Maulendo apanyanja: Bizinesi ndi yabwino komanso ikuyenda bwino

MIAMI - Kudandaula kwakukulu pa nkhope za ogwira ntchito zapamadzi sabata ino pamsonkhano wa Cruise Shipping Miami adanena zonse.

Cruising ndi bizinesi yopindulitsa, ndipo kutchuka kwake kukukulirakulira. Kuyenda panyanja kumapanga ndalama zokwana madola 40 biliyoni pachaka ku United States, ndipo ku Ulaya, msika umene ukukula mofulumira, madola 32 biliyoni ena pachaka, malinga ndi kunena kwa Cruise Lines International Association, gulu lalikulu kwambiri la malonda la makampaniwo.

M'nthawi yachuma komanso nthawi yachitukuko, makampani oyenda panyanja akumana ndi 7 peresenti pachaka ya okwera kuyambira 1980.

Ku Port Canaveral, kunyumba kwa zombo zochokera ku Royal Caribbean, Disney Cruise Line ndi Carnival Cruise Lines, ziwerengero zaposachedwa ndi zamphamvu, komanso.

Ndalama zapanyanja za Port Canaveral zakwera 43.8 peresenti poyerekeza ndi nthawi yomweyi chaka chapitacho, malinga ndi Canaveral Port Authority. Chiwerengero cha apaulendo apamadzi chaka ndi chaka chinali 19.4 peresenti ndipo ndalama zamasiku angapo zapaulendo zidakwera 23.4 peresenti.

Ndiye chotsatira ndi chiyani kwa mafakitale? Kukweza mitengo.

Kulimbikitsidwa ndi chiyembekezo chamtsogolo cha 2010 komanso chikhulupiriro choti kuchuluka kwa zopereka zomwe zikuchulukirachulukira za zombo zazikulu komanso kufunikira koyenda panyanja kumatsimikizira izi, maulendo apanyanja adzakwera mitengo kuchokera pa 5 peresenti mpaka 7 peresenti pa tikiti iliyonse, CLIA idatero.

Osati kuti makampaniwa analibe misampha mu 2009, koma izi zidangokhala ngati chilimbikitso cha chiyembekezo chawo.

Tsopano kuti 2009 ndi zovuta zake zikutha mofulumira, ogwira ntchito m'makampaniwa amanena kuti ndi chiyambi chabe cha kupitirizabe kupambana, koma ogula a ku America adzayenera kulipira - ndi kukwera kwa mitengo yapamadzi.

Chiyembekezo cha momwe chuma cha chaka chino chikuyendera komanso kuchuluka kwa zinthu zothandiza komanso kufunikira kwapaulendo kumathandizira kukwera kwamitengo, komwe kudzakwera ndi 5 mpaka 7 peresenti pamtengo wa tikiti, malinga ndi CLIA.

Karen Bense, mwini wa Air, Land & Sea Travel, Inc., ku Cocoa Beach, adati zitha kukwera mpaka $ 10 patsiku loyenda.

"Zidzakhala ngati ndege. Mmodzi azichita, ndipo onse azichita, "anatero Karen Bense, mwini wake wa Air, Land & Sea Travel, Inc. ku Cocoa Beach, yemwe akuyerekeza kuti kuwonjezekaku kungatanthauze $ 10 patsiku kapena kupitilira apo. mwadzidzidzi, wina adzatsitsa mitengo, ndipo onse adzatsatira. Timayang'anitsitsa tsiku lonse, ndipo palibe kusiyana kwakukulu pakati pa maulendo akuluakulu apanyanja. "

Njira yayitali kuchokera ku 'Boat Boat'

Palibe kukana kuti ntchito yapamadzi yafika patali.

Monga momwe zidawonetsedwera pa kanema wawayilesi wotchuka "Boat Boat," yomwe idakhala ndi zaka 10 kuyambira mu 1977, zinthu zosangalatsa kwambiri zomwe zidalipo zinali makhothi a shuffleboard, discotheque ndi malo ochitira masewera olimbitsa thupi a 300-square-foot.

