Pacific Asia Travel Association (PATA) ndiwokonzeka kulengeza za mgwirizano watsopano ndi European Travel Commission (ETC), bungwe lopanda phindu lodzipereka kulimbikitsa chitukuko chokhazikika ku Europe ngati malo oyamba okopa alendo.
Mgwirizanowu udavomerezedwa mwalamulo pa Msonkhano Wapachaka wa PATA 2025 (PAS 2025) Lachitatu, Epulo 23, kutsatira kukambirana pakati pa CEO wa PATA Noor Ahmad Hamid ndi CEO wa ETC Eduardo Santander, wokhazikika pamutu Womanga Bridges: Tourism pa Crossroads of East and West.
"Memorandum of Understanding iyi ndi gawo lofunikira la PATA pamene tikukulitsa kudzipereka kwathu ku mgwirizano wapadziko lonse pomanga bizinesi yoyendera alendo yokhazikika, yophatikiza, komanso yokhazikika," adatero Bambo Hamid. "M'dziko lomwe likukula kwambiri, ubale wapakati pa Asia Pacific ndi Europe paulendo ndi zokopa alendo ndi wofunikira kwambiri kuposa kale. Tikuyembekezera kulumikizana ndi European Travel Commission, bungwe lomwe limagawana zomwe timakonda komanso masomphenya anthawi yayitali.
Kupyolera mu Memorandum of Understanding yokhazikitsidwa, PATA ndi ETC akufuna kugwirira ntchito limodzi pazinthu zosiyanasiyana zogwirira ntchito pofuna kuthana ndi zovuta zokopa alendo padziko lonse lapansi, kulimbikitsa machitidwe okhazikika ndi odalirika, kupititsa patsogolo kulumikizana, kuthandizira mabizinesi ang'onoang'ono ndi apakatikati (SMEs), komanso kulimbikitsa kayendetsedwe kabwino ka zokopa alendo zomwe zimalemeretsa zokumana nazo za alendo pomwe zikupindulitsa anthu amderalo. Kuphatikiza apo, mgwirizanowu umafuna kulimbikitsa mgwirizano pakati pa mapulogalamu am'mabungwewa kuti akwaniritse bwino komanso zotsika mtengo pakulimbikitsa, kafukufuku, ndi zochitika za B2B.
A Santander anati: "Zokopa alendo zimagwirizanitsa zikhalidwe, zimalimbikitsa kumvetsetsana, komanso zimagwirizanitsa anthu - makamaka panthawi ya kusatsimikizika." Panthawi ngati imeneyi, mabungwe apadziko lonse monga ETC ndi PATA amagwira ntchito yofunika kwambiri polimbikitsa mgwirizano pakati pa zigawo zathu. zokopa alendo.”
Kuphatikiza apo, PATA ndi ETC zithandizana pakugawana chidziwitso, kukonza limodzi ndi kutenga nawo mbali pazochitika, kutsogolera kusinthana kwa akatswiri, ndikuchita kampeni yolimbikitsana pamodzi, makamaka yomwe imayang'ana kukhazikika muzokopa alendo.
Mgwirizanowu ukuphatikiza masomphenya omwe mabungwe onsewa ali nawo pakupita patsogolo kwa chilengedwe cha zokopa alendo.
