VisitBritain ndi Avanti Destinations lero akhazikitsa njira zisanu zatsopano zosinthira zakudya ndi zakumwa ku Wales ndi Cumbria monga gawo la kampeni yawo ya Local Flavors ku Great Britain.
Kampeniyi idakhazikitsidwa koyamba mu February 2018 ndi maulendo asanu ndi malo ocheperako anayi m'malo anayi ophikira aku Britain (London, Yorkshire, Edinburgh, Cornwall/Devon), ndipo adayambitsa zida zatsopano zophunzitsira za othandizira apaulendo, kuphatikiza ma microsite, e-brosha ndi zowulutsira. .
Wodzipereka kulimbikitsa apaulendo kuti afufuze mbiri yazakudya zaku Britain ndi zikhalidwe zosiyanasiyana, VisitBritain ndi Avanti tsopano awonjezera Wales ndi Cumbria ngati malo atsopano opangira zakudya ndipo apanga njira zisanu zatsopano - Sips & Samples of Wales, Bite of Wales, Kulawa kwa Welsh Classics, Culinary Cumbria mu Nutshell ndi Lake District Getaway.
Wachiwiri kwa Purezidenti waku Britain ku America, Gavin Landry adati:
"Tikufuna kuwunikira zochitika zosangalatsa zazakudya ndi zakumwa zomwe zimapezeka m'maiko ndi zigawo za Britain ndikulimbikitsa alendo ambiri aku USA kuti asungitse ulendo pompano.
"USA ndi umodzi mwamisika yamtengo wapatali kwambiri ku Britain ndipo kudzera mu ubale wathu ndi mabizinesi padziko lonse lapansi, tikugwiritsa ntchito mwayiwu kulimbikitsa kukula kwamphamvu ndikupitiliza kupereka chidziwitso chapamwamba padziko lonse lapansi kwa alendo mamiliyoni ambiri omwe amapita kugombe la Britain. chaka chilichonse.”
Wapampando wamkulu wa Avanti Paul Barry adati:
"Takhala tikukulitsa mwachangu kusiyanasiyana kwazakudya zenizeni ndi zakumwa zomwe ogwira ntchito paulendo angapereke kwa makasitomala awo odziyimira pawokha chifukwa ndi otchuka kwambiri.
Palibenso china chomwe chimapereka lingaliro la malo monga chakudya ndi zakumwa za komwe mukupita. Mgwirizano womwe ukupitilirawu ndi VisitBritain ndiwothandiza kwambiri paulendo wokonda chakudya komanso kuthekera kwathu kupanga tchuthi chodziyimira pawokha chamitundumitundu chomwe chimapangitsa kuti malo athu azikhala apadera. ”
ZOMWE MUNGACHITE PA NKHANIYI:
- "USA ndi umodzi mwamisika yamtengo wapatali kwambiri ku Britain ndipo kudzera mu ubale wathu ndi mabizinesi padziko lonse lapansi, tikugwiritsa ntchito mwayiwu kulimbikitsa kukula kwamphamvu ndikupitiliza kupereka chidziwitso chapamwamba padziko lonse lapansi kwa alendo mamiliyoni ambiri omwe amapita kugombe la Britain. chaka chilichonse.
- "Tikufuna kuwunikira zochitika zosangalatsa zazakudya ndi zakumwa zomwe zimapezeka m'maiko ndi zigawo zaku Britain ndikulimbikitsa alendo ambiri aku USA kuti asungitse ulendo pompano.
- Kampeniyi idakhazikitsidwa koyamba mu February 2018 ndi maulendo asanu ndi malo ocheperako anayi m'malo anayi ophikira aku Britain (London, Yorkshire, Edinburgh, Cornwall/Devon), ndipo adayambitsa zida zatsopano zophunzitsira za othandizira apaulendo, kuphatikiza ma microsite, e-brosha ndi zowulutsira. .