Komabe, chiwonetserochi chinathandizira kutchuka - ndikuchepetsa, mpaka pamlingo wina - zomwe panthawiyo zinali makampani oyambira.

Mofulumira mpaka pano. Pacific Princess yomwe idakhala ndi zowonera zonse zapa TV zitha kukwanira m'malo opezeka m'sitima zaposachedwa kwambiri, zomwe zimakhala ndi malo okwera anthu 4,000 komanso madera oyandikana nawo, mapaki ndi zoyeserera mafunde.

Ndiye pali pano.

Zombo zapamadzi zatsopano zokwana 4,000 zomwe zatulutsidwa zaka zingapo zapitazi zadzaza ndi madera, mapaki ndi malo okwana 20,000 square-foot.

"M'mawa uliwonse ndimamva mawu, ndipo akundiuza kuti, 'Kodi sindiwe munthu wamwayi kuti ukugwira ntchito yoyenda panyanja?' ” atero a Richard Sasso, wapampando wa bungwe loyendetsa maulendo apanyanja komanso wamkulu wamkulu wa MSC Cruises Inc. .

Ku Miami, Sasso adayimba pa siteji nyimbo ya gulu lina la rock ku Britain, Coldplay, pa adilesi yapachaka ya CIA ya State of the Industry ku Miami sabata ino.

"M'mawa uliwonse ndimamva, ndipo ngati simumva, mukufunikira wothandizira kumva."

Poyeneradi.

Port Canaveral ili kale ndi imodzi mwa zombo zazikuluzikuluzikuluzikulu, Royal Caribbean's Ufulu wa Nyanja, ndipo mu 2011 ndi 2012, idzabweza zombo ziwiri za Disney zonyamula anthu 4,000 zomwe zikuimira zaposachedwa kwambiri pamsika.

Anthu mamiliyoni ambiri amabwera ku Brevard County kuti adzatenge maulendo apanyanja kuchokera ku doko, ndipo akatero, amawononga ndalama zambiri pa avareji kusiyana ndi mitundu ina ya tchuthi, malinga ndi Rob Varley, mkulu wa bungwe la Space Coast of Tourism.

Pafupifupi ndalama zonse zogulira alendo ndi $ 61, adatero, koma kwa omwe amayenda panyanja, ndi $ 133.

Chiwerengero cha okwera padoko chinawonjezeka chaka chatha, kuchoka pa 2.5 miliyoni mu 2008, kufika pa 3.5 miliyoni mu 2009, malinga ndi ziwerengero zochokera ku Port Canaveral Authority.

Koma kuti kutchukaku kupitirire pachuma chovuta, ntchito yapanyanja chaka chatha idatsitsa mitengo kwambiri, Sasso idatero, ngakhale idameza kutsika kwamitengo yamafuta otsika kwambiri.

Anthu aku America anali akumangirira lamba, pambuyo pake, ndipo ndalama zonse zoyendera zinali zotsika.

Panali zotsatsa zomwe sizinachitikepo patchuthi chapaulendo, kuchokera kwa ana osadya, awiri-m'modzi apadera komanso kukwera ndege kwaulere mpaka kutsitsa mitengo yotsika. Mtengo wanthawi zonse wa tikiti yapamadzi unatsika ndi 20 peresenti mu 2009 malinga ndi CLIA.

“Chaka chatha chinali chaka pamene tinali kunena kuti, ‘O, Mulungu wanga. Kodi tidzadzaza bwanji zombozi?’ ” Gerald Cahill, pulezidenti ndi Mkulu wa Carnival Cruise Lines, anatero gulu la zokambirana pamsonkhano wa Cruise Shipping Miami umene unatha Lachinayi.

