Centara Hotels & Resorts, mtsogoleri wamkulu wa hotelo ku Thailand, wapereka makampani oyendayenda ndi ndondomeko zowonjezera ndi chitukuko patsogolo pa World Travel Market (WTM) ya chaka chino ku London.

Miyezi 12 yapitayi yakhala nthawi yosangalatsa ku Centara, yomwe pakali pano ili mkati mwa dongosolo lachitukuko lazaka zisanu lomwe liwonetsetse kuti mbiri yake yapadziko lonse ikukula mpaka kupitilira 130 m'maiko opitilira 15 kumapeto kwa 2022.

Kampaniyo ikugwiritsanso ntchito ma projekiti angapo ofunikira kuti ipititse patsogolo madera onse abizinesi yake, kuyambira pakukweza kwaukadaulo kupita kumitundu yatsopano.

KUWUTSA MPHAMVU YOTSOGOLERA KU THAILAND

Centara pakali pano ikukulitsa ntchito zake zapakhomo. Gulu posachedwapa linakondwerera kutsegulidwa kwa makiyi a 145 Malo okhala ku Centara Sonrisa & Suites Sriracha, pa Nyanja Yakum'mawa kwa Thailand. Yawonjezeranso mahotela atatu kudera lokongola la Mai Khao Beach ku Phuket; nyumba ya 22-pool Maikhao Dream Villa Resort & Spa adalowa nawo ku Centara Boutique Collection, makiyi a 142 Maikhao hotelo tsopano ikuyendetsedwa ndi Centara, ndi chatsopano, 280-key Centra ndi Centara Maikhao Resort Phuket ikuyembekezeka kutsegulidwa mu 2024. Posachedwapa, Centara Ao Nang Beach Resort & Spa Krabi, chomwe chiri malo okhawo omwe ali ku Ao Nang Beach, adatsegula zitseko zake mu Okutobala. Kutsatira izi, COSI Pattaya Naklua Beach iyamba kulandira alendo mu November uno. Mapangano atsopanowa amakulitsa mbiri ya gulu la Thai kukhala mahotela 38 ndi malo ogona omwe akugwira ntchito, ndipo ena ambiri akutukuka.

KUKULIKIRA M’MASIKA ATSOPANO A PA GLOBAL

Centara ikupitirizabe kukula m'malo ambiri okongola kwambiri padziko lapansi. Gululi posachedwapa lasaina mgwirizano wogwirizana pa malo ake otsegulira ku Japan: fungulo la 515 Centara Grand Hotel Osaka, yomwe ikuyembekezeka kutsegulidwa pakati pa 2023. Kumayambiriro kwa chaka, Centara idayamba ku Qatar ndikukhazikitsa makiyi a 292 Malo okhala ku Centara West Bay & Suites Doha. Kutsatira mgwirizano ndi mwiniwake yemweyo, Centara iwonjezera malo ena awiri ku Doha: Hotelo ya B Premiere, nyumba yazipinda 85 pansi pa Centara Boutique Collection yomwe idzatsegulidwe koyambirira kwa chaka chamawa, ndi fungulo la 167 Centara Al Bustan Hotel Doha, yomwe ikumangidwa ndipo ikuyenera kutsegulidwa mu 2021.

Kumwera chakum'mawa kwa Asia ndi gawo lofunikira pakukulitsa. Centara posachedwapa adasaina MoU yoyang'anira malo asanu ndi limodzi ku Myanmar, kuphatikiza makiyi 95 Centara KMA Resort Inle Lake, yomwe inali yoyamba kusainidwa ndipo idzayamba kulandira alendo kumayambiriro kwa 2020. Ku Laos, kampaniyo yasindikiza mapangano oyang'anira malo atatu atsopano ndi makiyi ophatikizana a 216, kuphatikizapo Central Grand ndi Centra wolemba Centara mahotela ku Luang Prabang ndi COSI Vientiane Nam Phu. Izi ndizowonjezera Centara Plumeria Resort Pakse, yomwe ikuyembekezeka kutsegulidwa mu 2020. Pomaliza, Centara yawulula mapulani okulitsa kwambiri ntchito yake ku Vietnam, ndi cholinga chotsegula osachepera 20 mahotela atsopano m'dziko lonselo zaka zisanu zikubwerazi.

Mbiri ndi mapaipi apadziko lonse a Centara tsopano akufikira kumayiko 13: Cambodia, China, Indonesia, Laos, Maldives, Myanmar, Oman, Qatar, Sri Lanka, Japan, Turkey, UAE ndi Vietnam.

