Ulendo waku Middle East tsopano ndi 'The Real Deal'

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Mayiko a GCC akuyenera kukwatira zokopa zaposachedwa kwambiri ndi chikhalidwe chawo cholemera kuti achulukitse mwayi wawo wokopa alendo, malinga ndi omwe adachita nawo msonkhano waposachedwa kwambiri ku Arabian Travel Market, wokhala ndi mutu wakuti 'The Real Deal: Why kugulitsa zochitika zakomweko ndizofunikira'.

Motsogoleredwa ndi Karen Osman, Managing Director of Travel Ink, zokambiranazo zidakhudza Issam Kazim, CEO, Dubai Corporation for Tourism and Commerce Marketing; Saif Saeed Ghobash, Director General, Abu Dhabi Tourism & Culture Authority; Andy Levey, Mtsogoleri wa Zamalonda, La Perle ndi Dragone (wothandizirana naye pa ATM 2017); ndi Simon Mead, Manager-Operations, Arabian Adventures-Destination Management Company ya Emirates Group.

Kazim, yemwe adawulula kuti Dubai adalandira alendo okwana 4.57 miliyoni mu Q1 2017, kuwonjezeka kwa 11% panthawi yomweyi chaka chatha, adati: "Tayang'ana kwambiri pakuwonetsa malingaliro omwe analipo kale ku Dubai, omwe si anthu ambiri omwe amawadziwa. , zinthu zomwe anthu okhalamo komanso anthu akumaloko ankaziona mopepuka.

"Pamene tikuwonetsa zatsopano ku Dubai, monga malo osungiramo zinthu zakale, malo ogulitsa ndi Burj Khalifa, zomwe zinali zabwino kutiyika ife padziko lonse lapansi, mbali zakale, souks, abras, misika ya zonunkhira ndi nsalu, zochitika ndizopadera kwambiri ndipo titayamba kutengera apaulendo kumaderawa, tinazindikira kuti kuya kwa zopereka za Dubai kumakhala kofunikira kwambiri. "

Pakadali pano pali malo 12 a UNESCO World Heritage mkati mwa GCC, pomwe UAE ndi Saudi Arabia akufuna mindandanda yatsopano. Pali midzi yodzipatulira yachikhalidwe monga Katara Cultural Village (Qatar), Saadiyat Island Cultural District (Abu Dhabi) ndi Sharjah Cultural Palace. Ndi malo azipembedzo monga Masjid-Al-Haram (Makkah) ndi Msikiti wa Sheikh Zayed (Abu Dhabi).

Zinagwirizana kuti kusintha kwa chikhalidwe cha anthu kunali kofunikanso kugulitsa zochitika zakomweko, pamodzi ndi udindo wa olemba mabulogu ndi anthu omwe ali ndi mphamvu zomwe tsopano akuchita pokopa apaulendo ndi makampeni monga #MyDubai komanso pulogalamu yomwe yapambana mphoto ya Visit Abu Dhabi, yomwe imapezeka m'zinenero 10. .

Andy Levey, Mtsogoleri wa Zamalonda, La Perle ndi Dragone anati: "Aliyense ali ndi foni kapena piritsi; aliyense ndi wofalitsa; aliyense ndi kampani ya media, kaya ali ndi otsatira 500 a Facebook, mafani a snapchat miliyoni. Ndi njira yabwino komanso yosavuta yofalitsira zomwe zikuchitika.

“Ndipo chifukwa choti mukugawirana chinachake, sizimabera zomwe mwakumana nazo. Zimangokulitsa chilakolako cha anthu kufuna zambiri. Ndi zomwe mukufuna kuuza anthu zomwe simungathe kuzifotokoza m'mawu kapena m'chiganizo ndipo ndipamene olankhula mawuwa ali ofunika kwambiri. "

Saif Saeed Ghobash, Director General, Abu Dhabi Tourism & Culture Authority adati: "Chofunika kwambiri pakuchita bwino kwathu ndi kukhala ndi Emirati yophunzira bwino, yozungulira, yomwe imatha kulankhula zilankhulo zambiri, yemwe ndi kazembe wabwino, yemwe angakuuzeni. zonse zokhudza kopita. Munthu amene wakhala nanu m’galimotoyo kapena akuyenda nanu ndi amene amakupangitsani kapena kukusokonezani. Imeneyo si ukadaulo, ndikungotengera ndalama pakuphunzitsa. ”

Simon Mead, Manager-Operations, Arabian Adventures-Destination Management Company ya Emirates Group, adati: "Tili ndi zokumana nazo zambiri zopatsa mabanja. Tikuwona kuti mabanja aphatikiza zochitika zachikhalidwe zokhudzana ndi kupita m'chipululu m'mawa ndikuwona momwe ma Bedouin amawulukira mbalamezi, kapena kupita kumalo osungiramo zinthu zakale, ndipo adzaphatikiza zochitika zachikhalidwe ndi zodabwitsa komanso zamakono zomwe mungakumane nazo. m'chigawo chonse cha MENA."

ZOMWE MUNGACHITE PA NKHANIYI:

  • “While we were showcasing the new developments in Dubai, such as the theme parks, the shopping malls and the Burj Khalifa, which were great to position us globally, the older parts, the souks, the abras, the spice and textile markets, those experiences are quite unique and the more we started taking travellers to these areas, we realised that the depth of Dubai's offerings become much more relevant.
  • We're finding that families will combine cultural experiences with regards to either going into the desert in the morning and seeing how Bedouins fly the falcons, or visit museums, and they will combine those cultural experiences with the wonderful and the modern that you can experience throughout the MENA region.
  • Zinagwirizana kuti kusintha kwa chikhalidwe cha anthu kunali kofunikanso kugulitsa zochitika zakomweko, pamodzi ndi udindo wa olemba mabulogu ndi anthu omwe ali ndi mphamvu zomwe tsopano akuchita pokopa apaulendo ndi makampeni monga #MyDubai komanso pulogalamu yomwe yapambana mphoto ya Visit Abu Dhabi, yomwe imapezeka m'zinenero 10. .

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