Ngakhale kufunikira kwa maulendo obwera chifukwa cha mliri wa COVID-19 ndikwabwino kumakampani opanga ndege padziko lonse lapansi, zinthu zina monga kukwera kwa ndege, kuchepa kwa ogwira ntchito, komanso njira zoyendera chifukwa cha mitundu yatsopano ya matenda zimabweretsa zovuta kumakampani oyendetsa ndege.
M'nkhaniyi, American Airlines, Inc. (American Airlines) ili pa nambala ngati kampani yotchulidwa kwambiri pamakampani 10 oyendetsa ndege kutengera zokambirana zapa TV. Twitter influencers ndi Redditors mu H1 2022, malinga ndi Social Media Analytics Platform.
Lipoti laposachedwa, 'Top 10 Airlines Otchulidwa Kwambiri: H1 2022', lomwe limasanthula zokambirana zapa media pamakampani otsogola, likuwonetsa kuti malo asanu ndi anayi otsalawo ali ndi Delta Airlines, Inc (Delta), JetBlue Airways Corp (JetBlue) , British Airways, Lufthansa, Air France-KLM SA (Air France KLM), Qantas Airways Limited (Qantas), United Airlines, Inc (United Airlines), Qatar Airways Group QCSC (Qatar Airways), ndi Air India.
Zokambirana zapa TV zapadziko lonse lapansi zakwera ndi 20% mu H1 2022, m'miyezi isanu ndi umodzi yapitayo. Malingaliro onse a omwe adathandizira pazama TV adatsika ndi 30% mu H1 2022, kuposa H2 2021.
Kuchulukirachulukira kwa kuyimitsidwa kwa ndege chifukwa cha kuchepa kwa ogwira ntchito ndi chimodzi mwazifukwa zazikulu zomwe zidachepetsera malingaliro a otsogolera. Pakadali pano, mantha azachuma komanso kukwera kwa ndege chifukwa cha kusokonekera kwa kayendetsedwe kazinthu zikuyembekezeka kukulitsa kufunikira kwaulendo wandege. ” American Airlines idasungabe malo ake ngati ndege yomwe yakambidwa kwambiri pazama TV kuchokera ku lipoti lomaliza.
Komabe, gawo la mawu a ndegeyo linagwera 15% mu H1 2022, kuchokera ku 20% m'miyezi isanu ndi umodzi yapitayo. Kuchulukana kwakukulu pamakambirano ochezera pabwalo la ndege kudawonedwa mkati mwa Januware, motsogozedwa ndi mkangano wa chigoba cha okwera. Othandizira pa Twitter adayamikiranso zomwe kampani yoyendetsa ndege idachita kuti itsatire malamulo a chigoba cha federal a COVID-19.
JetBlue idalemba kukula kwa 48% pazokambirana zapa media media mu H1 2022, chiwonjezeko chachikulu kwambiri pakati pa ndege zotchulidwa pamwamba. Kukulaku kudapangitsa kuti ndegeyo ikhale pampando wachitatu ndi 14% ya mawu, m'malo mwa Southwest Airlines, yomwe inali pamalo achitatu mu lipoti lathu la H2 2021. Kuchulukira kwakukulu pakati pa omwe adathandizira pawailesi yakanema ku JetBlue kudadziwika pomwe kampaniyo idapereka ndalama zonse $3.6 biliyoni kuti igule Spirit Airlines mu Epulo.
ZOMWE MUNGACHITE PA NKHANIYI:
- (American Airlines) is ranked as the most mentioned airline company among the top 10 airline companies based on social media discussions of Twitter influencers and Redditors in H1 2022, according to the Social Media Analytics Platform.
- The growth led the airline to occupy the third position with a 14% share of voice, replacing Southwest Airlines, which was at the third position in our H2 2021 report.
- Ngakhale kufunikira kwa maulendo obwera chifukwa cha mliri wa COVID-19 ndikwabwino kumakampani opanga ndege padziko lonse lapansi, zinthu zina monga kukwera kwa ndege, kuchepa kwa ogwira ntchito, komanso njira zoyendera chifukwa cha mitundu yatsopano ya matenda zimabweretsa zovuta kumakampani oyendetsa ndege.
