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Kubwerera ku Excel London kuyambira Novembara 5 - 7, 2024, kope la 44 lidalandira ogula 5,049, chiwonjezeko chachikulu cha 11%, ndi ogula owonjezera pafupifupi 500, pa ogula 4,560 omwe adalandiridwa kuwonetsero wa 2023.
Chachikulu komanso chabwinoko kuposa kale, chiwerengero cha opezeka pamwambowu chinakwera ndi 6% kufika pa anthu 46,316, ndipo akatswiri ambiri oyendayenda adapezeka pakati pa masiku awiri ndi atatu. Kuti alandire alendo owonjezera, chiwonetserochi chinakula pafupifupi 2%, ndikutengera maholo atsopano mkati mwa Level-3 ya Excel London, komwe alendo amatha kusangalala ndi magawo akulu amisonkhano ndi malo ochereza alendo.
Mogwirizana ndi kukula kwa chochitikacho, chiwerengero cha owonetsa kuchokera kumagulu achinsinsi analipo, ndipo chiwerengero cha owonetsa chikukula kufika pa 4,047, kukwera kwina kwa 8% poyerekeza ndi chaka chatha.
Kupitiliza kupereka phindu loyezeka kwa opezekapo, misonkhano yamabizinesi yotsimikizika idakweranso ndi 17% mu 2024, ndi misonkhano yokonzedweratu 34,082, mosiyana ndi 29,075 yomwe idachitika chaka chatha.
Njala yofuna kusintha
Zokambirana zotsogola zomwe zidzasinthe msika wapaulendo ndi zokopa alendo mu 2025, WTM London idayang'ana kwambiri "Travelpower" ndi momwe opezekapo, kuphatikiza ma board azokopa alendo, oyendetsa hotelo, ntchito zoyendera, mtundu waukadaulo, mabungwe ndi zokumana nazo, angagwiritsire ntchito nsanja zawo kuti zisinthe. Kuwonetsa izi, pulogalamu yamisonkhano yosangalatsa yawonetseroyi idawona anthu opitilira 200 olankhula padziko lonse lapansi akupereka magawo opitilira 70 anzeru opangidwa mozungulira mitu ya Diversity, Equity, Accessibility & Inclusion (DEAI), Geo-Economics, Marketing, Sustainability, Travel Trends, and Technology. .
Kuwonetsa mphamvu za gawoli, komanso chikhumbo chokhala patsogolo pakupanga kusintha kwabwino, owonetsa atsopano a 80 adawonekera pa WTM London 2024. Izi zikuphatikizapo KOS Island, Nimax Theaters, Latvia Travel, Riyadh Air, Grand Prix Grand Maulendo, Malipiro a Barclaycard, ndi Mahotela a Regnum.
Kutsogolera njira
Pazokambirana pa Msonkhano wa Atumiki, womwe udasonkhanitsa anthu opitilira 50 odziwika kwambiri pazandale paulendo, anali nzeru zopangapanga (AI). Polemba chaka chake cha 18 ndikuyendetsa mogwirizana ndi UN Tourism ndi World Travel and Tourism Council, atsogoleri adakambirana za kuthekera kwa matekinoloje omwe akubwera kuti athandizire zabwino zokopa alendo. Opezekapo adavomereza kuti AI ikhoza kubweretsa kusintha kwabwino, koma kuti mawu azokopa alendo azimveka pamene maboma ayamba kukhazikitsa zitsogozo ndi njira zotetezera.
WTM Global Travel Report 2024 yomwe ikuyembekezeredwa kwambiri idawululidwanso tsiku loyamba lawonetsero. Lipoti lapachaka, molumikizana ndi Tourism Economics, likutengera zambiri kuchokera kumayiko oposa 185 kuti apereke mawonekedwe athunthu padziko lonse lapansi pazantchito zokopa alendo. Idawulula kuti obwera kudzacheza padziko lonse lapansi akuyembekezeka kufika 1.5 biliyoni mu 2024, kupitilira 2019. Pofika chaka cha 2030, alendo ochokera kumayiko ena omwe amakhala usiku umodzi komwe akupita akuyembekezeka kukula ndi 30% mpaka 2 biliyoni.
Bwino limodzi
Kuzibweretsa palimodzi, Woseketsa komanso nyenyezi ya pa TV, Katherine Ryan, adatseka chiwonetserochi ndi mfundo yochititsa chidwi ya momwe atsogoleri amakampani oyendayenda angalimbikitsire chikhalidwe cha positivity, kuphatikiza komanso kuyamikira kuyendetsa kusintha kosinthika.
Juliette Losardo, Woyang'anira Ziwonetsero wa WTM London, adati: "Ndizodabwitsa bwanji masiku atatu abwera pamodzi ngati gulu limodzi lokopa alendo padziko lonse lapansi. Muzochitika zodzadza ndi chidziwitso, malingaliro, chiyanjano ndi chidwi, tabzala mbewu za chaka chosangalatsa chamtsogolo, chodzaza ndi kusintha kwabwino.
"Kuyambira pamisonkhano, kupezeka, kupita pansi, kupezeka kwathu pamiyeso iliyonse sikungowonetsa momwe gawo la zokopa alendo likuyenda bwino, komanso chikhumbo chofuna kupeza mayankho pamavuto athu, kulandira mwayi wathu ndikugwira ntchito limodzi kuti tipeze mayankho a mafunso athu. onetsetsani kuti makampani oyendayenda akugwiritsa ntchito nsanja komanso kuthekera kwake ngati chowunikira chabwino. ”
