Trends. Zotsatira zake, anthu mamiliyoni ambiri apitiliza kuyesa zakudya zatsopano ndi zokometsera m'malesitilanti am'deralo.

Malinga ndi kafukufuku wa Q4 2021 Global Consumer Survey, 47% ya omwe adafunsidwa adati amapeza kuti kupezeka kwazakudya ndi chifukwa chabwino kwambiri chodyera chakudya ndi zakumwa kunja kwa nyumba, ndikuwonetsetsa chidwi chapadziko lonse chofuna kumva kukoma kwatsopano.

Ndizomveka kuganiza kuti malingaliro omwewo akugwiranso ntchito kwa alendo odzaona malo omwe akupita. Ambiri adzasangalala kukumana ndi chikhalidwe ndi miyambo ya kumaloko, kuphatikizapo zakudya ndi zakumwa.

Ponena za wolemba

Harry Johnson

Harry Johnson wakhala mkonzi wa ntchito ya eTurboNews kwa zaka zoposa 20. Iye amakhala ku Honolulu, Hawaii, ndipo kwawo ndi ku Ulaya. Amakonda kulemba ndi kufalitsa nkhani.

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