Tourism Queensland's BEST JOB IN THE WORLD yapambana mphoto ya Best Worldwide PR kampeni

NEW YORK - Tourism Queensland's NTCHITO YABWINO YABWINO PADZIKO LAPANSI inatenga mphoto ziwiri za Platinum ndi Best of Show ya kampeni yabwino kwambiri yapadziko lonse yapachaka pa 2010 HSMAI Adrian Awards.

"Ndife onyadira kukhala North American PR firm for Tourism Queensland's blockbuster kampeni," Florence Quinn, Purezidenti ndi woyambitsa wa NYC-based Quinn & Co., adatero.

Mpikisano wapachaka udakopa anthu opitilira 1,100 ochokera kumayiko pafupifupi 37. Mphothoyi inaperekedwa pa Feb. 1 ku Marriott Marquis ku New York City ndi atsogoleri apamwamba a makampani oyendayenda.

"Zochititsa chidwi za Tourism Queensland, NTCHITO YABWINO KWAMBIRI PADZIKO LAPANSI ndizochitika zamalonda zomwe zachititsa chidwi padziko lonse lapansi," atero a John Frazier, wachiwiri kwa purezidenti wa Quinn & Co., yemwe amatsogolera ku North America PR ndi Melissa Braverman, akaunti. woyang'anira.

Kampeniyi idatulutsa zotsatsa zopitilira $106 miliyoni zotsatsa padziko lonse lapansi komanso zowonera 647 miliyoni ku US ndi Canada kokha.

Wopangidwa ndi Tourism Queensland (TQ) ndi bungwe lake lotsatsa malonda ku Brisbane, CumminsNitro Brisbane, lingaliroli linali losavuta: ikani kanema wa mphindi imodzi pa tsamba la TQ lofotokoza chifukwa chake muyenera kusankhidwa kukhala wosamalira Hamilton Island pa Great Barrier Reef. ndipo mutha kupita kubulogu ndikudutsa gigi ya miyezi isanu ndi umodzi yomwe imalipira pafupifupi $100,000 U.S.

Quinn & Co. adaphwanya nkhaniyi pa Reuters kuzungulira dzuwa likutuluka ku Australia pa January 12, 2009. Pofika nthawi yachakudya cham'mawa ku London, AP anali akufunsana ndi mkulu wa TQ ku UK kwa phukusi lowulutsa lomwe linawonekera paziwonetsero zam'mawa ku U.S. Pasanathe masiku awiri, Quinn Ntchito yowunikira & Co. idapeza malo 1,100 a TV ku U.S.

Cholinga cha TQ chinali kupeza alendo atsopano a 400,000 ku webusaiti ya BEST JOB IN THE WORLD pa nthawi ya kampeni ya chaka chimodzi. Iwo anawomba kupitirira pamenepo m’maola pafupifupi 30. Patsiku lachiwiri, kugunda kwa miliyoni miliyoni kudawononga malowo. Pamene adabweretsanso izo zinkakhala pa ma seva 10 a Webusaiti, kuchuluka kwa ma seva kotheka. Pafupifupi anthu 34,684 ochokera kumayiko oposa 200 adafunsira ntchito ya Island Caretaker.

Anthu 336,000 akupezeka pamasamba ochezera a pa Intaneti, oposa 3,170 otsatira @Queensland pa Twitter komanso mamembala 338 pa Wiki ya kampeni. Pofika pa March 18, 2009, pa Webusaitiyi panafika anthu okwana 6.7 miliyoni, ndipo 26 peresenti ya anthu odzaona malowa analowa kuchokera ku United States.