Pamsonkhano wotsegulira atolankhani pa Media Lolemba ku ITB Berlin 2023, pamodzi ndi a Levan Davitashvili, wachiwiri kwa nduna yayikulu ya Georgia, Norbert Fiebig, Purezidenti wa DRV, ndi Charuta Fadnis waku Phocuswright, Dirk Hoffmann, woyang'anira wamkulu wa chiwonetsero Center Berlin, anali kuyembekezera masiku angapo otsatirawa, pamene cholinga chake chidzakhala pa zovuta zaposachedwa pazantchito zokopa alendo.
Kutengera kumbuyo kwa COVID ndi kukwera kwa mitengo komanso momwe zinthu zilili chifukwa cha nkhondo ndi zivomezi, ntchito zomwe akatswiri oyendera alendo amakumana nazo zinali zazikulu. Izi zikutanthauza kuti kugwira ntchito limodzi kunali kofunika kwambiri, adatero Dirk Hoffmann potsegulira chiwonetsero chamalonda.
Kuphatikiza pa malo odziwika kwambiri apaulendo komanso zatsopano zokopa alendo, m'masiku akubwera ku ITB Berlin 2023, zomwe ngakhale lingaliro latsopano likadali lolimba ngati kale, cholinga chake chidzakhalanso komanso makamaka momwe mungathanirane ndi zovuta zaposachedwa padziko lonse lapansi. Owonetsa 5,500 ochokera kumayiko 150 akumana kuti asinthane malingaliro paziwonetsero zomwe zili likulu - amakhala koyamba kuyambira pomwe mliri udayamba komanso ngati chochitika cha B2B chokha. ITB ikuchitika kuyambira Lachiwiri mpaka Lachinayi, kutsagana ndi ntchito zosiyanasiyana, zotsatiridwa ndi intaneti pa ITBXplore.
Georgia ndi dziko lokhalamo la ITB Berlin 2023. Ili pamtunda wosiyanasiyana ndipo ili ndi madera 12 a nyengo, dziko lomwe limachokera ku Ulaya ndi Asia ndi ulendo wopita chaka chonse ndi zokopa zosiyanasiyana. Chifukwa chomveka choyendera kumeneko chinali kuchereza alendo kosatha kwa anthu aku Georgia, okhazikika mu DNA yawo, adatero Wachiwiri kwa Prime Minister a Levan Davitashvili. Georgia inali dziko lamaloto kuyendera, ndipo chifukwa cha misonkho yotsika komanso njira yolandirira oyambitsa bizinesi inalinso malo abwino kwambiri opangira ndalama.
Pomwe dziko likutsegukanso pambuyo pa mliriwu, makampani oyendayenda akuyenera kuyang'ana kwambiri zamtsogolo, atero Charuta Fadnis wa Phocuswright, bungwe lotsogola padziko lonse lapansi lofufuza zamayendedwe. Chisamaliro chiyenera kuperekedwa ku njira ndi kukhazikitsa malire opikisana. Cholinga cha kafukufuku wake chinali pa zamakono zosiyanasiyana zamakono ndi zatsopano zomwe m'tsogolomu zidzakhudzire makampani oyendayenda, kuphatikizapo kukhazikika, zotsatira za mwayi wopezeka ndi mapulogalamu a umembala, tsogolo la chikhalidwe cha anthu komanso kuthana ndi oyendayenda a digito.
Purezidenti wa DRV, Norbert Fiebig, adanenanso za chidwi choyendayenda cha "dziko lomwe likuyenda kwambiri padziko lonse lapansi" - Ajeremani, zomwe zidamupangitsa kukhala ndi chiyembekezo chamtsogolo. Ngakhale kuti kunali chivomezicho, chiwerengero cha maulendo opita ku Turkey chinawonjezeka, chomwe chinali chizindikiro chabwino kwa dziko limene anthu ambiri amadalira zokopa alendo. Zinali zofunikira kuonetsetsa kuti ulendo wamtsogolo udzakhala wotetezeka komanso wopanda mavuto. Chilakolako chimenecho chikuwonekera pakufunidwa kwakukulu kwa phukusi komanso maulendo ophatikizana, Fiebig adatero. Zimenezo zinaphatikizapo ulendo wodekha wopita kumene ukupita, kupeŵa mikhalidwe imene inabuka m’mabwalo a ndege chaka chatha.
