Kusintha kwaukadaulo wapaulendo wa "Onlife" wafika ku Stazione Leopolda ku Florence, Italy, pa February 12 ngati BTO 2020 Travel Onlife ndi nthawi yotsegulira 10.30 am ndipo idzadutsa February 13, 2020. Kukhazikika kudzakhala pa nkhani zochokera ku China ndi kayendetsedwe ka chakudya ndi vinyo mu gawo la zokopa alendo.
Pa siteji ya BTO, malo abwino amasungidwa ku Tuscany ndi Florence. Chilichonse chakonzeka ku Stazione Leopolda kuti alandire kope la 12 la BTO - Buy Tourism Online - chochitika chotsogolera ku Italy pa kuphatikiza maulendo a pa intaneti ndi zatsopano.
Pa February 12 ndi 13, padzakhala masiku a 2 amisonkhano ndi zokambirana zomwe zinalimbikitsidwa chaka chino ndi Onlife Manifesto of the European Commission zomwe zidzawongolere ndondomekoyi kuti ipereke matanthauzo atsopano mu gawo la zokopa alendo ndipo koposa zonse kuthetsa kusiyana pakati pa munthu ndi luso.
Ndi olankhula 180 ochokera kumayiko 11 ndi zochitika 90 pamodzi ndi 17 Toolboxes, BTO2020 idzakhala ulendo weniweni pakati pa zatsopano ndi kuchereza alendo, zogawidwa m'maulendo 4 otsogolera: Kuchereza alendo, odzipereka ku makampani odziimira okha komanso ochezera mahotelo; Kopita, njira yopangidwira kopita, kuchokera ku utsogoleri kupita ku malonda amadera; ndi Digital Strategy & Innovation, nkhani zodutsa, zothandizira oyang'anira zokopa alendo, alangizi, mabungwe a intaneti; ndi Chakudya ndi Vinyo, zoperekedwa kwa ogwira ntchito m'malesitilanti, zaulimi, ndi gawo lochereza alendo.
BTO ndi mtundu wa Toscana PromozioneTuristica ndi Florence Chamber of Commerce. Bungweli lapatsidwa Toscana Promozione Turistica, Promo Firenze-Special Company ya Florence Chamber of Commerce ndi Fondazione Sistema Toscana. Ena mwa osewera ofunikira kwambiri m'gululi ndi ena mwa omwe adayambitsa BTO2020: kuchokera ku Google kupita ku Booking.com, kuchokera ku Hospitalitynet kupita ku TripAdvisor, kuchokera ku OpenTable to Just Eat, kuchokera ku Apple Academy kupita ku Fareportal, kungotchulapo ochepa. Zomwe zatsimikiziridwa kuti ndizodziwika bwino pamsika wapadziko lonse lapansi ndi wapadziko lonse lapansi ndi Best Western Italy, Marriott, ndi Accor Hotel, pamodzi ndi mabungwe aku Italy. Padzakhala kupezeka kwamphamvu pamaphunziro ndi kafukufuku monga: IBM Italia Foundation, Scuola Superiore Sant'Anna ku Pisa, State University of Milan, Luiss, Ciset, Iulm University, University of Florence, Campus Lucca, Parthenope University, ndi Yunivesite ya Sassari.
Kukhazikitsidwa kwa mwambowu waukadaulo wapaulendo kudzatsatiridwa ndi gulu la #myTuscany nthawi ya 11 koloko ndi osewera akulu pa intaneti monga owonetsa omwe anganene momwe zokopa alendo amaganizira, mabuku, kuyendera, ndikuuza Tuscany, pomwe ochita nawo m'derali adzatero. fotokozani njira zolumikizirana pa intaneti.
Gululi likuphatikizapo Stefano Ciuoffo, Khansala wa Tourism ku Tuscany Region; Francesco Palumbo (Tuscany Tourism Promotion); Paolo Chiappini (Fondazione Sistema Toscana); Albino Caporale (Chigawo cha Tuscany); ndi Enrico Plateo (Timacheza).
Pamsonkhano wamasiku a 2, chiwonetserochi chidzayang'ananso ku Florence ndi zovuta zatsopano zomwe zikuyembekezera mizinda yaluso kuchokera pamutu wakuwongolera maulendo akulu oyendera alendo. Zida zatsopano kwambiri zomwe zimapangidwira kupereka phwando lokwanira kwa alendo ndikuwadziwitsa za gawo lomwe akukhalamo, zidzaperekedwanso, komanso kupyolera mu lingaliro la zochitika zina, zomwe zimachitika pa nkhani ya FeelFlorence, watsopano. pulogalamu ya alendo ku Municipality of Florence yomwe imalimbikitsa njira yokhazikika yogawa likulu la Tuscan.
Tuscany akadali protagonist chifukwa cha aperitif yosungidwa ndi Vetrina Toscana m'chigawo cha Tuscany ndi pulojekiti ya Unioncamere yomwe kwa zaka 20 yakhala ikulimbikitsa malo odyera ndi mashopu omwe amafotokoza zomwe zikuchitika komanso kudziwika kudzera muzochitika, nthano, ndi nthano zama digito. Mutuwu ukukonzekera 6pm tsiku loyamba la BTO2020.
Komanso pamutu wazakudya zabwino padzakhala kulawa kwa vinyo wamba woperekedwa ndi dera la Sicily. Pakati pa zochitika zomwe zikuyembekezeredwa tsiku loyamba ku BTO ndi gulu la Smart Chinacon lomwe lili ndi zimphona za 3 zaku China zapamwamba zamakono: Huawei; Ctrip (pulatifomu yayikulu kwambiri yaku Asia); ndi eWeChat (malo ochezera a ku China omwe amalolanso kulipira polembetsa akaunti yakubanki) ndikuthana ndi njira zatsopano zotsatsira zokopa alendo pa intaneti pamsika waku China.
ConLorenza Bonaccorsi (Undersecretary of MIBACT), Francesco Palumbo (Tuscany Tourism Promotion), Stefano Ciuoffo (Tuscany Region), Vincenzo Strangis (Huawei), Coley Dale (Ctrip Group), Enrico Plateo (WeChat) onse ali pagulu.
Mu pulogalamu ya BTO2020, malo akulu adzaperekedwa kumutu wokhazikika womwe umagwiritsidwa ntchito paukadaulo wapaulendo ndikuyang'ana pazida zoyang'anira digito, pomwe mitundu yofunika kwambiri ikuchitapo kanthu. Mwachitsanzo, BWH Hotel Group - ndi mitundu yake ya World Hotels; Best Western Sure Hotel - iwonetsa ntchito za Stay for the Planet, Stay Plastic Less; pomwe Accor ilankhula za Planet 21, pulojekiti yomwe imadziwitsa alendo ake kuti azikhala okhazikika nthawi zonse.