KUKONZERA CHIZINDIKIRO NDI KUWULULIRA ZINTHU ZATSOPANO

Centara ikuyang'ananso pakukonzanso mitundu yake ndi katundu wake kuti apange zokumana nazo zabwino kwambiri kwa alendo onse. Zidziwitso zatsopano zawululidwa zamagulu apamwamba agulu la Centara komanso apamwamba kwambiri a Centara Grand. Izi zimathandizira kupuma moyo watsopano ndi mphamvu mu mawonekedwe awo owoneka bwino ndikusiyanitsa bwino zomwe zachitika, ndikuwonetsetsa kuti ku Thailand kumakhala kofunda komanso kopita patsogolo, zomwe ndizizindikiro za kampaniyo. Izi zidzathandizidwa ndi mtundu watsopano wamtengo wapatali womwe udzakhazikitsidwe mwalamulo kutsatira kukonzanso kwathunthu ndikuyikanso malo otchuka. Centara Grand Beach Resort Samui, yomwe idatsekedwa kwakanthawi koyambirira kwa chaka chino. Kutsegulidwanso kumapeto kwa chaka cha 2020 kudzagwirizana ndi kuwululidwa kwa mtunduwo, womwe dzina lake, limodzi ndi mfundo zosangalatsa za hotelo yake yotsegulira zidzalengezedwa mu Januware 2020. Centara yasainanso MOU ndi kampani yotsogola yachipatala kuti ipange mtundu watsopano wachipatala. .

Mu Okutobala, Centara idayamba kutulutsa kampeni yake yatsopano yotsatsa padziko lonse lapansi, yotchedwa "Malo Oyenera Kukhala" zomwe zimachokera ku DNA yapadera komanso yosasinthika ya kampani ya Makhalidwe a Banja la Thai ndi mfundo zogwirizana za Kusamalira, Kugawana ndi Kukhala.

KUPEREKA CUTTING-EDGE TECHNOLOGY

Centara yadzipereka kwathunthu kupereka ukadaulo waposachedwa kwambiri m'mabizinesi ake onse. Alendo adzatha kupindula ndi webusaiti yatsopano yabwino kwambiri, yomwe idzapereka njira yosungiramo mwachidziwitso, yogwiritsira ntchito mosavuta pazida zonse, kuphatikizapo kugwirizanitsa kwapamwamba kwa mafoni; ndi zosintha zamunthu payekha. Zochitika zatsopano za digito zidzakhazikitsidwa mu Epulo 2020 Enhanced and Integrated Property Management Systems (PMS), Central Reservations Systems (CRS) ndi Revenue Management Systems (RMS) zithandizira mahotela kuchita momwe angathere, kuyendetsa bwino kubwerera kwawo. eni ndi kampaniyo ili mkati mwa kukhazikitsidwa kwa luso laukadaulo latsopanoli lomwe lili ndi njira zophatikizira zamabizinesi a Centara, kuphatikiza Opera, IDeaS ndi Vertical Booking pogwiritsa ntchito deta yayikulu, Centara azithanso kusintha makonda nthawi zonse.

KUYANG'ANIRA M'GAWO LA MBEWA

Kumayambiriro kwa 2019, Centara idakhazikitsidwa mwalamulo Misonkhano Yakonzedwanso, lingaliro latsopano la MICE lopangidwa kuti lipereke ntchito imodzi yokha pazochitika zamakampani. Pulogalamu yatsopanoyi imamangidwa mozungulira zinthu zazikulu zitatu: Guru la Msonkhano lidzapereka malo amodzi okhudzana ndi kayendetsedwe ka zochitika kumapeto; mgwirizano ndi Asia Ability zithandizira kulimbikitsa njira zatsopano zopangira timagulu, ndipo zopatsa chidwi zidzapereka nthawi zosaiwalika zodyera pagulu.

Centara Grand & Bangkok Convention Center ku CentralWorld ikupitilizabe kukweza miyezo mu gawo la MICE, itatchedwa "Best Meetings and Conventions Hotel ku Asia" kwa chaka chachisanu motsatizana pa 2019 TTG Travel Awards. Centara tsopano ikugwira ntchito m'mahotela atatu apamwamba padziko lonse lapansi ku Bangkok, ndipo kampaniyo ikufuna kuchititsa nthumwi zosachepera 100,000 za MICE mumzindawu chaka chino, ndikuthandizira kuyika likulu la Thailand ngati khomo lolowera zochitika zapadziko lonse lapansi. Centara ikuyikanso ndalama za THB 650 miliyoni mu pulogalamu yokonzanso zonse za zipinda zonse 505 zomwe zili pachiwonetsero, Centara Grand & Bangkok Convention Center ku CentralWorld zomwe ziphatikizanso udindo wake pakati pa malo otsogola abizinesi ndi malo opumira ku Bangkok.

ZOMWE ZINACHITIKA KWA MLENDI

Pomaliza, Centara yapanga zatsopano Kukhala Bwino lingaliro, lomwe limalimbikitsa njira yathanzi yoyendera. Pulogalamuyi idamangidwanso mozungulira zipilala zitatu zazikuluzikulu, Live Well, Idyani Bwino ndi Gona Bwino, ndipo imakhala ndi zida zolimbitsa thupi m'chipinda, masewera olimbitsa thupi komanso makalasi amagulu aulere, menyu odyera athanzi, mitsamiro, nyimbo zotsitsimula, zida zolimbitsa thupi. ndi zina.

Kuti mudziwe zambiri za Centara, chonde dinani apa.