Chaka chino, komabe, akukonzekera kubwezeretsa zonse, kutchula kusintha kwachuma komwe kunanenedweratu chaka chino ngati cholimbikitsa.

Kevin Sheehan, Purezidenti wa Norwegian Cruise Line ndi CEO, adati kumayambiriro kwa chaka cha 2009, malingaliro azachuma oyenda panyanja anali ovuta.

"Ndi zomwe tonse timayembekezera. Chilichonse chomwe mungachitchule, chinali chachikulu, komanso chinali chowopsa, "adatero Sheehan, yemwenso ndi gulu. kukambirana pagulu pamsonkhano wa Cruise Shipping Miami womwe unatha Lachinayi. "Koma makampaniwa adachita bwino mu 2009, ndipo tikuwona zizindikiro zolimba zakuchira. Kusintha kwachuma kulipo komanso kukukulirakulira, ndipo ndichinthu chomwe tiyenera kugwiritsa ntchito mwayi. ”

Chifukwa chake kuyambira pa Epulo 2, oyang'anira azikweza mtengo wa matikiti apaulendo kuti abweze ndalama zina zomwe adataya mu 2009.

Chaka chatha tidachitapo kanthu patchuthi chapaulendo, kuchokera kwa ana opanda chakudya, awiri-m'modzi apadera komanso kukwera ndege kwaulere mpaka kutsitsa mitengo yotsika mtengo. Mtengo wanthawi zonse wa tikiti yapamadzi unatsika ndi 20 peresenti mu 2009 malinga ndi CLIA.

Woyenda panyanja woyamba adasungitsanso tchuthi mwachangu, komanso kusangalatsa kwa oyang'anira mafakitale, adabwerera ndikudzitamandira pazomwe adakumana nazo kwa abale ndi abwenzi, omwe adatengeranso mwayi pamitengo yotsika.

Sasso adati:

Koma chisangalalo chamitengo yotsika ya matikiti chisintha posachedwa.

"Tikukweza mitengo, tikutulutsa zapadera, tikutseka mawindo osungira," adatero Sasso.

Malinga ndi CLIA, mu 2009, maulendo ambiri apanyanja adatayika pakati pa 10 peresenti ndi 20 peresenti pamtengo uliwonse wa tikiti.

Ogwiritsa sawona mitengo ya 2009 kwakanthawi.

"Ngati ogula atakhala pamenepo akudikirira kuti mitengo itsike, akupeza malingaliro olakwika chaka chino," adatero Cahill wa Carnival.

Koma izi sizingakhale zabwino kwa ogula kapena maulendo apanyanja pamapeto pake, malinga ndi Bense, wothandizira maulendo, yemwe adanena kuti pafupifupi 70 peresenti ya bizinesi yake ndi malonda oyendayenda.

"Apangitsa anthu kuzolowera mitengo yotsika," adatero. “Ikadali chuma choyipa, ndipo anthu azingoyang'ana ndikudikirira; sangasungitsetu chifukwa akuganiza kuti mitengo itsika. "

Kuti bizinesi igwire ntchito, ndizopanda nzeru.

Ponseponse, zombo 14 zatsopano zidayamba chaka chatha, ndipo anthu 13.4 miliyoni adayenda pamtunda wa masiku 7.2, malinga ndi CLIA.

Mu 2010 mpaka 2012, pali zombo zina 16 zomwe zikubwera, zomwe zikuyimira ndalama zokwana $ 15 biliyoni pazopeza zonse.

Ngakhale kuti mapulojekiti ambiri atsopano akuchitika ku Port Canaveral, kuphatikizapo $ 150 miliyoni ya mafuta omwe atsala pang'ono kutsegulidwa, kuyenda panyanja kudzakhalabe cholinga chachikulu, adatero J. Stanley Payne, CEO wa Canaveral Port Authority.

