Ulendo wa San Diego umayambitsa kampeni yatsopano yotsatsa ya MICE

San Diego Tourism Authority (SDTA) yalengeza lero kukhazikitsidwa kwa kampeni yake yatsopano yotsatsa misonkhano, magulu ndi misonkhano yayikulu - Meet America's Brightest City.

Kupititsa patsogolo San Diego ngati kopitako zochitika ndi misonkhano yamabizinesi, Meet America's Brightest City ibweretsanso akatswiri amisonkhano, akatswiri amisonkhano ndi oyang'anira kukongola ndi ubongo wa San Diego.
 
Yodziwika bwino chifukwa cha kukongola kwake kwachilengedwe, mzimu waubwenzi komanso wolandila komanso malo osiyanasiyana, San Diego tsopano yakhala likulu la mabizinesi apadziko lonse lapansi, kutulukira kwa sayansi, ndi kupita patsogolo kwaukadaulo. Meet America's Brightest City ikuwunikira San Diego ngati chothandizira pakupanga zinthu zatsopano komanso zatsopano. Pokhala pakati pa zabwino kwambiri ku US zamakampani apamwamba kwambiri, mabungwe apamwamba ofufuza, oyambitsa sayansi ya moyo, maphunziro apamwamba, ndi utsogoleri wa anthu, San Diego ili ndi asayansi otsogola, atsogoleri abizinesi, ndi owona masomphenya.
 
"Misonkhano ndi misonkhano ndizofunikira kuti mabizinesi ndi mafakitale azilumikizana, azigwirizana komanso azikwaniritsa zolinga," adatero Julie Coker, Purezidenti ndi CEO, SDTA. "Tikufuna kuti oyang'anira zochitika adziwe kuti ku San Diego, sadzapeza malo abwino ochitira bizinesi payekha komanso malo olimbikitsa omwe angayambitse malingaliro ndi mayankho atsopano."
 
Pamodzi ndi kulimbikitsa kampeni paziwonetsero zamalonda zamakampani, SDTA iyang'ana zotsatsa zake kwa akatswiri oyenerera pamisonkhano kudzera kusindikiza, digito, zolemba zakubadwa, ndi njira zotsogola. Kampeni yamtunduwu idzakopanso chidwi cha ma CMO opanga zisankho pokulitsa chidziwitso chamisonkhano yamabizinesi ya San Diego ndi kuthekera kwa zochitika pazofalitsa zodalirika zamabizinesi.
 
"Palibe malire pazomwe tingapereke ngati kopitako bizinesi, ndipo kampeni yatsopanoyi ikuwonetsa momwe San Diego iliri nazo zonse," anawonjezera Kavin Schieferdecker, wamkulu wogulitsa ku SDTA. "Ndi nyengo yodabwitsa ya San Diego, mahotela osiyanasiyana, malo osangalatsa komanso luso lathu lothandizira makasitomala kulumikizana ndi owonetsa komanso olankhula m'makampani amaphunziro, zaukadaulo ndi sayansi ya moyo, palibe malo abwinoko khalani ndi msonkhano wabizinesi kapena chochitika."
 
SDTA idagwira ntchito ndi bungwe lake, The Shipyard, pakupanga ndikuchita kampeni, yomwe idzachitika mpaka Meyi 2023.