World Tourism Network Amasankha Official Tourism Research Partner

The World Tourism Network's mgwirizano ndi US zochokera Mandala Research imamanga pa kudzipereka kwa mbiriyakale ku kafukufuku wosasunthika womwe ukupitiliza kupanga. Woyambitsa ndi Purezidenti ndi Laura Mandala.

Mandala Research ndi bungwe lofufuza zamakampani oyendayenda lomwe lagwira ntchito ndi makampani akuluakulu komanso kopita kwazaka zopitilira makumi awiri, kuphatikiza Marriott, Macy's, Miami, New York, ndi Visit California.

Mandala anali bungwe loyamba mu 2009 kuwunika kufunikira kwachuma kwa wapaulendo waku America waku America panthawi yomwe msika unkanyalanyazidwa ndikutsata ndi kafukufuku wa anthu aku Puerto Rico komanso wokhazikika.

Ngakhale muulamuliro wake ku US Travel Association mu 2005, Mandala adatsogolera kafukufuku woyamba padziko lonse wamsika wa LGBTQ + ndi bungwe lalikulu la zokopa alendo.

Pasanapite nthawi, mkulu wa bungwe la Mandala Research Laura Mandala akuwona mgwirizano ndi WTN monga sitepe yoyamba yosintha momwe timaganizira za kulolerana kwa apaulendo ku ngozi.

Tikufunika kumvetsetsa kowonjezereka kumeneku kuti tikhale ndi malingaliro a digirii 360 a mmene apaulendo amayendera dziko lino ndi mmene amachitira ndi kuwonjezereka kwa masoka achilengedwe ndi opangidwa ndi anthu ndi masoka amene amakumana nawo.”

Ntchitoyi idzayang'ana kwambiri zotsatira za masoka, zopangidwa ndi anthu komanso zachilengedwe, pamadera ndi zokopa alendo. Makamaka, kafukufukuyu adzafuna kumvetsetsa omwe akuyenda komanso nkhawa zawo zachitetezo pambuyo pa masoka ndi masoka.

Mgwirizano ukupitirira WTNKudzipereka kwa mbiriyakale ku kafukufuku wochititsa chidwi kuti mukhalebe patsogolo pamapindikira ndi opikisana nawo.

"Mamembala athu akufuna mayankho ndi zida zowathandiza kutenga gawo lawo pamsika wapadziko lonse lapansi komanso kukwaniritsa zosowa za alendo nthawi zambiri akakumana ndi nkhani zoyipa," atero a Juergen Steinmetz, CEO wa kampaniyo. WTN.

“Ngakhale kuti kafukufukuyu athandiza pakutsatsa komanso kulumikizana komwe akupita, ithandizanso kuti apaulendo omwe akukayikakayika azitha kukhala ochezeka ndi komwe akupita. Ndi datayi, titha kudziwitsa bwino mfundo ndi machitidwe omwe amathandizira kutonthoza ogula. ”

"Ntchito zazachuma ndi mafakitale ena akhala akumvetsetsa kuti ogula amasankha potengera zomwe akufuna kuchita pachiwopsezo. Mpaka pano, makampani oyendayenda sanaikepo chiwopsezo pakumvetsetsa kwake zosankha zapaulendo, "anawonjezera Laura Mandala, CEO wa Mandala Research.

"Kutengera izi, tikhala ndi malingaliro owona, a digirii 360 a momwe apaulendo amayendera dziko lapansi ndi zinthu ziti zokhudzana ndi kuchulukira kwa masoka achilengedwe ndi masoka obwera chifukwa cha anthu zomwe zimakhudza kupanga zisankho."

Mogwirizana ndi WTN, Mandala akuchititsanso funde lachiwiri la Sustainable Traveler Study, lomwe linalemba kuti XX% ya apaulendo osasunthika akuwonetsa kukayikira kwa makampani oyendayenda omwe amapanga zonena zopanda zikalata zokhudzana ndi machitidwe okhazikika.

Awa ndi apaulendo omwe adadzipereka kuti achepetse kuchuluka kwa mpweya wawo m'mbali zonse za moyo wawo komanso makampani omwe amawonetsa kudzipereka komweku.

Gawo loyamba la phunziroli likupezeka kwa mamembala a World Tourism Network ndi othandizana nawo.

Zambiri pa Laura Mandala:

Laura Mandala akudzipereka kuthandiza makampani okopa alendo kutsegula, kuzindikira, ndi kugwiritsa ntchito mphamvu zamaulendo. Monga mutu wa Mandala Research, wotsogola wofufuza zoyendera ndi zokopa alendo, amawunika zofunikira zomwe zikubwera zomwe zimathandiza kopita ndi makampani oyendayenda kukopa oyenda oyenera.

Atasankhidwa ndi a Obama Administration kuti azigwira ntchito mu Dipatimenti ya Zamalonda ku United States of Commerce Travel & Tourism Advisory Board, Laura anali ndi udindo wopereka ndemanga pa njira yoyendera alendo padziko lonse ya United States.