"Ngakhale chisangalalo choyandikira kutsegulidwa kwa Seaport Canaveral Tank Farm ndi ntchito zina zazikulu zonyamula katundu zomwe zikukwaniritsidwa, komanso kuganizira za Visitor's Center/Museum/Observation Tower kumwera kwa doko, kuyenda panyanja kukadali koyendetsa zachuma ku Port Canaveral. ,” adatero potumiza imelo. "Ndipo zipitilirabe ngakhale titasintha magawo athu a ntchito."

Varley adati kuyenda panyanja ndi njira yachitatu yapamwamba kwambiri pazachuma zokopa alendo kuseri kwa magombe ndi pulogalamu yamalo.

Ananenanso kuti chaka chatha, maulendo ambiri ochoka padoko adasungitsa anthu 110 peresenti.

Chiwerengero cha nthawi zomwe sitima zimayendera padoko zikuyembekezeka kuwonjezeka, komanso, kuchokera pa 98 chaka chatha kufika pafupifupi 126 chaka chino.

Dokoli likutenganso obwera kumene. Port Canaveral ili kale ndi zombo zazikulu zitatu zonyamula anthu kupita kunyumba kumeneko, kuphatikiza zombo zazikulu za Carnival Cruise Lines, The Dream. Tsopano, Dzuwa la ku Norway, lomwe lidayambitsa lingaliro la "freestyle cruising" ndi anthu omwe amatha kusankha mwaufulu zosankha zawo zakudyera ndi zosangalatsa zomwe ali m'sitimayo, adzatumizidwa kwawo ku Port Canaveral mu Okutobala. Zombo ziwiri zatsopano za Disney, Dream and the Fantasy, zifika mu 2011 ndi 2012 motsatana. Zombo zonse ziwirizi zitha kunyamula anthu opitilira 4,000, zomwe zikutanthauza kuti ndalama zowonjezera m'chigawochi.

“Awa ndi anthu amene abwera kuno kudzatulukira dera lathu; amatsika m'sitimayo ndikupita kukafufuza," adatero Varley. Ndipo ambiri aiwo amabwereka magalimoto ndikupita okha. Chilichonse chomwe angachite, amapeza komwe akupita, ambiri aiwo kwa nthawi yoyamba, ndipo ndi njira yabwino yogulitsira malowa. ”

Doko lokhalo laika ndalama zambiri pokonzanso njira yapamsewu waukulu wapamadzi kuti magalimoto aziyenda mosavuta kuti chiwonjezeko cha okwera chiwonjezeke. Ndipo pali mapulani okonzanso Port Canaveral yokha kuti apaulendo athe kukhala ndi maulendo apanyanja mtunda woyenda.

"Ku Miami, muli ndi malo ogulitsira ndi odyera a Bayside Festival; ku Bahamas, muli ndi msika wa udzu,” adatero Varley. "Izi ziwonjezeradi, ndipo tikukumana ndi (midzi ya m'mphepete mwa nyanja) za kukonzanso khonde lonse la A1A ndikukankhira envelopu kuti iwapangitse kuyenda bwino; ndicho cholinga chathu chamtsogolo, ndicho chimene tikuyesetsa.”

Payne adati pakadali pano, dokoli ndi lokonzeka kuthana ndi kuchuluka kwa anthu oyenda zombo zomwe zikubwera, ndikuti "angasangalale kulandira zambiri."

Ogwira ntchito zapamadzi akupitirizabe kukangana za kuchuluka kwa zombo zambiri, monga zombo za 20 mpaka 25 zikumangidwa m'malo osungiramo zombo ku Ulaya ndi ku Caribbean.

Koma panthawi imodzimodziyo, sakuchepetsa mphamvu za ogula aku America.

“Kugula kwachititsa kuti bizinezi izi ziyende bwino; tikufuna zombo zambiri. Makampani akhoza kukula tikawapeza,” adatero Sasso. "Ndimanjenjemera ndikamva kuti wina aliyense mumakampaniwa akuchedwa."