Mitengo Yamahotela: Ndi Ndalama Ziti?

Kuyambira dziko lapansi COVID-19 mliri, mitengo yazipinda zamahotelo ikuchulukirachulukira ndipo chilimwechi adawona apaulendo akulipira mitengo yomwe idaposa mitengo ya 2019 kapena yomwe idawonedwapo.

M'malo mwake, kutengera zomwe zachokera kwa opereka nzeru zamaulendo, mu Ogasiti avareji mitengo yamahotelo vs 2019 idakwera ndi 16.75% ku Europe, 48.5% ku Asia ndi 64.03% yayikulu ku North America.

Kodi izi zipitilira kapena zitha pang'onopang'ono pamene 'ulendo wobwezera' ukutha? Ndi nthawi ziti pamene mitengo yokwera kwambiri imakhala yosapindulitsa chifukwa alendo amamva kuti akubedwa ndipo sabweranso? Ndipo luso laukadaulo ndi luso limagwira ntchito yotani pothana ndi zovuta zonsezi?

Akatswiri amakampani ochokera m'magawo onse oyendetsera maulendo apereka malingaliro awo ngati mitengoyo ikhala pano, komanso momwe makampaniwo angayankhire.

Mitengo yazipinda za hotelo yapamwambayi kuposa avareji idzapereka mwayi kwa ogulitsa maulendo aukadaulo omwe angagwiritse ntchito njira zatsopano zothandizira apaulendo awo kupeza zotsatsa zabwino kwambiri. Mabungwe oyenda ndi anthu ena amatha kupanga njira zatsopano zothandizira makasitomala kupeza zabwino pazipinda pomwe akupereka njira zopikisana zamitengo. Kuphatikiza apo, pamene kufunikira kwamakasitomala kukukulirakulira, ogulitsa amatha kukulitsa ntchito zawo ndi njira zatsopano monga mitundu yamitengo yamitengo kapena mapulogalamu ophatikizika okhulupilika omwe amapereka mphotho kwa ogwiritsa ntchito omwe amasungitsa nthawi zambiri kumalo ogwirizana.

Malinga ndi akatswiri oyendetsa ndalama zamahotelo, mitengo yokwera kuposa avareji ndiyokayikitsa kukhala mpaka kalekale chifukwa ogula sangapirire izi ngakhale atakhala ndi ndalama. 'Kodi ndi zochuluka bwanji?' sikuti kwenikweni za mtengo wathunthu, ngakhale momveka bwino kuti apaulendo onse ali ndi bajeti, koma m'malo mwake zambiri zamalingaliro amtengo wapatali. Ngati wina adakhalapo m'malo enaake pamtengo watheka, ndiye kuti nthawi ino akuyembekezera kuti zinthu zizikhala bwino kawiri ndipo ngati sizomwe mukuwononga mtundu wanu. M'malo mwake, ogwira ntchito m'mahotela ayenera kuyesa ndi kulingalira za njira zina zopezera phindu kuchokera kwa kasitomala aliyense osati mtengo wa chipinda. Kodi angakhale akugulitsa F&B yochulukirapo kapena kuwapatsa mawonekedwe owongolera amzindawu? Nthawi zonse pamakhala njira yopangira mlendo aliyense kukhala wopindulitsa kwambiri ndipo ukadaulo nthawi zonse umakhala mbali ya izi.

Malinga ndi opereka maulendo apadziko lonse lapansi, mahotela ayenera kuyang'ana kwambiri kusiyanitsa. Ngakhale kuti kufunikira kwapaulendo ndikwambiri, mahotela ayenera kuyang'ana kwambiri popereka zokumana nazo zapamwamba, zapadera kuti zitsimikizire ma tag apamwamba. Apaulendo akulipira zambiri - koma akuyembekezera kubweza zambiri ndipo, ngati katundu sakuperekedwa, atha kusiya ndemanga zoyipa kapena osabwereranso. Anthu amafuna zambiri chifukwa cha ndalama zawo ndipo amafuna kuwona mitengo yapamwamba ikuwonetsedwa mu ntchito yomwe amalandira.

Monga lingaliro lomaliza pamutuwu, ena amaganiza kuti ogula ambiri akufunabe kusunga ndalama ndipo ali pa bajeti, kotero kuti sangachoke. Si onse apaulendo angathe kapena adzalipira mitengo yapamwambayi; pali gulu lalikulu la anthu omwe angayamikire kuchotsera, zolimbikitsa, mayendedwe okhulupilika ndi zotsatsa zapadera. Ngati gawo la malo ogona likufuna kupeŵa mitengo yotsika ya mahotelo m'kupita kwanthawi, udindo uli pamakampani oyendayenda kuti athandize othandizira ndi ma OTA kuti apindule ndi mitengo yotsika kwambiri pamsika uno.