Serena Hotels and Lodges adalembedwa m'gulu la omaliza a Tourism for Tomorrow Awards omwe opambana awo adzalengezedwa mu Epulo.
Gululi lidzapikisana nawo ulemu wapamwamba mu gulu la Global Tourism Business la mphotho zomwe zimakonzedwa ndi World Travel & Tourism Council (WTTC).
Omwe ali m'gululi amawunikidwa chifukwa cha kayendetsedwe kabwino ka chilengedwe ndi kasamalidwe kawo, kuphatikizapo kuphunzitsa alendo za madera omwe adayendera, kuthandizira kusunga chikhalidwe ndi mbiri yakale komanso mgwirizano ndi osewera ena apadera ndi aboma.
Serena adzakhala akupikisana ndi osankhidwa ena awiri; Mahotela a Scandic aku Sweden ndi Six Sense Resorts ndi Spas aku Thailand.
A Costas Christ, mtsogoleri wazokopa alendo okhazikika komanso m'modzi mwa oweruza, adati njira zoyendera zoyendera zakwera kuposa mapulogalamu obwezeretsanso.
"Pali kuyesayesa kopitilira muyeso komwe kukuchitika tsopano pantchito zokopa alendo komanso kubweretsa phindu lowoneka bwino lachitetezo ndi chitukuko cha anthu," adawonjezera.
The WTTC ndi bungwe lapadziko lonse lapansi lomwe limadziwitsa anthu za kufunikira kwa maulendo ndi zokopa alendo, kuteteza chilengedwe, chikhalidwe ndi chikhalidwe cha anthu pofuna kupanga mapulani a New Tourism.
Omaliza amawunikiridwa kwambiri ndi wosamalira zachilengedwe malipotiwo asanaperekedwe kwa gulu kapena oweruza ndipo awonedwa ngati imodzi mwazinthu zofunika kwambiri zapadziko lonse lapansi zokopa alendo.
Magulu ena omwe ali pampikisano akuphatikiza Mphotho ya Destination, Conservation Awards ndi Investor in People Award. Mu 2006, Campi ya Kanzi yomwe ili ndi mahema, yomwe ili pakati pa Amboseli ndi Tsavo, inapambana mphoto ya Conservation Award. Palibe kampani yaku Kenya yomwe idasankhidwa chaka chatha.
Tourism Promotion Services, yomwe dzina la Serena limagulitsa, amakhala ndikuyang'anira malo ogulitsa 15 ku East Africa ndi Asia.
Kampaniyo idatsegula hotelo yake yoyamba mu 1970 ku Kenya ndipo yakula kukhala imodzi mwazinthu zodziwika bwino pantchito zokopa alendo.
Omaliza 12 adasankhidwa mwa anthu 150 omwe adalowa nawo mpikisano.
Wopambana adzapatsidwa ulemu pa chakudya chamadzulo chomwe chidzachitike pa 21st April 2008 ku Dubai.
allafrica.com
ZOMWE MUNGACHITE PA NKHANIYI:
- The WTTC ndi bungwe lapadziko lonse lapansi lomwe limadziwitsa anthu za kufunikira kwa maulendo ndi zokopa alendo, kuteteza chilengedwe, chikhalidwe ndi chikhalidwe cha anthu pofuna kupanga mapulani a New Tourism.
- Omaliza amawunikiridwa kwambiri ndi wosamalira zachilengedwe malipotiwo asanaperekedwe kwa gulu kapena oweruza ndipo awonedwa ngati imodzi mwazinthu zofunika kwambiri zapadziko lonse lapansi zokopa alendo.
- Kampaniyo idatsegula hotelo yake yoyamba mu 1970 ku Kenya ndipo yakula kukhala imodzi mwazinthu zodziwika bwino pantchito zokopa alendo.
