ETOA imayika Athens pa Center of Global Tourism Market

Oimira opitilira 160 ochokera kumakampani azokopa alendo ku Greece ndi mayiko ena adakumana ku Athens ku 9th Travel Trade Athens, chochitika chapachaka cha B2B chosaina cha City of Athens chomwe chinakonzedwa mogwirizana ndi European Association Association (ETOA).

Mothandizidwa ndi bungwe la Athens Development and Destination Management Agency (ADDMA), mwambowu udachitika pa Epulo 24-25 ndikutengapo gawo kwa ogula omwe adalandira, ogulitsa am'deralo, ndi media zapadziko lonse lapansi.

Kuyambira chiyambi cha Travel Trade Athens mu 2013, alendo obwera ku Athens awonjezeka ndi oposa 160% ndipo misonkhano ya Athens & zochitika zamakampani zadziwika kuti ndi mtsogoleri wokwera pamsika wa ku Ulaya womwe umapanga mwayi wachuma wamba.

Chaka chino, mwambowu unachitika misonkhano yoposa 1,600 ya B2B pakati pa akatswiri oyendera alendo aku Greece ndi apadziko lonse lapansi pamwambowu wamasiku awiri, kuphatikiza ogula opitilira 60 komanso ogulitsa 100 akumaloko. Ogula omwe adakhala nawo adayimira misika yomwe mzindawu ukuyembekezeka ku Europe, United Kingdom, USA ndi Canada.

Pamsonkhano wa atolankhani woyambitsa Travel Trade Athens 2023 ndikuwonetsa kuyamba kwa nyengo ya masika, Meya wa Athens Kostas Bakoyannis adalumikizana ndi Yiannis Paraschis, Chief Executive Officer wa Athens International Airport (AIA); Eftichios Vassilakis, Purezidenti wa AEGEAN; ndi Tim Fairhurst, Mlembi Wamkulu wa ETOA.

Kostas Bakoyannis, Meya wa ku Athens, anatsindika kufunika kwa mwambowu kuti: “Malonda 9 Oyenda Paulendo Athens wafika. Ndi chochitika chapadera chomwe chikutsegula mazenera ndi zitseko zambiri ku Athens ngati kopita. Ndithudi, tili ndi zifukwa zambiri zokhalira okondwa ndi chitukuko cha Athens monga malo oyendera alendo, monga m’zaka zaposachedwapa takhala tikuswa mbiri imodzi pambuyo pa ina. Kwa izi, ndikuwonjezedwanso: ndi nthawi yoyamba m'mbiri kuti Athens ilandire ndalama zambiri chonchi."

Meya wa Athens anathokoza onse ogwira nawo ntchito omwe akuthandizira pa chitukuko cha msika wa alendo ku Athens. "Ndikufuna kupereka zikomo kwambiri kwa a Tim Fairhurst, Mlembi Wamkulu wa European Tourism Organization. Kukhalapo kwake kumatilemekeza ndipo ndi voti ya chidaliro ndi chidaliro pamsika wa Athens. Ndikufunanso kuthokoza Bambo Vassilakis ndi Bambo Parashis chifukwa cha mgwirizano wabwino womwe tapanga kudzera mu This is Athens. Mgwirizano wapakati pagulu ndi wamba ndi mwayi wabwino kwa tonsefe, chifukwa umatithandiza kulumikizana ndikupeza zotsatira zabwinoko limodzi. ”

Tim Fairhurst adati m'malo mwa ETOA: "Chomwe chimapangitsa kuti ntchito zokopa alendo ziziyenda bwino ndi mgwirizano wabwino pakati pa mabungwe aboma ndi aboma. Athens amamvetsetsa izi ndipo kupita patsogolo kwathu pakukopa alendo abwino kwambiri kwa okhalamo komanso alendo kumadalira izi. Ndife okondwa kugwiranso ntchito ndi mzindawu, kubweretsa ogula abwino omwe akufuna kupanga zatsopano. ”

Kuphatikiza pa ndandanda yonse ya misonkhano ya B2B, 9th Travel Trade Trade Athens imaphatikizapo maulendo angapo ndi zochitika. Kumakhalanso msonkhano wa Τhis is Athens Agora, msonkhano wamasiku theka wa akatswiri azokopa alendo achi Greek. Kudzera m'misonkhano yophunzitsa, zokambirana zamagulu ndi zolankhula zochokera kwa akatswiri odziwika padziko lonse lapansi, akatswiri obwera ku Greece ali ndi mwayi wopeza chidziwitso chofunikira ndikukulitsa ukadaulo wokhudza momwe ntchito zokopa alendo zikuchitika padziko lonse lapansi.

Okambawo anaphatikizapo Tim Fairhurst, Mlembi Wamkulu wa ETOA; Maria Founta, Mtsogoleri wa Marketing South East Europe ku Google; Anna Vasila, Mtsogoleri wa Sustainability and Industry Affairs ku Athens International Airport; Christos Koutsoukos, Executive Creative Director wa Cream ndi Rascal; Elke Dens, Mtsogoleri wa Global Travel Foundation; Ioannis Pallas, Woyang'anira Bungwe la ESAE - European Society of Association Executives; Dr. Christina Gitsaki, Congress Coordinator wa International Association of Applied Linguistics; ndi Stylianos Filopoulos, Woyambitsa Association by Design.

Atene akuyenda kuchokera ku mphamvu kupita ku mphamvu

The 9th Travel Trade Athens imamanga pa chaka cholimba kwa makampani okopa alendo ku Atene.

Kupyolera mu zoyesayesa za City of Athens ndi mapulani anzeru a ADDMA, komanso This is Athens ndi Τhis is Athens-Convention & Visitors Bureau, Athens idapambana koyamba padziko lonse lapansi pa World Travel Awards 2022 monga World's Leading Cultural City Destination.

Mphothoyi idatsata kupambana kwa mzindawu pa European World Travel Awards pomwe Athens idatchedwa "Europe's Leading Cultural City Destination 2022" ndipo This is Athens-Convention & Visitors Bureau idalandira mutu wa "Europe's Leading City Tourist Board" mu 2022.

Athens yakhala ikulembanso maphunziro apamwamba pamakampani opanga misonkhano yapadziko lonse lapansi. Athens adakhala pa nambala 6 ku Europe komanso pa nambala 8 padziko lonse lapansi pamisonkhano yapadziko lonse lapansi malinga ndi International Congress and Convention Association (ICCA) Annual Report 2021, atachititsa misonkhano ndi zochitika zamayiko opitilira 130.

Chiyambireni kukhazikitsidwa kwake mu 2013, Travel Trade Athens yalandira ogula oposa 700 ochokera kumayiko 35. Ndi kutha kwa 9th Trave Trade Athens, chochitikacho chathandizira misonkhano yoposa 19,500 ya B2B pakati pa akatswiri oyendera alendo achi Greek ndi apadziko lonse. Mwambowu umakonzedwa chaka chilichonse ndi Athens Development and Destination Management Agency of the City of Athens (ADDMA) kudzera mu This is Athens-Convention and Visitors Bureau yomwe imagwira ntchito mothandizidwa ndi ADDMA, mogwirizana ndi European Tourism Association (ETOA) .